Location Derived Messaging System

• US 20110191432A1
• Filed: 02/02/2011
• Published: 08/04/2011
• Est. Priority Date: 02/03/2010
• Status: Active Grant

• Current Assignee: Hoyt M. Layson
• Original Assignee: Hoyt M. Layson
• Inventors: Layson, Hoyt M. JR.
• Granted Patent: US 8,606,865 B2
• Time in Patent Office: Days
• US Class Current: 709/206
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: H04M 2203/555 Statistics, e.g. about subscribers but not being call statistics
• CPC Class Codes: H04M 3/42153 by subscriber
• CPC Class Codes: H04M 3/42348 Location-based services which utilize the location information of a target
• CPC Class Codes: H04M 3/42382 Text-based messaging services in telephone networks such as PSTN/ISDN, e.g. User-to-User Signalling or Short Message Service for fixed networks

Abstract

The invention disclosed relates to the end to end system, the methods and apparatuses for delivering message content from publishers to recipients, such recipients being comprised of subscribers and non subscribers, based on the geospatial location of the recipients using a plurality of devices, stationary and mobile, to deliver geospatial location relevant message content to the recipients with dynamic display devices and a means to provide publishers with data and statistics related to recipient observation of message content.

Claims

1. A system for delivering message content from a publisher to a plurality of subscribing and non-subscribing recipients, the system comprising:

a plurality of dynamic display devices, each of the dynamic display devices including an associated controller module permitting the display of the message content, each controller module further including wireless communication means and means for providing the geospatial location of the associated dynamic display device;

a plurality of first portable display devices associated with the subscribing recipients and a plurality of second portable display devices associated with the non-subscribing recipients, the first portable display devices including means for providing the current geospatial location of the first portable display, the second portable display devices including wireless communication means adapted to communicate with the wireless communication means of a controller module, whereby the controller module can identify nearby second portable display devices;

a network for delivering the message content in a plurality of data formats to the plurality of dynamic display devices and the plurality of first portable display devices;

a central system connected to the network and allowing the publishers to create message content to be distributed over the network, the central system further permitting the creation of rules for selectively delivering the message content to dynamic display devices and first portable display devices based upon the geospatial locations of the dynamic display devices and first portable display devices;

subscription means for permitting subscribers to create rules for selectively delivering message content to the subscriber'"'"'s first portable display device based upon geospatial locations.

2. An end to end system for delivering message content from publishers via wireless and/or wired communication means, the end to end system utilizing a central system, the end to end system comprising in combination:

a. a plurality of dynamic display devices that dynamically change their content based on the message content, the message content comprising image, audio, graphic, video and text with rules based on geospatial location, start and end times, start and end dates, day(s) of the week, display frequency and display duration intervals delivered, the message content being delivered to the dynamic display devices by the wireless and/or wired communication means;

b. a plurality of mobile dynamic display devices and subscriber portable wireless display devices whose geospatial location can be determined based on satellite pseudo range triangulation means, wireless network signal strength triangulation means, wireless TDOA means, radar responsive means and/or inertial measurement means;

c. wherein the mobile dynamic display devices have local area network wireless or wired network addresses, and wherein the geospatial location of the mobile dynamic display devices can be determined by their corresponding local area network wireless or wired network address;

d. publisher specified discount coupon bar codes that are generated by the publishers, wherein the subscriber portable wireless display devices can retain and display the publisher specified discount coupon bar codes generated by the publishers;

e. wherein the subscriber portable wireless display devices'"'"' geospatial location can be determined by their corresponding local area network wireless address;

f. wherein the subscriber portable wireless display devices'"'"' geospatial location can be determined with an integrated INS whereby the dead reckoned geospatial location can be updated by stationary or mobile dynamic display devices using local wireless communications;

g. whereby mobile dynamic display devices report their current geospatial location to the central system based on reporting rules and schedules;

h. a wireless communications network, the wireless communications network reporting the geospatial location of all active wireless display devices on the network to the central system;

i. wherein the mobile dynamic display devices, subscriber portable wireless display devices and stationary dynamic message display devices report the types of message data they can support to the central system;

