AUDIOVISUAL SYSTEM WITH INTERACTIVE SEAMLESS BRANCHING AND/OR TELESCOPIC ADVERTISING

  • US 20120183274A1
  • Filed: 01/11/2012
  • Published: 07/19/2012
  • Est. Priority Date: 04/23/1999
  • Status: Active Grant
First Claim
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1. A method for playing a stored content comprising:

  • providing a plurality of segments which collectively comprise said stored content, wherein each of said segments has a first terminus and a second terminus;

    wherein content in each of said segments has a temporal flow from said first terminus to said second terminus, and wherein at least one segment is associated with a plurality of links to a corresponding plurality of other of said segments;

    playing said at least one segment with said temporal flow;

    determining prior to reaching said second terminus whether a content expansion is desired; and

    linking to an expansion segment and playing said expansion segment if said content expansion is desired and to a continuing segment and playing said continuing segment if said content expansion is not desired, where there is an additional link from said expansion segment to said continuing segment such that said continuing segment is played after said expansion segment has been played.

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