Personalization of Event Participation in Mobile Neighborhoods

• US 20110057798A1
• Filed: 09/09/2009
• Published: 03/10/2011
• Est. Priority Date: 09/09/2009
• Status: Active Grant

• Current Assignee: Xerox Corporation (Xerox Holdings Corp.)
• Original Assignee: Xerox Corporation (Xerox Holdings Corp.)
• Inventors: Lorenzo, Arturo M., Liu, Hua, Sharma, Naveen
• Granted Patent: US 8,344,892 B2
• Time in Patent Office: Days
• US Class Current: 340/573.1
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G09B 5/00 Electrically-operated educational appliances working with questions and answers G09B7/00; simulators G09B9/00; advertising or displaying in general G09F
• CPC Class Codes: G09B 5/125 the stations being mobile

Abstract

Embodiments described herein are directed to personalizing event participation of a visitor at an event. Embodiments include communication nodes that form defined wireless areas. A first one of the communication nodes determines when the visitor enters a first defined wireless area in response to detecting an identifier associated with the personal portable wireless device associated with the visitor, records user activities of the visitor within the first one of defined wireless areas, and determines an interest of the visitor in response to the user activities in the first defined wireless area, where the interest is used to customize the event for the visitor.

Claims

1. A method for personalization of event participation comprising:

determining when a visitor enters a first one of a plurality of defined wireless areas in response to a detection of an identifier associated with a personal portable wireless device by a first communication node in the first one of the plurality of defined wireless areas, the portable wireless device being associated with the visitor;

recording user activities of the visitor within the first one of the plurality of defined wireless areas using the first communication node; and

determining an interest of the visitor in response to the user activities in the first one of the plurality of defined wireless areas, the interest being used to customize the event for the visitor.

2. The method of claim 1, further comprising controlling at least one electronic device in a second one of the plurality of defined wireless areas in response to the interest of the visitor determined based on the user activities recorded in the first one of the plurality of defined wireless areas.

3. The method of claim 2, wherein controlling the at least one electronic device comprises configuring the at least one electronic device within the second one of the plurality of defined wireless areas to promote a service corresponding to the interest.

4. The method of claim 3, wherein the at least one electronic device within the second one of the plurality of defined wireless areas promotes services corresponding to the interest by displaying service capabilities associated with at least one of the electronic devices that are directed to the interest of the visitor upon detection of the visitor within the second one of the plurality of defined wireless areas.

5. The method of claim 1, further comprising transmitting information associated with the interest to the personal portable wireless device, the personal portable wireless device configured to display the information to the visitor.

6. The method of claim 1, further comprising transmitting the interest to at least one wireless device associated with a representative at the event.

7. The method of claim 1, further comprising recording an image of the visitor in at least one of the defined areas in response to the detection of the identifier and based on the interest.

8. The method of claim 1, further comprising generating a custom brochure document incorporating a description of an attraction in which the visitor is interested.

9. The method of claim 1, further comprising determining the interest based on an amount of time the visitor remains in the first one of the plurality of defined wireless areas.

10. The method of claim 1, further comprising determining the interest based user interactions between the visitor and at least one electronic device within the first one of the plurality of defined wireless areas.

11. The method of claim 1, further comprising registering the personal portable wireless device to associate the portable wireless device with the visitor.

12. A system for personalizing event participation comprising:

a plurality of communication nodes forming a plurality defined wireless areas including at least one attraction, a first one of the plurality of communication nodes being configured to determine when a visitor enters a first one of a plurality of defined wireless areas, record user activities of the visitor within the first one of the plurality of defined wireless areas, and to determine an interest of the visitor in response to the user activities in the first one of plurality of defined wireless areas, the interest being used to customize the event for the visitor.

13. The system of claim 12, wherein the first one of the communication nodes is configured to transmit the interest of the visitor to a second one of the communication nodes in a second one of the plurality of defined wireless areas, the second one of the communication nodes being configured to respond to the interest of the visitor received from the first one of the plurality of defined wireless areas by promoting a service corresponding to the interest using at least one electronic device in the second one of the plurality of defined wireless devices.

14. The system of claim 13, wherein the at least one electronic device within the second one of the plurality of defined wireless areas promotes services corresponding to the interest by displaying service features to the visitor upon detection of the visitor within the second one of the plurality of defined wireless areas.

15. The system of claim 12, wherein one or more of the communication nodes is configured to perform at least one of transmitting information associated with the interest to a personal portable wireless device associated with the visitor, transmitting the interest to at least one wireless device associated with a representative at the event, and generating a custom brochure document incorporating a description of an attraction in which the visitor is interested in response to determining the interest.

16. A computer readable medium storing instructions executable by a computing system including at least one computing device, wherein execution of the instructions implements a method for personalization of event participation comprising:

determining when a visitor enters a first one of a plurality of defined wireless areas in response to detection of an identifier associated with a personal portable wireless device by a first communication node in the first one of the plurality of defined wireless areas, the portable wireless device being associated with the visitor;

recording user activities of the visitor within the first one of the plurality of defined wireless areas using the first communication node; and

determining an interest of the visitor in response to the user activities in the first one of the plurality of defined wireless areas, the interest being used to customize the event for the visitor.

17. The medium of claim 16, wherein execution of the instructions implements a method further comprising controlling a second communication node in a second one of the plurality of defined wireless areas to respond to the interest of the user determined based on the user activities recorded in the first one of the plurality of defined wireless areas.

18. The medium of claim 17, wherein controlling the second communication node comprises configuring at least one electronic device within the second one of the plurality of defined wireless areas to promote services corresponding to the interest.

19. The medium of claim 18, wherein the at least one electronic device within the second one of the plurality of defined wireless areas promotes services corresponding to the interest by displaying service features to the visitor upon detection of the visitor within the second one of the plurality of defined wireless areas.

20. The medium of claim 16, wherein execution of the instructions implements a method further comprising at least one of transmitting information associated with the interest to the personal portable wireless device, transmitting the interest to at least one wireless device associated with representative at the event, and generating a custom brochure document incorporating a description of an attraction in which the visitor is interested.