Method and system for managing and displaying product images

• US 8,260,689 B2
• Filed: 06/19/2007
• Issued: 09/04/2012
• Est. Priority Date: 07/07/2006
• Status: Active Grant

• Current Assignee: Joseph R. Dollens
• Original Assignee: Joseph R. Dollens
• Inventors: Dollens, Joseph R.
• Primary Examiner(s): Smith, Jeffrey A
• Assistant Examiner(s): GEORGALAS, ANNE MARIE
• Application Number:
  US11/820,342
• Publication Number:
  US 20080010169A1
• Time in Patent Office: 1,904 Days
• Field of Search: 705/26, 705/27, 705/26.1, 705/27.1, 705/27.2, 382/276, 382/302, 345/619
• US Class Current: 705/27.2
• CPC Class Codes: G06Q 30/0603 Catalogue ordering
• CPC Class Codes: G06Q 30/0643 Graphical representation of items or shoppers

Abstract

A method and system displaying and managing images of consumer products. Plural consumer products are selected to display in a virtual display environment. A layout for the selected plural consumer products is determined. An image of a shelf layout on which consumer products are displayed is created. The created image allows progressive resolution on the selected plural consumer products that appear in the image. The created image is displayed via a communications network. The created image provides a virtual shopping experience is similar to a shopping experience in an actual retail store.

Claims

1. A method for displaying and managing products in a virtual display environment, comprising:

selecting a plurality of sets of raster images of consumer products from a non-transitory computer readable medium on a network device with one or more processors to display in a virtual display environment with a progressive resolution display;

creating a set of vector images for each selected set of raster images of the consumer products by selecting different portions of the selected set of raster images and by selecting different views of the selected set of raster images including different levels of detail from general details to specific details;

connecting each selected set of raster images of the consumer products with the created set of vector images, wherein the created set of vector images overlay the selected set of raster images as a plurality of vector image layers in a pre-determined image layer ordering;

determining a display layout for the selected plurality of sets of raster images of the consumer products, wherein the display layout includes a pre-determined display ordering for the plurality of selected sets of raster images of the consumer products;

selecting one or more sets of electronic information from the non-transitory computer readable medium that will be displayed in one or more pre-determined vector image layers in the plurality of vector image layers overlaying the plurality of selected sets of raster images of the consumer products, wherein the one or more sets of electronic information includes different types of electronic information including general electronic information and specific electronic information about the consumer products included in the plurality of selected sets of raster images of the consumer products;

adding one or more sets of electronic links to connect the selected one or more sets of electronic information to one or more individual vector images in the one or more pre-determined vector image layers, wherein the one or more sets of electronic links includes selected ones of the electronic links that link specific electronic information to one or more individual vector images in one or more vector image layers at a first set of layers in the plurality of vector image layers and wherein the one or more sets of electronic links includes other selected ones of the electronic links that link general electronic information to one or more other individual vector images in one or more other vector image layers at a second set of layers in the plurality of vector image layers;

creating in the non-transitory computer readable medium a multi-resolution mosaic (MRM) digital image including a plurality of layers of a shelf layout in the determined display layout by combining the created plurality of sets of vector images overlaying the plurality of selected sets of raster images of the consumer products, the selected one or more sets of electronic information, and the added one or more sets of electronic links;

providing the created MRM digital image for progressive resolution display of the created plurality of vector images in the plurality of vector image layers from the non-transitory computer readable medium from the network device via a communications network to allow virtual shopping via the communications network, thereby creating a customized on-line store of the consumer products;

displaying the created MRM digital image with the progressive resolution display, wherein the progressive resolution display allows displaying, zooming in and zooming out on selected portions of the created MRM digital image; and

displaying during a first portion of the progressive resolution display only selected ones of the added one or more sets of electronic links in pre-determined layers in the plurality of vector image layers and allowing linking to the only selected ones of the one or more sets of electronic information from different vector image layers in the plurality of vector image layers during the first portion of the progressive resolution display of the created MRM digital image;

displaying during a second portion of the progressive resolution display only one or more sets of electronic links added to a current vector image layer currently being viewed in the created MRM digital image, wherein the second portion of progressive resolution display allows display of different sets of electronic links from the one or more added sets of electronic links providing current electronic links to selected electronic information including general electronic information and specific electronic information as different current vector images are viewed in the plurality of vector image layers.

2. The method of claim 1 wherein the consumer products include raster images of related or unrelated consumer products in selected product categories including skin care, personal cleansing, hair care, hair styling aids, hair colorants, feminine care, male care, baby care, salty snacks, coffee, fabric care, hard-surface cleansers, floor systems, or dish care.

3. The method of claim 1 wherein selected ones of the added one or more sets of electronic links provide a user with access to one or more different types of electronic brand information or electronic advertising information for the consumer products.

4. The method of claim 1 wherein selected ones of the added sets of electronic links provide a user with electronic product information including product information on a reverse side of product package, electronic links to other information including company information, ingredient information, options for product purchase, electronic coupons, advertising information and sale information about selected products which are currently on sale.

