Pre-sale data broadcast system and method

  • US 7,236,942 B1
  • Filed: 12/28/1998
  • Issued: 06/26/2007
  • Est. Priority Date: 12/19/1997
  • Status: Expired due to Fees
First Claim
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1. A method for promoting a sale of a substitute product, comprising:

  • receiving transaction data regarding an original product presented for purchase by a consumer at a point of sale terminal;

    transmitting said transaction data to a remote server of a manufacturer during a transaction session for determination of a possible substitute product to be offered to said consumer;

    upon receipt of information regarding said substitute product from said remote server, offering said substitute product to said consumer before the transaction session terminates;

    consummating a sale of said original product if at least one of(a) no information regarding said substitute product is received from said remote server, and(b) said consumer declines said offering; and

    consummating a sale of said substitute product upon acceptance by said consumer of said offering.

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