Broadcast Messaging of Incentives Based on Value

• US 20130253969A1
• Filed: 03/20/2012
• Published: 09/26/2013
• Est. Priority Date: 03/20/2012
• Status: Active Application

• Current Assignee: International Business Machines Corporation
• Original Assignee: International Business Machines Corporation
• Inventors: Das, Rajarshi, Farrell, Robert George, Kellogg, Wendy Anne, Ellis, Jason Benjamin
• Application Number:
  US13/424,964
• Publication Number:
  US 20130253969A1
• Time in Patent Office: Days
• US Class Current: 705/7.13
• CPC Class Codes: G06Q 10/06 Resources, workflows, human or project management; Enterprise or organisation planning; Enterprise or organisation modelling
• CPC Class Codes: G06Q 30/0208 Trade or exchange of goods or services in exchange for incentives or rewards

Abstract

A method for a provider to generate incentives for users to perform tasks includes the following steps. The tasks are assigned to the users to obtain a matrix of task assignments in which each of the users is assigned to at least one of the tasks and each of the tasks is assigned to at least one of the users, wherein each of the task assignments has a value and a cost to the provider, wherein for a given one of the task assignments the value less the cost to the provider is an economic utility to the provider, and wherein the step of assigning the tasks to the users is done so as to maximize a net benefit to the provider which is a sum of the economic utility for all of the task assignments. Incentives are offered to the users to perform the task assignments.

Claims

1. A method for a provider to generate incentives for users u to perform tasks t, the method comprising the steps of:

assigning the tasks t to the users u to obtain a matrix of task assignments A(u,t) in which each of the users u is assigned to at least one of the tasks t and each of the tasks t is assigned to at least one of the users u, wherein each of the task assignments in the matrix A(u,t) has a value to the provider and a cost to the provider, wherein for a given one of the task assignments in the matrix A(u,t) the value to the provider less the cost to the provider is an economic utility to the provider, and wherein the step of assigning the tasks to the users is done so as to maximize a net benefit to the provider which is a sum of the economic utility to the provider for all of the task assignments in the matrix A(u,t); and

offering incentives to the users u to perform the task assignments in the matrix A(u,t).

2. The method of claim 1, further comprising the step of:

representing the value to the provider for each of the task assignments as a matrix V(u,t) of values, wherein the values in the matrix V(u,t) are a function of a probability that user u performs task t.

3. The method of claim 2, further comprising the step of:

representing the incentives offered to the users u to perform the task assignments as a matrix I(u,t) of values, wherein the values in the matrix I(u,t) are based on the economic utility of the task assignments to the provider.

4. The method of claim 2, further comprising the step of:

representing the probability that user u performs task t for each of the task assignments as a matrix P(u,t) of values.

5. The method of claim 3, wherein there are costs to the users u to perform the task assignments, the method further comprising the step of:

representing the costs to the users as a matrix C(u,t) of values.

6. The method of claim 5, wherein the values in the matrix I(u,t) are based on the costs to the users u to perform the task assignments.

7. The method of claim 5, wherein the values in the matrix I(u,t) include the costs to the users u to perform the task assignments.

8. The method of claim 7, wherein the values in the matrix I(u,t) include a portion of a budget divided equally among the users.

9. The method of claim 1, wherein the cost to the provider for a given one of the task assignments in which a given one of the users u is assigned to a given one of the tasks t includes an amount equal to the incentive offered to the user u to perform the task t.

10. The method of claim 1, further comprising the step of:

representing the economic utility to the provider for all of the task assignments as a matrix U(u,t) of values,

11. The method of claim 10, further comprising the steps of:

determining from the matrix U(u,t), for each of the task assignments, whether the economic utility to the provider is positive; and

offering the incentive for the task assignments for which the economic utility is positive.

12. The method of claim 5, wherein the incentive offered to a given one of the users u to perform a given one of the tasks t includes a portion of a budget equal to the cost to the user u to perform the task t divided by a sum of a total cost of the users to perform the tasks assigned to the users.

13. The method of claim 1, further comprising the step of:

rewarding the users u upon completion of the tasks t assigned to the users u.

14. The method of claim 1, wherein the users u comprise mobile users.

15. The method of claim 1, wherein the incentive comprises a monetary incentive.

16. The method of claim 1, wherein the incentive comprises a non-monetary incentive.

17. The method of claim 1, further comprising the step of:

broadcasting to the users u, messages describing the tasks t assigned to the users u and the incentive.

18. The method of claim 17, wherein the messages contain a deadline for completing each of the tasks t.

19. The method of claim 1, further comprising the step of:

imposing one or more of spatial, temporal and spatio-temporal constraints on the tasks t.

20. The method of claim 1, further comprising the step of:

repeating the assigning and offering steps wherein one or more of the users u have changed.

21. The method of claim 1, further comprising the step of:

repeating the assigning and offering steps wherein one or more of the tasks t have changed.

22. An apparatus for a provider to generate incentives for users u to perform tasks t, the apparatus comprising:

a memory; and

at least one processor device, coupled to the memory, operative to;

assign the tasks t to the users u to obtain a matrix of task assignments A(u,t) in which each of the users u is assigned to at least one of the tasks t and each of the tasks t is assigned to at least one of the users u, wherein each of the task assignments in the matrix A(u,t) has a value to the provider and a cost to the provider, wherein for a given one of the task assignments in the matrix A(u,t) the value to the provider less the cost to the provider is an economic utility to the provider, and wherein the step of assigning the tasks to the users is done so as to maximize a net benefit to the provider which is a sum of the economic utility to the provider for all of the task assignments in the matrix A(u,t); and

offer incentives to the users u to perform the task assignments.

23. An article of manufacture for a provider to generate incentives for users u to perform tasks t, comprising a machine-readable recordable medium containing one or more programs which when executed implement the steps of:

assigning the tasks t to the users u to obtain a matrix of task assignments A(u,t) in which each of the users u is assigned to at least one of the tasks t and each of the tasks t is assigned to at least one of the users u, wherein each of the task assignments in the matrix A(u,t) has a value to the provider and a cost to the provider, wherein for a given one of the task assignments in the matrix A(u,t) the value to the provider less the cost to the provider is an economic utility to the provider, and wherein the step of assigning the tasks to the users is done so as to maximize a net benefit to the provider which is a sum of the economic utility to the provider for all of the task assignments in the matrix A(u,t); and

offering incentives to the users u to perform the task assignments.