SYSTEM AND METHOD FOR DETERMINING BROADCAST DIMENSIONALITY
First Claim
1. A method for determining levels of audience engagement relative to encoded audio data, the method comprising the steps of:
- capturing the encoded audio data in an audience member'"'"'s mobile device over a predetermined time period;
determining a characteristic of the encoded audio data received in the mobile device over the predetermined time period; and
processing the characteristic to calculate a level of engagement for the audience member'"'"'s mobile device relative to the captured encoded audio data.
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Accused Products
Abstract
An apparatus, system and method for determining levels of audience engagement relative to encoded audio data, where an encoded audio data is captured in a mobile device. The audio data is captured over one or more predetermined time periods, and processed to determine characteristics of the audio data. The characteristics are determined according to one or more predetermined thresholds, where volume levels, levels of encoding, and or other features are monitored. By determining levels in the audio data that exceed predetermined thresholds, engagement levels and values may be determined relative to the audio data captured over the time period. Data from preceding time periods may be compared to obtain comprehensive engagement data for audience measurement systems.
87 Citations
20 Claims
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1. A method for determining levels of audience engagement relative to encoded audio data, the method comprising the steps of:
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capturing the encoded audio data in an audience member'"'"'s mobile device over a predetermined time period; determining a characteristic of the encoded audio data received in the mobile device over the predetermined time period; and processing the characteristic to calculate a level of engagement for the audience member'"'"'s mobile device relative to the captured encoded audio data. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9)
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10. A mobile apparatus for determining levels of engagement relative to encoded audio data for a user associated with the mobile apparatus, comprising:
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a sound capturing device for capturing the encoded audio data over a predetermined time period; and a processor, coupled to the sound capturing device, wherein the processor determines a characteristic of the encoded audio data captured over the predetermined time period, and wherein the processor processes the characteristic to calculate a level of engagement for the user'"'"'s mobile device relative to the captured encoded audio data. - View Dependent Claims (11, 12, 13, 14, 15, 16, 17, 18)
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19. A system for determining levels of user engagement relative to encoded audio data, comprising:
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a mobile device comprising an audio capturing apparatus that captures the encoded audio data over a predetermined time period, said mobile device being associated with a user; a storage apparatus, operatively coupled to the audio capturing apparatus, for storing at least a portion of the captured encoded audio data; and a processor, operatively coupled to the audio capturing apparatus and storage apparatus, said processor processing the encoded audio data relative to a threshold over the predetermined time period to determine a characteristic of the encoded audio data, said processor processing the characteristic to calculate a level of engagement for the audience member'"'"'s mobile device relative to the captured encoded audio data. - View Dependent Claims (20)
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Specification