Fully integrated on-line interactive frequency and award redemption program

  • US 6,009,412 A
  • Filed: 06/25/1998
  • Issued: 12/28/1999
  • Est. Priority Date: 12/14/1995
  • Status: Expired due to Term
First Claim
Patent Images

1. A method for implementing an on-line incentive program, said method comprising the steps of:

  • providing an Internet webpage accessible to at least one user, via a computer system, for on-line interactive communications between said user and said Internet webpage;

    offering, on said Internet webpage, at least one product for sale to said user;

    determining whether said user qualifies for one or more award points based on said user'"'"'s response to purchase said at least one product;

    calculating said award points according to a preprogrammed formula if said user qualifies for said award points; and

    issuing said award points to an account of said user if said user qualifies for said award points, wherein said award points are redeemable by said user for an award.

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