CUSTOMER MAPPING USING MOBILE DEVICE WITH AN ACCELEROMETER
First Claim
Patent Images
1. A method comprising:
- receiving time series velocity data or time series orientation data of a mobile device of a user;
determining a movement event from the time series velocity data or time series orientation data;
obtaining a location at a store of the mobile device during the movement event;
correlating the location with merchandise at the store;
performing further processing using the correlated location and merchandise.
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Abstract
Methods, devices, and systems are presented for detecting where shoppers in a store stop, turn, and look from accelerometers in their own smart phones or other mobile devices. These movement events can be correlated with merchandise on their receipts as well as the movement events and merchandise on the receipts of other users so that a map of the store'"'"'s wares can be generated. The map can be used to inform manufacturers where their merchandise is stocked in the store or to advertise to shoppers as they browse the store.
60 Citations
20 Claims
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1. A method comprising:
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receiving time series velocity data or time series orientation data of a mobile device of a user; determining a movement event from the time series velocity data or time series orientation data; obtaining a location at a store of the mobile device during the movement event; correlating the location with merchandise at the store; performing further processing using the correlated location and merchandise. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16)
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17. A method comprising:
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receiving movement event locations of mobile devices of users; receiving a list of items purchased from a store by each of the users; correlating movement event locations of some of the users with a common item of merchandise on the users'"'"' purchase lists; and performing further processing using the correlated movement event locations and merchandise. - View Dependent Claims (18)
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19. A method comprising:
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providing an advertisement for merchandise to a user; receiving velocity and orientation data of a mobile device of the user; determining a movement event from the velocity and orientation data; obtaining a location of the mobile device at the movement event; correlating the location with the advertised merchandise; and performing further processing using the correlation. - View Dependent Claims (20)
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Specification