System and method for the transfer of loyalty points

• US 7,613,629 B2
• Filed: 11/26/2002
• Issued: 11/03/2009
• Est. Priority Date: 03/29/2001
• Status: Expired due to Fees

• Current Assignee: Liberty Peak Ventures, LLC (Dominion Harbor Enterprises, LLC)
• Original Assignee: American Express Travel Related Services Company, Inc. (American Express Company)
• Inventors: Antonucci, Donna A., Voltmer, Theodore S.
• Primary Examiner(s): Alvarez, Raquel
• Application Number:
  US10/304,251
• Publication Number:
  US 20030130895A1
• Time in Patent Office: 2,534 Days
• Field of Search: 705/14, 705/26, 705/27
• US Class Current: 705/14.27
• CPC Class Codes: B01J 23/6562 Manganese
• CPC Class Codes: B01J 23/8913 Cobalt and noble metals
• CPC Class Codes: B01J 37/0205 in several steps
• CPC Class Codes: B01J 37/0226 Oxidation of the substrate, e.g. anodisation
• CPC Class Codes: G06Q 20/042 characterized in that the payment protocol involves at least one cheque
• CPC Class Codes: G06Q 20/208 Input by product or record sensing, e.g. weighing or scanner processing
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0208 Trade or exchange of goods or services in exchange for incentives or rewards
• CPC Class Codes: G06Q 30/0209 Incentive being awarded or redeemed in connection with the playing of a video game
• CPC Class Codes: G06Q 30/0211 Determining the effectiveness of discounts or incentives
• CPC Class Codes: G06Q 30/0217 involving input on products or services in exchange for incentives or rewards
• CPC Class Codes: G06Q 30/0219 based on funds or budget
• CPC Class Codes: G06Q 30/0224 based on user history
• CPC Class Codes: G06Q 30/0225 Avoiding frauds
• CPC Class Codes: G06Q 30/0226 Incentive systems for frequent usage, e.g. frequent flyer miles programs or point systems
• CPC Class Codes: G06Q 30/0227 Frequent usage incentive value reconciliation between diverse systems
• CPC Class Codes: G06Q 30/0228 On-line clearing houses
• CPC Class Codes: G06Q 30/0229 Multi-merchant loyalty card systems
• CPC Class Codes: G06Q 30/0232 Frequent usage rewards other than merchandise, cash or travel
• CPC Class Codes: G06Q 30/0233 Method of redeeming a frequent usage reward
• CPC Class Codes: G06Q 30/0235 : constrained by time limit or expiration date
• CPC Class Codes: G06Q 30/0236 : Incentive or reward received by requiring registration or ID from user
• CPC Class Codes: G06Q 30/0238 : at point-of-sale [POS]
• CPC Class Codes: G06Q 30/0267 : Wireless devices
• CPC Class Codes: G06Q 30/0269 : based on user profile or attribute
• CPC Class Codes: G06Q 30/0283 : Price estimation or determination
• CPC Class Codes: G06Q 30/0601 : Electronic shopping [e-shopping]
• CPC Class Codes: G06Q 30/0613 : Third-party assisted
• CPC Class Codes: G06Q 40/12 : Accounting
• CPC Class Codes: G07F 17/3255 : Incentive, loyalty and/or promotion schemes, e.g. comps, gaming associated with a purchase, gaming funded by advertisements

Abstract

The present invention includes a loyalty program on a network-wide level, wherein the program facilitates a transfer of loyalty points from at least one consumer account associated with a sponsoring company to at least one consumer account associated with a host company. In one embodiment, the invention analyzes the loyalty point balances of consumer accounts associated with a sponsoring company, and based upon certain criteria or rules, the system determines particular loyalty point balances which are below a certain threshold amount or which have remained inactive for a certain time period. After determining particular consumer accounts which meet the criteria or rules, the system establishes a new host account in a host system for each qualifying consumer. The system then deducts all or any portion of the remaining loyalty point balance in the particular consumer'"'"'s sponsored account and credits the corresponding host account with a corresponding loyalty point balance. By transferring the consumer accounts to a host system, the sponsoring company eliminates or reduces the loyalty point balances from its system, thereby reducing the sponsoring company accounting liabilities and providing new options for the consumers to redeem the points.

Claims

1. A method for facilitating a transfer of loyalty points from a consumer account associated with a sponsoring company to a consumer account associated with a host company, said method including:

receiving and storing, by a loyalty computing device, manufacturer item identifiers, wherein said manufacturer item identifiers are received from said manufacturer;

receiving and storing, by said loyalty computing device, retail item identifiers, wherein said retail item identifiers are received from said merchant;

associating and storing, by said loyalty computing device, each of said retail item identifiers with a corresponding one of said manufacturer item identifiers;

receiving and processing, by said loyalty computing device, a purchase transaction, wherein said purchase transaction includes a consumer ID, a merchant item identifier, and a purchase price;

retrieving, by said loyalty computing device, a manufacturer item identifier corresponding to said merchant item identifier;

calculating, by said loyalty computing device, merchant loyalty points based on said consumer ID, said purchase price and a first currency to point ratio corresponding to said merchant item identifier;

calculating, by said loyalty computing device, manufacturer loyalty points based on said consumer ID, said purchase price and a second currency to point ratio corresponding to said manufacturer item identifier;

calculating, by said loyalty computing device, a third set of loyalty points based on said consumer ID, said purchase price and a third currency to point ratio corresponding to affiliated Service Establishment (SE) numbers;

combining, by said loyalty computing device, said merchant loyalty points, said manufacturer loyalty points, and said third set of loyalty points within loyalty account balances associated with said consumer ID;

acquiring, by said loyalty computing device, balance data related to said loyalty point balances of consumer accounts associated with a sponsoring company, wherein said loyalty account balances comprise said manufacturer loyalty points issued by a manufacturer and said merchant loyalty points issued by a merchant,

determining, by said loyalty computing device and using said balance data and rules, said consumer accounts that have loyalty point balances below a certain threshold amount;

deducting, by said loyalty computing device, at least a portion of said loyalty point balance of said consumer accounts associated with a sponsoring company that have loyalty point balances below the threshold amount; and

