System and method for incorporating multimedia content into a message handled by a mobile device
First Claim
1. A method for incorporating multimedia content into messages handled by a mobile device, said method comprising:
- obtaining a message being exchanged between said mobile device and one or more other entities in a data communication system;
examining content in said message to determine if one or more portions of said content in said message match predetermined criteria related to the relevance of said content to multimedia content;
using one or more profiles associated with a user of said mobile device to determine if the number of matches can be reduced according to the relevance of respective ones of said matches to said user and, if so, removing one or more of said matches;
for each match, identifying particular multimedia content to be associated with the corresponding one of said one or more portions of said message, said multimedia content configured to be accessible to said mobile device through a selection associated with said corresponding one of said one or more portions of said content; and
modifying said message to include, for each match, a linking mechanism visually identifiable with said corresponding one of said one or more portions, wherein said linking mechanism is configured to reveal said particular multimedia content upon selection thereof.
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Accused Products
Abstract
Multimedia content can be incorporated into a message handled by a mobile device with minimum invasiveness by utilizing linking mechanisms that are visually identifiable with certain content and can reveal the multimedia content, e.g. an advertisement, upon selection. This may be done by examining content in the message handled by a mobile device and matching portions of the message with predetermined criteria such as keywords or phrases. Upon finding matches, corresponding multimedia content is associated with a respective portion of the message content and access to the multimedia content is enabled through selection of a linking mechanism that is visually identifiable with the respective portion of the message. The message is modified to include such linking mechanisms such that upon viewing the modified message, a user may reveal the multimedia content by selecting the linking mechanism.
21 Citations
38 Claims
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1. A method for incorporating multimedia content into messages handled by a mobile device, said method comprising:
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obtaining a message being exchanged between said mobile device and one or more other entities in a data communication system; examining content in said message to determine if one or more portions of said content in said message match predetermined criteria related to the relevance of said content to multimedia content; using one or more profiles associated with a user of said mobile device to determine if the number of matches can be reduced according to the relevance of respective ones of said matches to said user and, if so, removing one or more of said matches; for each match, identifying particular multimedia content to be associated with the corresponding one of said one or more portions of said message, said multimedia content configured to be accessible to said mobile device through a selection associated with said corresponding one of said one or more portions of said content; and modifying said message to include, for each match, a linking mechanism visually identifiable with said corresponding one of said one or more portions, wherein said linking mechanism is configured to reveal said particular multimedia content upon selection thereof. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 21, 22, 23, 24)
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11. A non-transitory computer readable medium comprising computer executable instructions for incorporating multimedia content into messages handled by a mobile device or a server device, comprising instructions for:
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obtaining a message being exchanged between said mobile device and one or more other entities in a data communication system; examining content in said message to determine if one or more portions of said content in said message match predetermined criteria related to the relevance of said content to multimedia content; using one or more profiles associated with a user of said mobile device to determine if the number of matches can be reduced according to the relevance of respective ones of said matches to said user and, if so, removing one or more of said matches; for each match, identifying particular multimedia content to be associated with the corresponding one of said one or more portions of said message, said multimedia content configured to be accessible to said mobile device through a selection associated with said corresponding one of said one or more portions of said content; and modifying said message to include, for each match, a linking mechanism visually identifiable with said corresponding one of said one or more portions, wherein said linking mechanism is configured to reveal said particular multimedia content upon selection thereof.
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12. A mobile device comprising a display, one or more input mechanisms, a processor, a message application and a memory, said memory storing computer executable instructions for incorporating multimedia content into messages handled by said message application, said instructions including instructions for:
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obtaining a message being exchanged between said mobile device and one or more other entities in a data communication system; examining content in said message to determine if one or more portions of said content in said message match predetermined criteria related to the relevance of said content to multimedia content; using one or more profiles associated with a user of said mobile device to determine if the number of matches can be reduced according to the relevance of respective ones of said matches to said user and, if so removing one or more of said matches; for each match, identifying particular multimedia content to be associated with the corresponding one of said one or more portions of said message, said multimedia content configured to be accessible to said mobile device through a selection associated with said corresponding one of said one or more portions of said content; and modifying said message to include, for each match, a linking mechanism visually identifiable with said corresponding one of said one or more portions, wherein said linking mechanism is configured to reveal said particular multimedia content upon selection thereof. - View Dependent Claims (13, 14, 15, 16, 17, 18, 19, 25, 26, 27)
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20. A server device for incorporating multimedia content into a message handled by a mobile device, said server device comprising a memory storing computer executable instructions for:
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obtaining a message being exchanged between said mobile device and one or more other entities in a data communication system; examining content in said message to determine if one or more portions of said content in said message match predetermined criteria related to the relevance of said content to multimedia content; using one or more profiles associated with a user of said mobile device to determine if the number of matches can be reduced according to the relevance of respective ones of said matches to said user and, if so, removing one or more of said matches; for each match, identifying particular multimedia content to be associated with the corresponding one of said one or more portions of said message, said multimedia content configured to be accessible to said mobile device through a selection associated with said corresponding one of said one or more portions of said content; and modifying said message to include, for each match, a linking mechanism visually identifiable with said corresponding one of said one or more portions, wherein said linking mechanism is configured to reveal said particular multimedia content upon selection thereof. - View Dependent Claims (28, 29, 30, 31, 32, 33, 34, 35, 36, 37, 38)
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Specification