j. wherein the stationary dynamic display devices'"'"' geospatial location can be determined by surveyed geospatial location, by wireless triangulation means either by the stationary dynamic display device or the wireless network, by wireless TDOA means, by wired communication means or by satellite pseudo range triangulation means;

k. wherein stationary dynamic display devices report their geospatial location to the central system;

l. wherein stationary dynamic display devices report the types of message data they can support to the central system;

m. wherein message delivery can either be solicited by subscribers or message delivery can be unsolicited based on the type of message content and/or the type of dynamic display device;

n. wherein message delivery can be performed on stationary public or private dynamic display devices based on the geospatial location of the display device either outdoor or indoor;

o. wherein message delivery can be performed on public or private mobile dynamic display devices based on the geospatial location of the mobile display device, either outdoor or indoor;

p. wherein the subscribers can use applications executing on their mobile wireless or stationary wired or wireless display devices to subscribe to types of message content and define rules for subscription;

q. wherein the subscribers can use a Web interface on their mobile wireless or stationary wired or wireless display devices to subscribe to types of message content and define rules for subscription;

r. wherein publishers can use desktop applications to define and submit message content with rules and schedules for publishing on dynamic display devices;

s. wherein publishers can use desktop applications to define and submit message content and coupon bar codes with rules and schedules for publishing on subscriber portable wireless display devices;

t. wherein subscriber requests for products and services are provided to publishers to provide customer demand data for advertising message content.

3. The system as described in claim 2, wherein the central system utilizes the following services:

a. Web servers, clustered and federated, that provide Web services to publishers and subscribers;

b. Email servers, clustered and federated, that provide email services to publishers and subscribers;

c. FTP servers, clustered and federated, that provide file transfer services for publishers and subscribers;

d. Gateway servers, clustered and federated, that provide communication services to recipients'"'"' portable wireless display devices;

e. Gateway servers, clustered and federated, that provide communication services to stationary and mobile dynamic display devices;

f. Geospatial servers, clustered and federated, that provide geospatial services of processing, storing and retrieving geospatial information from and to subscribers, publishers and display devices;

g. Geospatial servers, clustered and federated that convert geospatial latitude and longitude data into postal address layers, landmarks and features layers and map overlay layers;

h. Media servers, clustered and federated, that provide publishers media and streaming media services to subscribers and display devices;

i. Management servers, clustered and federated, that provide management services for the central system;

j. Real time mobile communication servers, clustered and federated, that provide real time communication services between publishers and subscribers;

k. E-commerce servers, clustered and federated, that provide e commerce services between the central system, publishers and subscribers;

l. Mobile information servers, clustered and federated, that provide information related to mobile devices and mobile device access to Internet and Intranet services;

m. Mobile information servers, clustered and federated, that geospatial location data on recipient portable wireless display devices sent by the wireless network using tower triangulation and/or TDOA;

n. File servers, clustered and federated, that provide information related to file storage and retrieval, file creation and deletion and file modification to publishers, subscribers and the central system;

o. Directory servers, clustered and federated, that provide directory services of all publishers, subscribers and display devices;

p. Application servers that provide a plurality of subscriber, publisher and central system applications supporting geospatial location based messaging;

q. Data base servers, clustered and federated, that provide data services related to storage, retrieval, archiving, sorting and backup of data from servers comprising the central system.

4. The system as described in claim 2 wherein the dynamic display device is comprised of part or all of the following components:

a. An IP67 enclosure for weather proofing enclosing the mobile or stationary dynamic display controller module comprised of the following;

i. Internal backup battery to maintain subsystems and provide health and status information to the central system;

ii. A GPS or other satellite receiver as a pseudo range triangulation geospatial locating means for the display device;

iii. Wireless TDOA as a geospatial locating means;

iv. Radar responsive tag as a geospatial locating means;

v. Inertial measurement system as a geospatial locating means;

vi. A communication means to the central system, wireless or wired;

vii. A short range wireless communication means to other dynamic display devices and portable wireless display devices for the purposes of;

