Method and system for playing associated audible advertisement simultaneously with the display of requested content on handheld devices and sending a visual warning when the audio channel is off
First Claim
1. A computer implemented method for providing advertising to a handheld computer operable to connect to a network, the handheld computer having a screen for displaying visual content received from the network and configured for playing an audio message associated with the visual content, the method comprising:
- receiving a request for content from the handheld computer;
associating an advertisement with the request for content;
sending the requested content to the handheld computer for display on the screen of the computer; and
sending the associated advertisement from an advertisement server to the handheld computer for playing over an audio output device of the handheld computer;
wherein the audible advertisement is played simultaneously with the display of the requested content on the handheld computer, free of a visual advertisement for preserving space available on the screen for the purpose of solely displaying the requested content;
wherein sending the associated advertisement comprises sending a visual warning when an audio channel of the handheld computer is turned off;
wherein upon the audio channel being opened, a notice is sent to the advertisement server so that the advertisement server can again send the audible advertisement.
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Accused Products
Abstract
A method for providing advertising to a handheld computer operable to connect to a network. The handheld computer includes a screen for displaying visual content received from the network and configured for playing an audio message associated with the visual content. The method includes receiving a request for content from the handheld computer and associating an advertisement with the request for content. The requested content is sent to the handheld computer for display on the screen of the computer and the associated advertisement is sent to the computer for playing over an audio output device of the handheld computer.
195 Citations
25 Claims
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1. A computer implemented method for providing advertising to a handheld computer operable to connect to a network, the handheld computer having a screen for displaying visual content received from the network and configured for playing an audio message associated with the visual content, the method comprising:
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receiving a request for content from the handheld computer;
associating an advertisement with the request for content;
sending the requested content to the handheld computer for display on the screen of the computer; and
sending the associated advertisement from an advertisement server to the handheld computer for playing over an audio output device of the handheld computer;
wherein the audible advertisement is played simultaneously with the display of the requested content on the handheld computer, free of a visual advertisement for preserving space available on the screen for the purpose of solely displaying the requested content;
wherein sending the associated advertisement comprises sending a visual warning when an audio channel of the handheld computer is turned off;
wherein upon the audio channel being opened, a notice is sent to the advertisement server so that the advertisement server can again send the audible advertisement. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14)
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15. A computer implemented method for providing advertising to a handheld computer operable to establish a wireless connection with a network and having a screen for displaying visual content received from the network, the handheld computer being configured for playing an audio advertisement associated with the visual content, the method comprising:
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sending a request for visual content from the handheld computer to the network;
receiving the requested content and displaying the content on the screen of the handheld computer; and
receiving an advertisement associated with the visual content from an advertisement server and playing the advertisement on the handheld computer;
wherein the advertisement is audible and played simultaneously with the display of the requested content on the handheld computer, free of a visual advertisement for preserving space available on the screen for the purpose of solely displaying the requested content;
wherein a visual warning is received when an audio channel of the handheld computer is turned off;
wherein upon the audio channel being opened, a notice is sent to the advertisement server so that the advertisement server can again send the audible advertisement. - View Dependent Claims (16, 17, 18, 19, 20, 21)
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22. A computer program product for providing advertising to a handheld computer having a screen for displaying visual content received from a network and configured for playing an audio advertisement associated with the visual content, comprising:
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computer code that receives a request for content from the handheld computer;
computer code that associates an advertisement with the request for content;
computer code that sends the requested content to the handheld computer;
computer code that sends the associated advertisement from an advertisement server to the handheld computer for playing over an audio output device of the handheld computer; and
a computer readable medium that stores said computer codes;
wherein the audible advertisement is played simultaneously with the display of the requested content on the handheld computer, free of a visual advertisement for preserving space available on the screen for the purpose of solely displaying the requested content;
wherein sending the associated advertisement comprises sending a visual warning when an audio channel of the handheld computer is turned off;
wherein upon the audio channel being opened, a notice is sent to the advertisement server so that the advertisement server can again send the audible advertisement.
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23. A system for providing advertising to a handheld computer operable to establish a wireless connection with a network and having a screen for displaying visual content received from the network, the handheld computer being configured for playing an audio message associated with the visual content, the system comprising:
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a processor operable to receive a request for content from the handheld computer, associate advertisement configured for audio output with the requested content, send the requested content in a visual format to the handheld computer, and send the associated advertisement to the handheld computer for audio output therefrom while the requested content is displayed on the handheld computer; and
memory for storing the requested content and advertisements;
wherein the audible advertisement is played simultaneously with the display of the requested content on the handheld computer, free of a visual advertisement for preserving space available on the screen for the purpose of solely displaying the requested content;
wherein sending the associated advertisement comprises sending a visual warning when an audio channel of the handheld computer is turned off;
wherein upon the audio channel being opened, a notice is sent to an advertisement server so that the advertisement server can again send the audible advertisement. - View Dependent Claims (24, 25)
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Specification