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Method and apparatus for time-aware and location-aware marketing

  • US 8,195,197 B2
  • Filed: 10/31/2007
  • Issued: 06/05/2012
  • Est. Priority Date: 03/13/2000
  • Status: Active Grant
First Claim
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1. A method of communicating inferred information to a wireless device, comprising:

  • determining a location of the wireless device;

    inferring at least one interest of a user of the wireless device based on the location of the wireless device, a time of day associated with the wireless device, and at least one user preference associated with the wireless device; and

    automatically transmitting data related to the at least one interest to the wireless device;

    wherein inferring at least one interest of the user based on location comprises using information actively used by other wireless device users in the location of the wireless device.

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