1. Reporting the location to the central system of an adjacent portable wireless display device;

2. Reporting the location to the central system of an adjacent dynamic display device;

3. Transmit or relay GPS differential corrections to an adjacent portable wireless display device;

4. Correct the accumulated drift of the INS in a portable or mobile dynamic display device by providing the known location of another dynamic display device;

5. Transmit or relay GPS differential corrections to an adjacent dynamic display device; and

6. Receiving data from a portable wireless display device;

viii. A processor and volatile memory to accomplish the following;

1. Transmit and receive messages with the central system;

2. Transmit and receive messages with portable wireless display devices;

3. Transmit and receive messages with other stationary or mobile dynamic display devices;

4. Execute application software loaded in the display device from a wired or wireless means; and

5. Generate a stop text message on the mobile dynamic display device when the vehicle brake pedal is depressed.

ix. A coaxial, RF, fiber optic, wire, serial or parallel interface to the display medium to display message content sent from the central system;

x. Analog and digital inputs to detect the following;

1. Backup battery level;

2. Tamper detection;

3. External power level;

4. GPS antenna disconnect;

5. Wireless antenna disconnect;

6. Wired communications disconnect;

7. Vehicle braking;

8. Enclosure temperature; and

9. Vehicle brake pedal depressed;

xi. Non volatile memory to hold the application program;

xii. Inertial and gyro sensors for motion sensing dead reckoning;

xiii. Digital outputs for the following;

1. Power indicator;

2. Fault indicator;

3. Built in test results indicators;

xiv. Serial test interface;

xv. USB interface;

xvi. Ethernet interface;

xvii. WiFi and WiMax wireless module;

b. Weatherproof digital display with a serial or parallel interface comprised of either liquid crystal, light emitting diode, plasma or projected display technology;

c. Weatherproof speakers;

5. The subscriber portable wireless display devices according to claim 2, comprising a plurality of form factors and wireless communication means comprised of all or part of the following components:

a. User interface comprised of all or part of;

i. Keypad or display generated soft keys,

ii. Display, monochrome or color,

iii. Audio, speaker/headphones or acoustic transducer.

iv. Microphone,

v. Camera

b. Locating means comprised of all or part of;

i. GPS or other satellite geospatial location based triangulation,

ii. Proximity to stationary or mobile dynamic display device using WLAN, WiMax or Bluetooth,

iii. Wireless infrastructure geospatial location based triangulation or TDOA computed on the device,

iv. Wireless infrastructure geospatial location computed by the by the wireless network by triangulation or TDOA and delivered to the subscriber portable wireless display device,

v. Radar responsive tags,

vi. Dead reckoning geospatial location provided by an integrated INS.

c. Processor and memory to execute resident applications,

i. Installed in the device,

ii. Downloaded to the device,

iii. Using a Web based interface,

iv. Using Speech synthesis and voice recognition.

Said applications allow the recipient to subscribe to services provided by the application servers within the central system.

d. Wireless communications to support cellular, wireless local area networks and wireless wide area networks.

e. A head mounted portable wireless display device with the following features;

i. Heads up display,

ii. Earphones,

iii. Microphone,

iv. Speech recognition,

v. Camera,

vi. Processor and memory to execute downloaded applications.

vii. A geospatial location means;

1. GPS or other satellite geospatial location based triangulation,

2. Proximity to stationary or mobile dynamic display device using WLAN, WiMax or Bluetooth,

3. Wireless infrastructure geospatial location based triangulation or TDOA computed on the device,

4. Wireless infrastructure geospatial location computed by the by the wireless network by triangulation or TDOA and delivered to the subscriber portable wireless display device,

5. Radar responsive tags,

6. Dead reckoning geospatial location provided by an integrated INS.

6. Application servers according to claim 2 hosting applications that perform the following:

a. Provides services for publishers to create, edit and delete message content comprised of the following;

i. Text

ii. Graphics,

iii. Bar codes

iv. Streaming video,

v. Streaming audio.

