System for dynamically pushing information to a user utilizing global positioning system

• US 7,982,599 B2
• Filed: 03/10/2008
• Issued: 07/19/2011
• Est. Priority Date: 10/22/1999
• Status: Expired due to Fees

• Current Assignee: Corrino Holdings LLC (IPValuation Partners, LLC)
• Original Assignee: Khi Acquisitions LLC (Intellectual Ventures LLC)
• Inventors: Amin, Himanshu S., Miller, John M.
• Primary Examiner(s): HUNNINGS, TRAVIS R
• Application Number:
  US12/045,601
• Publication Number:
  US 20080161018A1
• Time in Patent Office: 1,226 Days
• Field of Search: None
• US Class Current: 340/539.17
• CPC Class Codes: G06Q 30/0255 based on user history
• CPC Class Codes: G06Q 30/0261 based on user location
• CPC Class Codes: G06Q 30/0269 based on user profile or attribute
• CPC Class Codes: G08G 1/0962 having an indicator mounted inside the vehicle, e.g. giving voice messages
• CPC Class Codes: G08G 1/096716 where the received information does not generate an automatic action on the vehicle control
• CPC Class Codes: G08G 1/096741 where the source of the transmitted information selects which information to transmit to each vehicle
• CPC Class Codes: G08G 1/096775 where the origin of the information is a central station
• CPC Class Codes: Y10S 707/99933 Query processing, i.e. searching
• CPC Class Codes: Y10S 707/99934 Query formulation, input preparation, or translation
• CPC Class Codes: Y10S 707/99945 Object-oriented database structure processing

Abstract

A method for transmitting advertisements includes receiving information regarding location of a user, and user profile or user demographic information; and transmitting a targeted advertisement to the user, the targeted advertisement is selected from a set of advertisements as a function of the location of the user, and the user profile or user demographic information.

Claims

1. A method comprising:

monitoring a geographic position of a wireless communications device; and

pushing digital content to the wireless communications device in response to determining that the geographic position of the wireless communications device has changed to be within a predefined distance of a geographic area associated with the digital content during a predefined timeframe associated with the digital content.

2. The method of claim 1, wherein the wireless communications device is associated with one or more demographic criteria, and wherein the digital content is further associated with at least one demographic criterion of the one or more demographic criteria associated with the wireless communications device.

3. The method of claim 2, wherein the wireless communications device and the digital content are associated with the one or more demographic criteria via demographic codes.

4. The method of claim 2, wherein the demographic criteria is based on at least one of an annual income of a user associated with the wireless communications device, a vehicle owned by a user associated with the wireless communications device, an Internet search history of a user associated with the wireless communications device user, and a purchase history of a user associated with the wireless communications device.

5. The method of claim 1, wherein the digital content is an advertisement, a restaurant menu, or a text message.

6. The method of claim 1, wherein the digital content is associated with the geographic area via a region identifier.

7. The method of claim 1, wherein the digital content is an image, an audio clip, a video clip, or text.

8. The method of claim 1, wherein monitoring the geographic position of the wireless communications device comprises monitoring the geographic position of the wireless communications device relative to one or more physical commercial establishments associated with the digital content.

9. The method of claim 8, wherein the digital content is based on a purchase history associated with the one or more physical commercial establishments.

10. An apparatus comprising:

one or more processors configured to receive geographic position data associated with a wireless communications device, and configured to initiate transmission of digital content to the wireless communications device in response to determining that the geographic position of the wireless communications device has changed to be within a predefined distance of a geographic area associated with the digital content during a predefined timeframe associated with the digital content.

11. The apparatus of claim 10, wherein the wireless communications device is associated with one or more demographic criteria, and wherein the digital content is further associated with at least one demographic criterion of the one or more demographic criteria associated with the wireless communications device.

13. The apparatus of claim 11, wherein the demographic criteria is based on at least one of an annual income of a user associated with the wireless communications device, a vehicle owned by a user associated with the wireless communications device, an Internet search history of a user associated with the wireless communications device user, and a purchase history of a user associated with the wireless communications device.

14. The apparatus of claim 10, wherein the digital content is an advertisement, a restaurant menu, or a text message.

15. The apparatus of claim 10, wherein the digital content is associated with the geographic area via a region identifier.

16. The apparatus of claim 10, wherein the digital content is an image, an audio clip, a video clip, or text.

17. The apparatus of claim 10, wherein the one or more processors are configured to determine whether a received geographic position of the wireless communications device is within a predetermined distance from one or more physical commercial establishments associated with the digital content.

18. The apparatus of claim 17, wherein the digital content is based on a purchase history associated with the one or more physical commercial establishments.

12. The apparatus of 11, wherein the wireless communications device and the digital content are associated with the one or more demographic criteria via demographic codes.

19. An article of manufacture comprising computer readable media having instructions stored thereon, the instructions comprising:

instructions for monitoring a geographic position of a wireless communications device; and

instructions for pushing digital content to the wireless communications device in response to determining that the geographic position of the wireless communications device has changed to be within a predefined distance of a geographic area associated with the digital content during a predefined timeframe associated with the digital content.

20. The article of manufacture of claim 19, wherein the wireless communications device is associated with one or more demographic criteria, and wherein the digital content is further associated with at least one demographic criterion of the one or more demographic criteria associated with the wireless communications device.

22. The article of manufacture of claim 20, wherein the demographic criteria is based on at least one of an annual income of a user associated with the wireless communications device, a vehicle owned by a user associated with the wireless communications device, an Internet search history of a user associated with the wireless communications device user, and a purchase history of a user associated with the wireless communications device.

23. The article of manufacture of claim 19, wherein the digital content is an advertisement, a restaurant menu, or a text message.

24. The article of manufacture of claim 19, wherein the digital content is associated with the geographic area via a region identifier.

25. The article of manufacture of claim 19, wherein the digital content is an image, an audio clip, a video clip, or text.

26. The article of manufacture of claim 19, wherein the instructions for monitoring a geographic position of a wireless communications device comprise instructions for determining whether the geographic position of the wireless communications device is within a predetermined distance from one or more physical commercial establishments associated with the digital content.

27. The article of manufacture of claim 26, wherein the digital content is based on a purchase history associated with the one or more physical commercial establishments.

21. The article of manufacture of 20, wherein the wireless communications device and the digital content are associated with the one or more demographic criteria via demographic codes.