5. The method of claim 1 wherein the raster images include high resolution digital raster images of the consumer products.

6. The method of claim 1 wherein the vector images used in the progressive resolution display are stored in a format that includes a digital image storage format including area of interest encoding, spatial relationship descriptor encoding, visual descriptor encoding or multi-resolution mosaic encoding of the raster images of the consumer products in the created MRM digital image.

7. The method of claim 1 wherein the pre-determined ordering of the display layout includes an ordering that is used on actual shelves in retail stores, an ordering developed via live focus groups, or an ordering based on package coloring or package size or package shape.

8. The method of claim 1 further comprising creating a virtual shopping experience via the communications network, wherein the virtual shopping experience emulates a real shopping experience in an actual retail store by providing the progressive resolution display of the created MRM digital image.

9. The method of claim 1 further comprising:

selecting an individual portion of the displayed created MRM digital image of the shelf layout on which the selected plurality of sets of raster images of the consumer products are displayed in the pre-determined display layout;

selecting one or more vector images at one or more vector image layers in the plurality of vector image layers in the selected individual portion of the displayed created MRM digital image as it is displayed in the progressive resolution display;

selecting one or more electronic links from the selected one or more vector images from the one or more vector image layers in the plurality of vector image layers with additional electronic information for a selected consumer product from the selected one or more vector image layers in the selected one or more individual portions of the displayed MRM digital image; and

displaying from the non-transitory computer readable medium from the network device electronic information from selected sets of electronic information based on the selected one or more electronic links.

10. The method of claim 9 wherein the selected one or more electronic links provide a user with electronic product information including product information on a reverse side of product package, electronic links to other information including company information, ingredient information, options for product purchase, electronic coupons, advertising information and sale information about selected products which are currently on sale.

11. The method of claim 9 wherein the raster images include high resolution digital raster images of the consumer products.

12. The method of claim 9 further comprising:

creating a virtual shopping experience with the created MRM digital image via the communications network, wherein the virtual shopping experience emulates a real shopping experience in an actual retail store by providing the progressive resolution display of the created MRM digital image.

13. The method of claim 9 wherein the pre-determined display layout includes an ordering that is used on actual shelves in retail stores, an ordering developed via live focus groups, or an ordering based on package coloring or package size or package shape.

14. The method of claim 1 further comprising:

selecting one or more vector image layers from the plurality of vector image layers in the created MRM digital image in the pre-determined display layout;

adding electronic display information from selected ones of the selected sets of electronic information to the selected one or more vector image layers, wherein the electronic display information is displayed over a whole vector image layer or a portion of a vector image layer in the created MRM digital image; and

displaying from the non-transitory computer readable medium from the network device via the communications network the created MRM digital image with the added electronic display information with the progressive resolution display, thereby displaying the added electronic display information over the whole vector image layer or the portion of the vector image layer in the created MRM digital image during the progressive resolution display of the created MRM digital image.

15. The method of claim 14 wherein the added electronic display information includes electronic advertising or brand information for a selected group of the consumer products.

16. The method of claim 1 further comprising:

selecting a display set of vector image layers from the plurality of vector image layers in the created MRM digital image; and

displaying only the selected display set of vector image layers from the plurality of vector image layers in the created MRM digital image during progressive resolution display of the created MRM digital image.

17. The method of claim 1 wherein at least one first vector image layer in the plurality of vector image layers in the MRM digital image includes one or more electronic links to electronic brand information, at least one second vector image layer in the multi-resolution mosaic digital image includes one or more electronic links to electronic product information, and at least one third vector image layer in the MRM digital image includes electronic package information for one or more consumer products that appear in the selected plurality of sets of raster images of the consumer products.

18. A non-transitory computer readable medium having stored therein a set of software instructions for causing one or more processors to execute the steps of:

selecting a plurality of sets of raster images of consumer products from a non-transitory computer readable medium on a network device with one or more processors to display in a virtual display environment with a progressive resolution display;

creating a set of vector images for each selected set of raster images of the consumer products by selecting different portions of the selected set of raster images and by selecting different views of the selected set raster images including different levels of detail from general details to specific details;

connecting each selected set of raster images of the consumer products with the created set of vector images, wherein the created set of vector images overlay the selected set of raster images as a plurality of vector image layers in a pre-determined image layer ordering;

determining a display layout for the plurality of selected sets of raster images of the consumer products, wherein the display layout includes a pre-determined display ordering for the plurality of selected sets of raster images of the consumer products;

selecting one or more sets of electronic information from the non-transitory computer readable medium that will be displayed in one or more pre-determined vector image layers in the plurality of vector image layers overlaying the plurality of selected sets of raster images of the consumer products, wherein the one or more sets of electronic information includes different types of electronic information including general electronic information and specific electronic information about the consumer products included in the plurality of selected sets of raster images of the consumer products;