b. Provides services for publishers to submit existing Web server content for conversion to message content for subscriber portable wireless display devices and stationary and mobile dynamic display devices

c. Provides services for publishers to select dynamic display devices based on one or more of the following criteria;

i Geospatial location,

ii. Type,

iii. Capabilities,

iv. Date,

v. Time,

vi. Duration,

vii. Frequency.

d. Provides services for publishers to broadcast message content to portable wireless display devices, mobile and stationary dynamic display devices based on the following criteria;

i. Geospatial location,

ii. Type of portable wireless display device,

iii. Subscriber defined schedule and rules,

iv. Type of mobile dynamic display device,

v. Type of stationary dynamic display device.

e. Provides services for publishers to query the central system for the following;

i. Geospatial location based queries,

ii. Date based queries,

iii. Time based queries,

iv. Bar code coupon redemption queries,

v. Subscriber based queries.

f. Provides services for subscribers to subscribe to central system services.

7. The system as described in claim 2 wherein a gateway server provides flow control between the central system and portable wireless display devices.

8. The system as described in claim 2 wherein a gateway server provides flow control between the central system and stationary dynamic display devices.

9. The system as described in claim 2 wherein a gateway server provides flow control between the central system and mobile dynamic display devices.

10. The system as described in claim 2 wherein a gateway server provides assured delivery services to recipients'"'"' portable wireless display devices.

11. The system as described in claim 2 wherein a gateway server provides assured delivery services to stationary dynamic display devices.

12. The system as described in claim 2 wherein a gateway server provides assured delivery services to mobile dynamic display devices.

13. The system as described in claim 2 wherein a file transfer protocol server permits publishers to transfer message content or upload to the central system and permits subscribers to transfer message content or download from the central system.

14. The system as described in claim 2 wherein a mobile information server receives the following information:

a. From the subscriber portable wireless display devices and the mobile dynamic display devices, the mobile information server receives health and status information based on the rules created on the central system, such health and status information sent by the subscriber portable device and mobile dynamic display device;

i. Battery level,

ii. Geospatial location based on any or all of the following;

1. Satellite pseudo range derived geospatial location,

2. Network triangulation derived geospatial location,

3. Dead reckoning derived geospatial location,

4. Network TDOA derived geospatial location,

5. Short range network derived geospatial location,

6. Radar responsive tag derived geospatial location.

b. From the wireless communications network the mobile information server receives network derived geospatial location data for subscriber portable devices, stationary and mobile dynamic display devices.

c. For non subscriber portable wireless display devices the mobile information server receives network derived geospatial location data for non subscriber portable wireless display devices.

15. A mobile information server, according to claim 2, that receives wireless display device information from the subscriber'"'"'s portable wireless display device that describes the types of data formats supported by the subscriber'"'"'s portable wireless display device.

16. A directory server, according to claim 2, that receives geospatial location information on a plurality of LANs or WANs communicating with the central system and provides the geospatial location information to the application server via the data base server according to claim 2.

17. A directory server, according to claim 2, that receives capabilities for each dynamic display device and subscriber portable wireless display devices and provides the capabilities to the application server via the data base server according to claim 2. Such device supported capabilities include;

a. Display size,

b. Display type;

i. Full color, limited colors, monochrome, gray scale or black &

white,

ii. Graphic formats,

iii. Full motion formats,

iv. Physical size,

v. Pixel size,

vi. Pixel width,

vii. Pixel height.

c. Audio type;

i. Single tone or audio spectrum range,

ii. Loudness,

iii. Volume control,

iv. Mono, stereo, 5.1 Surround or 7.1 Surround,

v. Audio formats.

d. Markup language types

i. WML,

ii. HTML,

iii. MHTML,

iv. XHTML,

v. SGML,

vi. HDML,

vii. XML.

18. A directory server, according to claim 2, that receives capabilities for each portable wireless display devices from the wireless network and provides the capabilities to the application server via the data base server according to claim 2.

19. A directory server, according to claim 2, that maintains encryption keys for;

a. stationary and mobile dynamic display devices,

b. subscriber portable wireless display devices,

c. publishers.

