Marketing method

  • US 7,805,130 B2
  • Filed: 05/23/2006
  • Issued: 09/28/2010
  • Est. Priority Date: 11/25/2005
  • Status: Active Grant
First Claim
Patent Images

1. A marketing method comprising:

  • at a server system;

    receiving from a mobile wireless communications device a wireless call or message;

    determining that said mobile wireless communications device is located at a given shopping facility;

    correlating a menu of choices specific to said given shopping facility with said given shopping facility;

    responsive to said receiving, returning to said wireless communications device information to provision said wireless communications device with said menu of choices;

    subsequent to said returning said information, on receiving from said wireless communications device a choice selected from said menu, returning to said wireless communications device one or more text-based marketing messages, at least one of said text-based marketing messages comprising a marketing incentive particular to a store in said given shopping facility.

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