PERSONALIZED NETWORK SEARCHING

• US 20120197837A1
• Filed: 04/09/2012
• Published: 08/02/2012
• Est. Priority Date: 12/03/2003
• Status: Active Grant

• Current Assignee: Google LLC (Alphabet Inc.)
• Original Assignee: Google Inc. (Alphabet Inc.)
• Inventors: Badros, Gregory Joseph, Lawrence, Stephen R.
• Granted Patent: US 8,612,415 B2
• Time in Patent Office: Days
• US Class Current: 707/608
• CPC Class Codes: A61N 1/36003 of motor muscles, e.g. for walking assistance
• CPC Class Codes: A61N 1/36017 with leads or electrodes penetrating the skin
• CPC Class Codes: A61N 1/36021 for treatment of pain
• CPC Class Codes: A61N 1/36057 adapted for stimulating afferent nerves
• CPC Class Codes: A61N 1/36071 Pain
• CPC Class Codes: G06F 16/9535 Search customisation based on user profiles and personalisation
• CPC Class Codes: G06F 16/9536 Search customisation based on social or collaborative filtering
• CPC Class Codes: G06F 16/9538 Presentation of query results
• CPC Class Codes: G06F 16/972 Access to data in other repository systems, e.g. legacy data or dynamic Web page generation
• CPC Class Codes: G06Q 30/0201 Market modelling; Market analysis; Collecting market data
• CPC Class Codes: G06Q 30/0241 Advertisements
• CPC Class Codes: Y10S 707/99933 Query processing, i.e. searching
• CPC Class Codes: Y10S 707/99943 Generating database or data structure, e.g. via user interface
• CPC Class Codes: Y10S 707/99945 Object-oriented database structure processing

Abstract

Personalized network searching, in which a search query is received from a user, and a request is received to personalize a search result. Responsive to the search query and the request to personalize the search result, a personalized search result is generated by searching a personalized search object. Responsive to the search query, a general search result is generated by searching the general search object. The personalized search result and the general search result are provided to a client device, an advertisement is selected based at least in part upon the personalized search object, and the advertisement, the personalized search result, and the general search result are displayed.

Claims

1. A computer-implemented method comprising:

storing, in a bookmark database, resource identifiers for a first user;

receiving a request by the first user to expose, to a second user, a particular resource identifier that is stored for the first user in the bookmark database;

exposing the particular resource identifier to the second user; and

storing the particular resource identifier for the second user in the bookmark database.

2. The method of claim 1, wherein exposing the particular resource identifier to the second user comprises providing the resource identifier for display to the second user.

3. The method of claim 1, wherein storing, in the bookmark database, resource identifiers identified for the first user comprises storing, in the bookmark database, a first set of resource identifiers for the first user, wherein the first set of resource identifiers includes the particular resource identifier.

4. The method of claim 3, wherein storing the particular resource identifier for the second user comprises updating a second set of resource identifiers for the second user to include the particular resource identifier, wherein the second set of resource identifiers is stored in the bookmark database.

5. The method of claim 1, further comprising:

receiving from the first user an annotation for the particular resource;

storing for the first user, in the bookmark database, the annotation associated with the particular resource identifier; and

storing for the second user, in the bookmark database, the annotation associated with the particular resource identifier.

6. The method of claim 1, further comprising:

receiving from the first user a resource rating associated with the particular resource;

storing for the first user, in the bookmark database, the resource rating associated with the particular resource identifier; and

storing for the second user, in the bookmark database, the resource rating associated with the particular resource identifier.

7. The method of claim 1, further comprising:

receiving a search query from the second user;

generating a result set based on searching a global index and resource identifiers that are stored for the second user in the bookmark database, wherein the result set includes the particular resource identifier; and

outputting the result set.

