System and method for providing media samples on-line in response to media related searches on the internet
First Claim
1. A system for providing media samples within search engine results pages, comprising:
- a plurality of internet-connected consumer devices for transmitting search requests online, the consumer devices including media players;
a search engine for receiving consumer search requests from the consumer devices, wherein the search engine receives a search request from one of the consumer devices, wherein the search request comprises a keyword, and wherein the search engine searches afirst database comprising unsponsored websites for information pertaining to the keyword and a second database comprising media server links for music-related information pertaining to the keyword;
a media framework for retrieving an identified media sample selected by a consumer and for providing the identified media sample to the consumer device for playback on a media player associated with the consumer devise; and
an Internet retailer for purchasing a media product comprising the identified media sample,wherein the media server links of the second database comprise one or more a first link to the identified media sample on the media framework and a second link to the media product on the Internet retailer,wherein if the keyword matches information pertaining to an unsponsored website that is in the first database the search engine places a third link to the unsponsored website on a results page of the search engine,wherein if the keyword matches information pertaining to music-related server links that is in the second database the search engine places one or more of the first link and the second link on the results page of the search engine, andwherein the consumer search request includes a client ID that identifies a branded player that should be launched to playback the identified media sample, and wherein according to the client ID, the media framework further downloads the branded player that is associated with the identified media sample so that the media player associated with the consumer device playbacks the identified media sample on the branded player.
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Accused Products
Abstract
A method and system are described for providing a streamlined method for using, for example, streaming media samples to promote and sell music, videos and related merchandise on the Internet in response to searches for entertainment related information. When a consumer enters an Internet search query that includes a Media Keyword, a corresponding media sample or sample set is identified for the consumer to select to receive as a stream or download onto the Consumer Device, along with search results pertaining to the requested information and purchasing options. The media sample or sample set is provided as a link in a web page containing search results generated for the consumer. The media sample link may be indicated on the web page as a preferred, personalized or sponsored search result.
260 Citations
16 Claims
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1. A system for providing media samples within search engine results pages, comprising:
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a plurality of internet-connected consumer devices for transmitting search requests online, the consumer devices including media players; a search engine for receiving consumer search requests from the consumer devices, wherein the search engine receives a search request from one of the consumer devices, wherein the search request comprises a keyword, and wherein the search engine searches afirst database comprising unsponsored websites for information pertaining to the keyword and a second database comprising media server links for music-related information pertaining to the keyword; a media framework for retrieving an identified media sample selected by a consumer and for providing the identified media sample to the consumer device for playback on a media player associated with the consumer devise; and an Internet retailer for purchasing a media product comprising the identified media sample, wherein the media server links of the second database comprise one or more a first link to the identified media sample on the media framework and a second link to the media product on the Internet retailer, wherein if the keyword matches information pertaining to an unsponsored website that is in the first database the search engine places a third link to the unsponsored website on a results page of the search engine, wherein if the keyword matches information pertaining to music-related server links that is in the second database the search engine places one or more of the first link and the second link on the results page of the search engine, and wherein the consumer search request includes a client ID that identifies a branded player that should be launched to playback the identified media sample, and wherein according to the client ID, the media framework further downloads the branded player that is associated with the identified media sample so that the media player associated with the consumer device playbacks the identified media sample on the branded player. - View Dependent Claims (2, 3)
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4. A system for providing media samples within search engine results pages, comprising:
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a plurality of internet-connected consumer devices for transmitting search requests online, the consumer devices including media players; a search engine for receiving consumer search requests from the consumer devices, wherein the search engine receives a search request from one of the consumer devices, wherein the search request comprises a keyword, and wherein the search engine searches a first database comprising unsponsored websites for information pertaining to the keyword and a second database comprising media server links for music-related information pertaining to the keyword; a media framework for retrieving the identified media sample and for providing the identified media sample to the consumer device for automatic playback on a media player associated with the consumer device; and an Internet retailer for purchasing a media product comprising the identified media sample, wherein the media server links of the second database comprise one or more a first link to the identified media sample on the media framework and a second link to the media product on the Internet retailer, wherein if the keyword matches information pertaining to an unsponsored website that is in the first database the search engine places a third link to the unsponsored website on a results page of the search engine, wherein if the keyword matches information pertaining to music-related server links that is in the second database the search engine places one or more of the first link and the second link on the results page of the search engine, and wherein the consumer search request includes a client ID that identifies the branded player that should be launched to playback the identified media sample, and wherein according to the client ID, the media framework further downloads the branded player that is associated with the identified media sample so that the media player associated with the consumer device playbacks the identified media sample on the branded player. - View Dependent Claims (5)
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6. A method for providing media samples within search engine results pages, comprising:
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receiving a search request comprising a keyword; searching a first database comprising unsponsored websites for information pertaining to the keyword; searching a second database comprising media server links for music-related information pertaining to the keyword, wherein the media server links of the second database comprise one or more of a first link to an identified media sample on a media framework and a second link to a media product on an Internet retailer, wherein the media product comprises the identified media sample, wherein if the keyword matches information pertaining to an unsponsored website that is in the first database the search engine places a third link to the unsponsored website on a results page; and wherein if the keyword matches information pertaining to music-related server links that is in the second database the search engine places one or more of the first link and the second link on the results page; in response to a selection of the first link on the results page, providing the identified media sample from the media framework to enable playback on a media device, and downloading the identified media sample from the media framework through a branded player to enable playback of the identified media sample when the identified media sample is associated with the branded player, wherein the request further includes a client-ID that identifies the branded player that should be launched to playback the identified media sample, and wherein the branded player enables a consumer to listen to the playback of the identified media sample and purchase the media product, while reviewing and accessing other search results and related information. - View Dependent Claims (7, 8, 9, 10, 16)
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11. A method for providing media samples within search engine results pages, comprising:
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receiving a search request comprising a keyword and a client ID from a consumer device; searching a first database comprising unsponsored websites for information pertaining to the keyword; searching a second database comprising media server links for music-related information pertaining to the keyword, wherein the media server links of the second database comprise one or more of a first link to a media sample on a media framework and a second link to a media product on an Internet retailer, wherein the media product comprises the media sample, wherein if the keyword matches information pertaining to an unsponsored website that is in the first database the search engine places a third link to the unsponsored website on a results page, and wherein if the keyword matches information pertaining to music-related server links that is in the second database the search engine places one or more of the first link and the second link on the results page; and automatically providing the first link to the consumer device if the keyword matches information pertaining to music-related server links that is in the second database, wherein the media sample is automatically played on a media player associated with the consumer device, and wherein a branded player associated with the client ID and the media sample is automatically provided so that the media player plays back the media sample on the branded player. - View Dependent Claims (12, 13, 14, 15)
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Specification