adding one or more sets of electronic links to connect the selected one or more sets of electronic information to one or more individual vector images in the one or more pre-determined vector image layers, wherein the one or more sets of electronic links includes selected ones of the electronic links that link specific electronic information to one or more individual vector images in one or more vector image layers at a first set of layers in the plurality of vector image layers and wherein the one or more sets of electronic links includes other selected ones of the electronic links that link general electronic information to one or more other individual vector images in one or more other vector image layers at a second set of layers in the plurality of vector image layers;

creating in the non-transitory computer readable medium a multi-resolution mosaic (MRM) digital image including a plurality of layers of a shelf layout in the determined display layout by combining the created plurality of sets of vector images overlaying the plurality of selected sets of raster images of the consumer products, the selected one or more sets of electronic information, and the added one or more sets of electronic links; and

providing the created MRM digital image for progressive resolution display of the created plurality of vector images in the plurality of vector image layers from the non-transitory computer readable medium from the network device via a communications network to allow virtual shopping via the communications network, thereby creating a customized on-line store of the consumer products;

displaying the created MRM digital image with the progressive resolution display, wherein the progressive resolution display allows displaying, zooming in and zooming out on selected portions of the created MRM digital image; and

displaying during a first portion of the progressive resolution display only selected ones of the added one or more sets of electronic links in pre-determined layers in the plurality of vector image layers and allowing linking to the only selected ones of the one or more sets of electronic information from different vector image layers in the plurality of vector image layers during the first portion of the progressive resolution display of the created MRM digital image;

displaying during a second portion of the progressive resolution display only these one or more sets of electronic links added to a current vector image layer currently being viewed in the created MRM digital image, wherein the second portion of the progressive resolution display allows display of different sets of electronic links from the one or more added sets of electronic links providing current electronic links to selected electronic information including general electronic information and specific electronic information as different current vector images are viewed in the plurality of vector image layers.

19. A system for creating, managing and display images of products in a virtual shopping environment, comprising in combination:

a network device with one or more processors;

a display device for the network device;

the network device configured for;

selecting a plurality of sets of raster images of consumer products from a non-transitory computer readable medium to display in a virtual display environment with a progressive resolution display;

creating a set of vector images for each selected set of raster images of the consumer products by selecting different portions of the selected set of raster images and by selecting different views of the selected set of raster images including different levels of detail from general details to specific details;

connecting each selected set of raster images of the consumer products with the created set of vector images, wherein the created set of vector images overlay the selected set of raster images as a plurality of vector image layers in a pre-determined image layer ordering;

determining a display layout for the plurality of selected sets of raster images of the consumer products, wherein the display layout includes a pre-determined display ordering for the plurality of selected sets of raster images of the consumer products;

selecting one or more sets of electronic information from the non-transitory computer readable medium that will be displayed in one or more pre-determined vector image layers in the plurality of vector image layers overlaying the plurality of selected sets of raster images of the consumer products, wherein the one or more sets of electronic information includes different types of electronic information including general electronic information and specific electronic information about the consumer products included in the plurality of selected sets of raster images of the consumer products;

adding one or more sets of electronic links to connect the selected one or more sets of electronic information to one or more individual vector images in the one or more pre-determined vector image layers, wherein the one or more sets of electronic links includes selected ones of the electronic links that link specific electronic information to one or more individual vector images in one or more vector image layers at a first set of layers in the plurality of vector image layers and wherein the one or more sets of electronic links includes other selected ones of the electronic links that link general electronic information to one or more other individual vector images in one or more other vector image layers at a second set of layers in the plurality of vector image layers;

creating in the non-transitory computer readable medium a multi-resolution mosaic (MRM) digital image including a plurality of layers of a shelf layout in the determined display layout by combining the created plurality of sets of vector images overlaying the plurality of selected sets of raster images of the consumer products, the selected one or more sets of electronic information, and the added one or more sets of electronic links; and

providing the created MRM digital image for progressive resolution display of the created plurality of vector images in the plurality of vector image layers from the non-transitory computer readable medium from the network device via a communications network to allow virtual shopping via the communications network, thereby creating a customized on-line store of the consumer products;

displaying on the display device the created MRM digital image with the progressive resolution display, wherein the progressive resolution display allows displaying, zooming in and zooming out on selected portions of the created MRM digital image; and

displaying during a first portion of the progressive resolution display only selected ones of the added one or more sets of electronic links in pre-determined layers in the plurality of vector image layers and allowing linking to the only selected ones of the one or more sets of electronic information from different vector image layers in the plurality of vector image layers during the first portion of the progressive resolution display of the created MRM digital image;

displaying during a second portion of the progressive resolution display only one or more sets of electronic links added to a current vector image layer currently being viewed in the created MRM digital image, wherein the second portion of the progressive resolution display allows display of different sets of electronic links from the one or more added sets of electronic links providing current electronic links to selected electronic information including general electronic information and specific electronic information as different current vector images are viewed in the plurality of vector image layers.