8. The method of claim 7, wherein outputting the result set further comprises:

outputting a first set of results generated based on searching the global index; and

outputting a second set of results generated based on searching the resource identifiers that are stored for the second user in the bookmark database, wherein the second set of results is output such that it is visually distinguished from the first set of results.

9. The method of claim 1, further comprising:

determining that the particular resource identifier is stored for the first user in the bookmark database;

determining that the particular resource identifier is stored for the second user in the bookmark database; and

in response to determining that the particular resource identifier is stored for the first user in the bookmark database and determining that the particular resource identifier is stored for the second user in the bookmark database, identifying that the first user and the second user belong to a particular cluster of users.

10. The method of claim 9, further comprising:

in response to identifying that the first user and the second user share a resource identifier, exposing the second user to one or more additional resource identifiers identified by the first user.

11. The method of claim 1, further comprising:

determining one or more resource identifiers stored for the first user in the database; and

in response to determining the one or more resource identifiers, identifying, for the first user, one or more clusters of users.

12. The method of claim 1, wherein receiving the request by the first user to expose the particular resource identifier comprises receiving a request by the first user to share the particular resource identifier with one or more users identified as a social network connection of the first user, and

wherein exposing the particular resource identifier to the second user comprises determining that the second user is identified as a social network friend of the first user, then exposing the particular resource identifier to the second user.

13. The method of claim 12, wherein social network connections are social network groups.

14. A system comprising:

one or more processing devices; and

a non-transitory computer-readable medium coupled to the one or more processing devices having instructions stored thereon which, when executed by the one or more processing devices, cause the one or more processing devices to perform operations comprising;

storing, in a bookmark database, resource identifiers for a first user;

receiving a request by the first user to expose, to a second user, a particular resource identifier that is stored for the first user in the bookmark database;

exposing the particular resource identifier to the second user; and

storing the particular resource identifier for the second user in the bookmark database.

15. The system of claim 14, wherein exposing the particular resource identifier to the second user comprises providing the resource identifier for display to the second user.

16. The system of claim 14, wherein storing, in the bookmark database, resource identifiers identified for the first user comprises storing, in the bookmark database, a first set of resource identifiers for the first user, wherein the first set of resource identifiers includes the particular resource identifier.

17. The system of claim 16, wherein storing the particular resource identifier for the second user comprises updating a second set of resource identifiers for the second user to include the particular resource identifier, wherein the second set of resource identifiers is stored in the bookmark database.

18. The system of claim 14, further comprising:

receiving from the first user an annotation for the particular resource;

storing for the first user, in the bookmark database, the annotation associated with the particular resource identifier; and

storing for the second user, in the bookmark database, the annotation associated with the particular resource identifier.

19. The system of claim 14, further comprising:

receiving from the first user a resource rating associated with the particular resource;

storing for the first user, in the bookmark database, the resource rating associated with the particular resource identifier; and

storing for the second user, in the bookmark database, the resource rating associated with the particular resource identifier.

20. The system of claim 14, further comprising:

receiving a search query from the second user;

generating a result set based on searching a global index and resource identifiers that are stored for the second user in the bookmark database, wherein the result set includes the particular resource identifier; and

outputting the result set.

21. The system of claim 20, wherein outputting the result set further comprises:

outputting a first set of results generated based on searching the global index; and

outputting a second set of results generated based on searching the resource identifiers that are stored for the second user in the bookmark database, wherein the second set of results is output such that it is visually distinguished from the first set of results.

22. The system of claim 14, further comprising:

determining that the particular resource identifier is stored for the first user in the bookmark database;

determining that the particular resource identifier is stored for the second user in the bookmark database; and

in response to determining that the particular resource identifier is stored for the first user in the bookmark database and determining that the particular resource identifier is stored for the second user in the bookmark database, identifying that the first user and the second user belong to a particular cluster of users.

23. The system of claim 22, further comprising:

in response to identifying that the first user and the second user share a resource identifier, exposing the second user to one or more additional resource identifiers identified by the first user.