20. A geospatial server according to claim 2, that generates differential GPS offsets based on the surveyed geospatial location of stationary dynamic display devices versus their current GPS derived geospatial location and stores the differential offsets in the data base.

21. An E-Commerce server, according to claim 2, that provides profile administration for publishers regarding subscribers.

22. An E-commerce server, according to claim 2, that provides searching and sorting capabilities to publishers for subscribers portable wireless display devices.

23. An E-commerce server, according to claim 2, that provides reporting service to publishers related to messages delivered to subscribers.

24. An E-commerce server, according to claim 2, that provides reporting services to publishers related to messages displayed on stationary and mobile dynamic display devices.

25. An E-commerce server, according to claim 2, that provides coupon information to subscribers and non subscribers.

26. An E-commerce server, according to claim 2, that reports redemption of coupons issued to subscribers and non subscribers.

27. An E-commerce server, according to claim 2, that provides account creation, modification and deletion for publishers and subscribers.

28. An E-commerce server, according to claim 2, that provides pricing information to publishers by type of dynamic display device, geospatial location of the dynamic display device, message content display frequency, message content display duration, date, day of week and time of day.

29. An E-commerce server, according to claim 2, that provides pricing information to publishers based on the number and type of subscriber portable display devices delivered message content.

30. A streaming media server, according to claim 2, that provides streaming audio and streaming video to subscribers portable wireless display devices.

31. A streaming media server, according to claim 2, that provides streaming audio and streaming video to stationary and mobile dynamic display devices.

32. A management server according to claim 2, that monitors and controls central system components and performance.

33. A management server according to claim 2, that prioritizes end to end system resources for priority applications.

34. A dynamic display controller module within a stationary dynamic display device, according to claim 3, that generates differential GPS offsets based on the surveyed geospatial location of stationary dynamic display devices versus their current GPS derived geospatial location and sends the differential offsets to the central system data base, portable wireless display devices within range of its short range wireless modules or other mobile dynamic display devices.

35. A method, according to claim 4, where dead reckoning accuracy is improved by using a differential GPS geospatial location as the last known geospatial location prior to dead reckoning with an INS integrated with the GPS receiver.

36. A method according to claim 4, to locate a portable wireless display device within visual distance of a sign or a stationary or mobile dynamic display device.

37. A method according to claim 4, to locate and recognize the publisher message content when a subscriber using a head mounted portable wireless display device when looking at a stationary or mobile dynamic display device.

38. A heads up portable wireless display device, according to claim 4, that provides hands free cell phone and PDA operations for interacting with the central system, Web servers, other cell phones and PDAs. Said device supports;

a. multi media

b. image recognition,

c. speech recognition,

d. text to speech generation,

e. streaming audio,

f. streaming video,

g. downloading applications,

h. background and foreground execution,

i. geospatial location determined by one or more;

i. Wireless network triangulation,

ii. Satellite pseudo range triangulation,

iii. Wireless TDOA,

iv. Radar responsive tag

v. INS dead reckoning,

vi. Short range wireless networks;

1. 802.11 WLAN,

2. WiMax,

3. Bluetooth.

39. A real time mobile communications server providing services to the application server, according to claim 5, that permits subscribers to communicate in real time with publishers or the central system, using chat, text messaging, voice, graphics, streaming audio and streaming video.

40. A real time mobile communications server providing services to the application server, according to claim 5, that permits both subscribers and non subscribers to send a query to the central system related to message information sent to a stationary or mobile dynamic display device.

41. An application server according to claim 5, that permits publishers to create, modify and delete message content for specific types of display devices including;

a. Static dynamic displays,

b. Mobile dynamic displays,

c. Cell phones,

d. Smart phones,

e. PDAs,

f. Laptop computers,

g. Wireless navigation devices,

h. Heads up portable wireless display device.

42. An application server, according to claim 5, that permits publishers to create, modify and delete message content using a plurality of devices including desktops, laptops, palmtops, smart phones and PDAs.

43. An application server, according to claim 5, that permits subscribers to subscribe to message content using a plurality of devices including desktops, laptops, palmtops, smart phones and PDAs.

