SYSTEM FOR PROVIDING A SERVICE TO VENUES WHERE PEOPLE PERFORM TRANSACTIONS
First Claim
1. A system comprising a network of venues and an organization communicating with said venues, said organization having people as members, said venues having promotions or characteristics of interest to said members, wherein when a member transacts a transaction at a venue, the location and time of said transaction is communicated to said organization, said system comprising:
- mobile communication devices of said members;
a system data processor having data comprising;
A) member and venue information;
B) location information received by said data processor in the timeframe of said transaction, said location information comprising the location and time of said transaction; and
C) said characteristics or promotion of at least one venue;
wherein when said transaction is transacted said location information is transmitted from the site of said venue to said data processor;
said data processor transmits said location information to at least one venue or said data processor has previous instructions from said at least one venue as to whom should receive characteristic or promotion information;
said at least one venue may transmit characteristic or promotion information based on said location information to said data processor or may transmit characteristic or promotion information prior to receipt of said location information; and
said data processor transmits the characteristic or promotion information received from said at least one venue to said mobile communication device.
1 Assignment
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Accused Products
Abstract
A system and method for providing a service to promoters, including venues and advertising sponsors, who wish to provide promotions. The service includes making promoter promotions accessible by the mobile phones of members associated with an organization. Typically a promotion and member are matched based on the member'"'"'s geographical position, which may be reported by the member or determined automatically during a transaction, a promotion redemption, or by a position sensor in their mobile phone. A promotion and member are optionally matched by the member'"'"'s traits and behaviors. In addition to accessing promotions, members have mobile access to real-time information about the venues, such as the demographics of venue attendees and media posted by attendees concerning venue characteristics. Using the system, venues can determine who is shopping nearby and can send promotions to their phones, and members can know before going which venues have promotions and their preferred attendee demographic.
269 Citations
20 Claims
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1. A system comprising a network of venues and an organization communicating with said venues, said organization having people as members, said venues having promotions or characteristics of interest to said members, wherein when a member transacts a transaction at a venue, the location and time of said transaction is communicated to said organization, said system comprising:
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mobile communication devices of said members; a system data processor having data comprising; A) member and venue information; B) location information received by said data processor in the timeframe of said transaction, said location information comprising the location and time of said transaction; and C) said characteristics or promotion of at least one venue; wherein when said transaction is transacted said location information is transmitted from the site of said venue to said data processor; said data processor transmits said location information to at least one venue or said data processor has previous instructions from said at least one venue as to whom should receive characteristic or promotion information; said at least one venue may transmit characteristic or promotion information based on said location information to said data processor or may transmit characteristic or promotion information prior to receipt of said location information; and said data processor transmits the characteristic or promotion information received from said at least one venue to said mobile communication device.
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2. A system for providing a service to promoters associated with an organization having people as members, said promoters having characteristics or promotions of interest to said members, said system comprising:
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mobile communication devices of said members; a system data processor having system data comprising; (A) location information as a result of a transaction of a said member at a venue; and (B) said characteristics or said promotions; and said system data processor processing and providing a said member member-intended information comprising at least a portion of said characteristics or said promotions. - View Dependent Claims (3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20)
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Specification