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User List Identification

  • US 20120054189A1
  • Filed: 08/30/2011
  • Published: 03/01/2012
  • Est. Priority Date: 09/01/2010
  • Status: Active Grant
First Claim
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1. A computer implemented method, comprising:

  • identifying, by a data exchange engine executing on one or more processors, one or more user lists based on owned or permissioned data, each user list including a unique identifier;

    associating metadata with each user list including data describing a category for the user list, population data describing statistical or inferred data concerning a list or members in a given user list and subscription data including data concerning use of a given user list;

    storing in a searchable database a user list identifier and the associated metadata; and

    publishing for potential subscribers a list of the user lists including providing an interface that includes for each user list the unique identifier and the associated metadata.

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