,

crediting, by said loyalty computing device, loyalty point balances of said consumer accounts associated with said host company that have loyalty point balances below the threshold amount, wherein at least one of said sponsoring company or said host company initiated a transfer of said loyalty points.

2. The method of claim 1, wherein said determining step includes determining said consumer accounts which have remained inactive for a certain time period.

3. The method of claim 1, wherein said crediting step includes crediting said loyalty points to a loyalty point account in said host company corresponding to the same consumer from which said loyalty points were deducted in said deducting step.

4. The method of claim 1, wherein said crediting step includes crediting said loyalty points to a loyalty point account in said host company corresponding to a different consumer from which said loyalty points were deducted in said deducting step.

5. The method of claim 1, wherein said crediting step includes crediting said loyalty points to more than one loyalty point account associated with said host company.

6. A method for facilitating a transfer of loyalty points from a consumer account associated with a sponsoring company to a consumer account associated with a host company, said method including:

receiving and storing, by a loyalty computing device, manufacturer item identifiers, wherein said manufacturer item identifiers are received from said manufacturer;

receiving and storing, by said loyalty computing device, retail item identifiers, wherein said retail item identifiers are received from said merchant;

associating and storing, by said loyalty computing device, each of said retail item identifiers with a corresponding one of said manufacturer item identifiers;

receiving and processing, by said loyalty computing device, a purchase transaction, wherein said purchase transaction includes a consumer ID, a merchant item identifier, and a purchase price;

retrieving, by said loyalty computing device, a manufacturer item identifier corresponding to said merchant item identifier;

calculating, by said loyalty computing device, merchant loyalty points based on said consumer ID, said purchase price and a first currency to point ratio corresponding to said merchant item identifier;

calculating, by said loyalty computing device, manufacturer loyalty points based on said consumer ID, said purchase price and a second currency to point ratio corresponding to said manufacturer item identifier;

calculating, by said loyalty computing device, a third set of loyalty points based on said consumer ID, said purchase price and a third currency to point ratio corresponding to affiliated Service Establishment (SE) numbers;

combining, by said loyalty computing device, said merchant loyalty points, said manufacturer loyalty points, and said third set of loyalty points within loyalty account balances associated with said consumer ID;

acquiring, by said loyalty computing device, balance data related to said loyalty point balances of consumer accounts associated with a sponsoring company, wherein said loyalty account balances comprise said manufacturer loyalty points issued by a manufacturer and said merchant loyalty points issued by a merchant;

determining, by said loyalty computing device and using said balance data and rules, said consumer accounts that have loyalty point balances below a certain threshold amount;

deducting, by said loyalty computing device, at least a portion of said loyalty point balance of said consumer accounts associated with a sponsoring company that have loyalty point balances below the threshold amount; and

,

crediting, by said loyalty computing device, loyalty point balances of said consumer accounts associated with said host company that have loyalty point balances below the threshold amount, wherein an entity initiating the transfer of loyalty points is not a consumer.

7. A tangible computer-readable medium having stored thereon a plurality of computer-executable instructions that, if executed by a computing device, cause said computing device to perform a method comprising:

receiving and storing manufacturer item identifiers, wherein said manufacturer item identifiers are received from said manufacturer;

receiving and storing retail item identifiers, wherein said retail item identifiers are received from said merchant;

associating and storing each of said retail item identifiers with a corresponding one of said manufacturer item identifiers;

receiving and processing a purchase transaction, wherein said purchase transaction includes a consumer ID, a merchant item identifier, and a purchase price;

retrieving a manufacturer item identifier corresponding to said merchant item identifier;

calculating merchant loyalty points based on said consumer ID, said purchase price and a first currency to point ratio corresponding to said merchant item identifier;

calculating manufacturer loyalty points based on said consumer ID, said purchase price and a second currency to point ratio corresponding to said manufacturer item identifier;

calculating a third set of loyalty points based on said consumer ID, said purchase price and a third currency to point ratio corresponding to affiliated Service Establishment (SE) numbers;

combining said merchant loyalty points, said manufacturer loyalty points, and said third set of loyalty points within loyalty account balances associated with said consumer ID;

acquiring balance data related to said loyalty point balances of consumer accounts associated with a sponsoring company, wherein said loyalty account balances comprise manufacturer loyalty points issued by a manufacturer and said merchant loyalty points issued by a merchant;

determining, using said balance data and rules, said consumer accounts that have loyalty point balances below a certain threshold amount;

deducting at least a portion of said loyalty point balance of said consumer accounts associated with a sponsoring company that have loyalty point balances below the threshold amount; and

,

crediting loyalty point balances of said consumer accounts associated with said host company that have loyalty point balances below the threshold amount, wherein at least one of said sponsoring company or said host company initiated a transfer of said loyalty points.