24. The system of claim 14, further comprising:

determining one or more resource identifiers stored for the first user in the database; and

in response to determining the one or more resource identifiers, identifying, for the first user, one or more clusters of users.

25. The system of claim 14, wherein receiving the request by the first user to expose the particular resource identifier comprises receiving a request by the first user to share the particular resource identifier with one or more users identified as a social network connection of the first user, and

wherein exposing the particular resource identifier to the second user comprises determining that the second user is identified as a social network friend of the first user, then exposing the particular resource identifier to the second user.

26. The system of claim 25, wherein social network connections are social network groups.

27. A computer-readable non-transitory storage medium encoded with a computer program, the program comprising instructions that when executed by data processing apparatus cause the data processing apparatus to perform operations comprising:

storing, in a bookmark database, resource identifiers for a first user;

receiving a request by the first user to expose, to a second user, a particular resource identifier that is stored for the first user in the bookmark database;

exposing the particular resource identifier to the second user; and

storing the particular resource identifier for the second user in the bookmark database.

28. The computer-readable medium of claim 27, wherein exposing the particular resource identifier to the second user comprises providing the resource identifier for display to the second user.

29. The computer-readable medium of claim 27, wherein storing, in the bookmark database, resource identifiers identified for the first user comprises storing, in the bookmark database, a first set of resource identifiers for the first user, wherein the first set of resource identifiers includes the particular resource identifier.

30. The computer-readable medium of claim 29, wherein storing the particular resource identifier for the second user comprises updating a second set of resource identifiers for the second user to include the particular resource identifier, wherein the second set of resource identifiers is stored in the bookmark database.

31. The computer-readable medium of claim 27, further comprising:

receiving from the first user an annotation for the particular resource;

storing for the first user, in the bookmark database, the annotation associated with the particular resource identifier; and

storing for the second user, in the bookmark database, the annotation associated with the particular resource identifier.

32. The computer-readable medium of claim 27, further comprising:

receiving from the first user a resource rating associated with the particular resource;

storing for the first user, in the bookmark database, the resource rating associated with the particular resource identifier; and

storing for the second user, in the bookmark database, the resource rating associated with the particular resource identifier.

33. The computer-readable medium of claim 27, further comprising:

receiving a search query from the second user;

generating a result set based on searching a global index and resource identifiers that are stored for the second user in the bookmark database, wherein the result set includes the particular resource identifier; and

outputting the result set.

34. The computer-readable medium of claim 33, wherein outputting the result set further comprises:

outputting a first set of results generated based on searching the global index; and

outputting a second set of results generated based on searching the resource identifiers that are stored for the second user in the bookmark database, wherein the second set of results is output such that it is visually distinguished from the first set of results.

35. The computer-readable medium of claim 27, further comprising:

determining that the particular resource identifier is stored for the first user in the bookmark database;

determining that the particular resource identifier is stored for the second user in the bookmark database; and

in response to determining that the particular resource identifier is stored for the first user in the bookmark database and determining that the particular resource identifier is stored for the second user in the bookmark database, identifying that the first user and the second user belong to a particular cluster of users.

36. The computer-readable medium of claim 35, further comprising:

in response to identifying that the first user and the second user share a resource identifier, exposing the second user to one or more additional resource identifiers identified by the first user.

37. The computer-readable medium of claim 27, further comprising:

determining one or more resource identifiers stored for the first user in the database; and

in response to determining the one or more resource identifiers, identifying, for the first user, one or more clusters of users.

38. The computer-readable medium of claim 27, wherein receiving the request by the first user to expose the particular resource identifier comprises receiving a request by the first user to share the particular resource identifier with one or more users identified as a social network connection of the first user, and

wherein exposing the particular resource identifier to the second user comprises determining that the second user is identified as a social network friend of the first user, then exposing the particular resource identifier to the second user.

39. The computer-readable medium of claim 38, wherein social network connections are social network groups.