System using first banner request that can not be blocked from reaching a server for accurately counting displays of banners on network terminals

CAFC
  • US 6,014,698 A
  • Filed: 06/11/1997
  • Issued: 01/11/2000
  • Est. Priority Date: 05/19/1997
  • Status: Expired due to Term
First Claim
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1. A method for delivering information to a terminal connected to a computer network, wherein information delivered over the computer network from a primary server to the terminal contains references to other information to be delivered to the terminal from the primary server or from one or more other servers connected to the computer network, comprising:

  • serving a first portion of information to the terminal, wherein said first portion of information contains a reference to a second portion of information;

    sending a first request signal from the terminal to the primary server requesting a location address for said second portion of information from which said second portion of information can be served to the terminal, wherein said first request signal cannot be blocked from reaching said primary server by either the terminal or any intermediary device located topologically between the terminal and the primary server as a result of previous caching or storing of said first portion of information or said second portion of information by the terminal or said intermediary device;

    sending a location signal from the primary server to the terminal providing said location address of said second portion of information; and

    determining if said second portion of information is already stored on the terminal and, if said second portion of information is not already stored on the terminal, sending a second request signal from the terminal containing said location address of said second portion of information and requesting that said second portion of information be served to the terminal for display on the terminal, and, if said second portion of information is already stored on the terminal, displaying said second portion of information on the terminal.

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