Network sales system

  • US 5,909,492 A
  • Filed: 06/18/1997
  • Issued: 06/01/1999
  • Est. Priority Date: 10/24/1994
  • Status: Expired due to Term
First Claim
Patent Images

1. A network-based sales system, comprising:

  • a merchant database comprising a plurality of digital advertisements and a plurality of respective product fulfillment items;

    at least one creation computer for creating said merchant database; and

    at least one merchant computer for causing said digital advertisements to be transmitted to a user and for causing advertised products to be transmitted to said user;

    said creation computers, said merchant computer, and a payment computer being interconnected by a public packet switched computer network;

    said creation computer being programmed to create said merchant database, and to transmit said digital advertisements and said product fulfillment items over said network to said merchant computer;

    said merchant computer being programmed to receive said digital advertisements and product fulfillment items over said network, to receive over said network a request for a digital advertisement from a user, to cause said digital advertisement to be sent to said user over said network, to receive over said network from said user a product request message identifying an advertised product, to receive an access message over said network created by said payment computer, and to cause said product to be sent to said user in accordance with a product fulfillment item corresponding to said product and based upon receipt by the merchant computer of the access message.

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