44. An application server, according to claim 5, that performs message content conversion between markup languages such as HTML, SGML, XHTML, VML, mHTML, XML, WML and HDML.

45. An application server, according to claim 5, that performs message content conversion between graphic and image file formats.

46. An application server, according to claim 5, that performs message content conversion between audio file formats.

47. An application server, according to claim 5, that performs message content conversion between video file formats.

48. An application server, according to claim 5, that permits publishers to select stationary dynamic display devices based on their geospatial location.

49. An application server, according to claim 5, that permits publishers to select mobile dynamic display devices for message content based on a geospatial location with a radius and/or a zone defined by the polygon area encompassed by 3 or more geospatial points.

50. An application server, according to claim 5, that permits publishers to set a start time, stop time, duration period and frequency period for displaying message content.

51. An application server, according to claim 5, that will inform publishers of the availability of a stationary dynamic display device based on a range of dates, range of times, duration period and frequency period.

52. An application server, according to claim 5, that permits publishers to link to their existing Web server content and electronic catalogs for content inclusion and conversion by the central system for display on dynamic display devices and portable wireless devices.

53. An application server, according to claim 5, that works with either;

1) applications installed or downloaded on the subscriber'"'"'s portable or stationary display device or

     2) a browser based Web interface which permits subscribers to enter a subscription criteria for message content delivery consisting of;

a. Selecting type of subscriber portable wireless display device or devices,

b. Selecting a type of product or service,

c. Selection of regular price and/or sale price,

d. Selection of date or range of dates,

e. Selection of time or range of time,

f. Selection of special offer criteria,

g. Selection of distance from geospatial location of product or service,

h. Selection to receive discount coupon bar codes,

i. Selection for navigation instructions to the product or service,

j. Selection for using short range wireless communications with a mobile or stationary dynamic display device,

k. Selection to automatically or manually perform video capture of publisher'"'"'s message content displayed on a mobile or stationary, indoor or outdoor, dynamic display device,

l. Selection to exchange text or voice with central system or publishers,

54. An application server, according to claim 5, that provides navigation instructions to the subscriber'"'"'s portable wireless display device to the geospatial location of the product or service point of sale,

55. An application server, according to claim 5, that provides the geospatial, postal address, location name and phone number of the product or services point of sale to a subscriber'"'"'s portable wireless display device.

56. An application server, according to claim 5, that will inform publishers of subscription requests submitted by subscribers.

57. An application server, according to claim 5, that allows a publisher to broadcast message content to dynamic display devices based on the geospatial location of a dynamic display device and/or any portable wireless display device currently connected to the wireless network.

58. An application server, according to claim 5, that correlates subscriber responses to publisher messages delivered to subscriber portable wireless display devices.

59. An application server, according to claim 5, that correlates subscriber responses to publisher messages delivered to stationary or mobile dynamic display devices.

60. An application server, according to claim 5, that allows the point of sale for the product or service to provide confirmation of sale data based on recipient message content from a specific stationary or mobile, indoor or outdoor, dynamic display device.

61. An application server, according to claim 5, that correlates publisher message content with viewing by a subscriber when a subscriber'"'"'s portable wireless display device captures image, audio or video from a mobile or stationary, indoor or outdoor, dynamic display device.

62. An application server, according to claim 5, that reports to publishers whenever a subscriber views publisher message content on a mobile or stationary, indoor or outdoor, dynamic display device.

63. An application server, according to claim 5, that reports to a publisher whenever a subscriber is within viewing or audible range of a mobile or stationary, indoor or outdoor, dynamic display device.

64. An application server, according to claim 5, that provides publishers the capability to request that subscribers capture audio, image or video content from a mobile or stationary, indoor or outdoor, dynamic display device.

65. An application server, according to claim 5, that instructs mobile dynamic display devices, indoor or outdoor, to report their current location based on reporting rules, said rules to include;

a) when a mobile dynamic display device detects movement, b) when a mobile dynamic display device acquires a geospatial location means, c) a mobile dynamic display device acquires communications means with the central system.