System and method for filtering electronic messages using business heuristics

• US 8,321,432 B2
• Filed: 12/09/2009
• Issued: 11/27/2012
• Est. Priority Date: 04/26/2004
• Status: Active Grant

• Current Assignee: Google LLC (Alphabet Inc.)
• Original Assignee: Google Inc. (Alphabet Inc.)
• Inventors: Petry, Scott M., Titus, Jason H., Lung, Peter K.
• Primary Examiner(s): Wong, Leslie
• Application Number:
  US12/634,436
• Publication Number:
  US 20100088765A1
• Time in Patent Office: 1,084 Days
• Field of Search: 707/754, 707/952, 707/999.01, 707/999.107, 707/E17.059, 726 27- 30, 709/203, 709/219
• US Class Current: 707/754
• CPC Class Codes: G06Q 10/107 Computer-aided management of electronic mailing [e-mailing]
• CPC Class Codes: H04L 51/212 using filtering or selective blocking

Abstract

Disclosed are systems and methods for use in filtering electronic messages using business heuristics. In one aspect, a method includes determining whether the electronic message is associated with a desirable business, and adjusting the likelihood of delivering the electronic message to an intended recipient of the message if the electronic message is determined to be associated with the desirable business. In a more specific embodiment, the method further includes assigning a spam-score to the electronic message based on a likelihood that the electronic message is not unwanted by the intended recipient, blocking delivery of the electronic message to the intended recipient when the spam-score does not cross an overall threshold, and delivering the electronic message to the intended recipient based on the adjusted likelihood when the electronic message is determined to be associated with the desirable business.

Claims

1. A system for filtering an electronic message using business heuristics, the system comprising:

a message management server installed on one or more computing devices and connected to a communications network for receiving the electronic message;

a message handler installed on the server and configured to examine the electronic message for characteristics indicative of its desirability or undesirability to an intended recipient of the electronic message, and to establish a likelihood that delivery of the electronic message to the intended recipient should be blocked; and

a heuristics module associated with the message handler and configured to determine whether the electronic message is associated with a desirable business, the message handler further configured to automatically decrease the likelihood that delivery of the electronic message to the intended recipient should be blocked if the electronic message is determined to be associated with the desirable business.

2. A system according to claim 1, further comprising a software module associated with the message handler and configured to assign a spam-score to the electronic message based on the examination and representing the likelihood that delivery of the electronic message should be blocked, the message handler further configured to adjust the spam-score when decreasing the likelihood that delivery of the electronic message should be blocked, the message handler delivering or blocking delivery of the electronic message based on a comparison of the adjusted spam-score to an overall threshold.

3. A system according to claim 2, wherein the message handler is further configured to deliver or block delivery of the electronic message to the intended recipient when the adjusted spam-score does not exceed the overall threshold.

4. A system according to claim 1, further comprising a software module associated with the message handler and configured to assign a spam-score to the electronic message based on the examination and representing the likelihood that delivery of the electronic message should be blocked, the message handler further configured to adjust an overall threshold when decreasing the likelihood that delivery of the electronic message should be blocked, the message handler delivering or blocking delivery of the electronic message based on a comparison of the spam-score to the overall threshold.

5. A system according to claim 1, wherein the heuristics module is configured to determine whether the source of the electronic message is associated with the desirable business, the message handler configured to adjust the likelihood of that delivery of the electronic message to the intended recipient should be blocked if the source of the electronic message is determined to be associated with the desirable business.

6. A system according to claim 5, wherein the message handler is further configured to decrease the overall threshold to accomplish delivery of the electronic message if the source of the electronic message is determined to be associated with the desirable business.

7. A system according to claim 5, wherein the source comprises an Internet Protocol (IP) address of a sending server of the electronic message.

8. A system according to claim 7, wherein the heuristics module is further configured to determine whether the source is related to the desirable business by comparing one or more of the IP address of the source to at least one of an IP address of the intended recipient, comparing prior connection attempts by the source IP address to the intended recipient, comparing prior message traffic between the source IP address and the intended recipient, comparing prior message traffic between the source IP address and other intended recipients within the business, or determining if the source IP address is assigned to be related to a particular business through external verification processes.

9. A system according to claim 1, wherein the heuristics module is further configured to determine the presence of business content in the electronic message likely to be used by the desirable business, the message handler further configured to decrease the likelihood that delivery of the electronic message to the intended recipient should be blocked if the business content is determined to be present in the electronic message.

10. A system according to claim 9, further comprising a software module associated with the message handler and configured to assign a spam-score to the electronic message based on the examination and representing the likelihood that delivery of the electronic message should be blocked, wherein the heuristics module is further configured to create an effective threshold by adjusting an overall threshold based on the presence of the business content, and the message handler is further configured to block delivery of the electronic message to the intended recipient if the spam-score does not cross the effective threshold.

11. A system according to claim 9, wherein the heuristics module comprises a business threshold to govern the determining of the presence of business content.

12. A system according to claim 11, wherein the heuristics module is further configured to create an effective threshold by adjusting an overall threshold by an amount proportional to an amount of the business threshold.

13. A system according to claim 11, wherein the amount of the business threshold is established by an administrator of the system.

14. A system according to claim 10, the system further comprising a second software module configured to determine the presence of offending content in the electronic message corresponding to at least one base threshold, and further configured to adjust the overall threshold prior to the heuristics module creating the effective threshold based on the presence of the offending content.

15. A system according to claim 14, wherein the amount of the at least one base threshold is established by the intended recipient of the electronic message.

16. A system according to claim 14, wherein the at least one base threshold is a content-based tolerance of electronic messages associated with categories selected from the group consisting of sexually explicit content, get-rich-quick content, special-offers content, and racially insensitive content.

17. A system according to claim 14, wherein the second software module is further configured to adjust the overall threshold by an amount proportional to an amount of the at least one base threshold.

18. A system according to claim 10, wherein the overall threshold is established by the intended recipient of the electronic message.

19. A system according to claim 1, wherein the desirable business is selected from the group consisting of the legal profession and financial professions.

20. A system according to claim 1, wherein the intended recipient is associated with the desirable business.