Trust-based video content evaluation

• US 8,359,225 B1
• Filed: 03/21/2012
• Issued: 01/22/2013
• Est. Priority Date: 02/26/2008
• Status: Active Grant

• Current Assignee: Google LLC (Alphabet Inc.)
• Original Assignee: Google Inc. (Alphabet Inc.)
• Inventors: Seth, Shashi
• Primary Examiner(s): Wilson, Candice D
• Assistant Examiner(s): PRATT, EHRIN LARMONT
• Application Number:
  US13/426,216
• Time in Patent Office: 307 Days
• Field of Search: 705/7.29, 705/7.11, 705/319
• US Class Current: 705/7.29
• CPC Class Codes: G06Q 10/10 Office automation; Time management

Abstract

A system and method determines which uploaded videos to subject to further analysis based upon a measure of trust in the users who uploaded the videos. The evaluation system obtains the information about a user'"'"'s uploaded video content to a video hosting website, determines a measure of trust of the user'"'"'s account based on the user information, and ranks or classifies the user into a trust category base on the trust measure. The evaluation system determines the user'"'"'s trust category responsive to user uploading a video, and selectively evaluates the uploaded video based on the trust category.

Claims

1. A computer system for measuring confidence in a user in a video hosting system, comprising:

a scoring server, executed by the video hosting system, and configured to generate a trust score based on user information, the trust score representing a measure of trust in the user, and the user information including information describing the activities of other users with respect to the user'"'"'s uploaded videos; and

an evaluation server coupled to the scoring server and configured to rank a user account associated with the user into one of a plurality of ranking tiers based on the trust score and to selectively evaluate videos provided by the user based on the trust score, the users of different trust ranks being able to upload videos of different lengths, and wherein users of higher trust ranks being able to upload longer videos than users of lower trust ranks.

2. The system of claim 1, wherein the user information comprises:

a length of time since creation of a user account for the user.

3. The system of claim 1, wherein the user information comprises:

a number of uploads by the user since creation of a user account for the user.

4. The system of claim 1, wherein the user information of the activities of other users with respect to the user'"'"'s uploaded videos comprises:

a number of users views of the videos uploaded by the user.

5. The system of claim 1, wherein the user information of the activities of other users with respect to the user'"'"'s uploaded videos comprises:

a number of user comments posted on the videos uploaded by the user.

6. The system of claim 1, wherein the user information of the activities of other users with respect to the user'"'"'s uploaded videos comprises:

a number of subscriptions by other users to the user'"'"'s account.

7. The system of claim 1, wherein the user information of the activities of other users with respect to the user'"'"'s uploaded videos comprises:

a number of times that the user'"'"'s videos being selected as a favorite video by other users.

8. The system of claim 1, wherein the user information of the activities of other users with respect to the user'"'"'s uploaded videos comprises s:

a number of the user'"'"'s videos being sent by other users to another user.

9. The system of claim 1, wherein the user information of the activities of users with respect to the user'"'"'s uploaded videos comprises:

a number of strikes associated with videos uploaded by the user, a strike corresponding to an event where a video uploaded by a user is identified as inappropriate by at least one other user.

10. The system of claim 1, wherein the scoring server is configured to generate a trust score using a weighted function on a plurality of items of user information.

11. The system of claim 10, wherein the weighted function is based upon a length of time since creation of a user account for the user, number of users views of the videos uploaded by the user, and a number of strikes associated with videos uploaded by the user, a strike corresponding to an event where a video uploaded by a user is identified as inappropriate by at least one other user.

12. The system of claim 1, wherein the evaluation server is further configured to classify the user account associated with the user into one of a plurality of trust categories based on the trust score.

13. A computer method for measuring confidence in a user in a video hosting system, comprising:

generating, by a computer, a trust score based on user information, the trust score representing a measure of trust in the user, and the user information including information describing the activities of other users with respect to the user'"'"'s uploaded videos; and

ranking a user account associated with the user into one of a plurality of ranking tiers based on the trust score;

selectively evaluating, by the computer, videos provided by the user based on the trust score, the users of different trust ranks being able to upload videos of different lengths, and wherein users of higher trust ranks being able to upload longer videos than users of lower trust ranks.

14. The method of claim 13, wherein the user information comprises:

a length of time since creation of a user account for the user.

15. The method of claim 13, wherein the user information comprises:

a number of uploads by the user since creation of an user account for the user.

16. The method of claim 13, wherein the user information of the activities of other users with respect to the user'"'"'s uploaded videos comprises:

a number of users views of the videos uploaded by the user.

17. The method of claim 13, wherein the user information of the activities of other users with respect to the user'"'"'s uploaded videos comprises:

a number of user comments posted on the videos uploaded by the user.

18. The method of claim 13, wherein the user information of the activities of other users with respect to the user'"'"'s uploaded videos comprises:

a number of subscriptions by other users to the user'"'"'s account.

19. The method of claim 13, wherein the user information of the activities of users with respect to the user'"'"'s uploaded videos comprises:

a number of times that the user'"'"'s videos being selected as a favorite video by other users.

20. The method of claim 13, wherein the user information of the activities of other users with respect to the user'"'"'s uploaded videos comprises s:

a number of the user'"'"'s videos being sent by other users to another user.

21. The method of claim 13, wherein the user information of the activities of other users with respect to the user'"'"'s uploaded videos comprises:

a number of strikes associated with videos uploaded by the user, a strike corresponding to an event where a video uploaded by a user is identified as inappropriate by at least one other user.

22. The method of claim 13, wherein generating a trust score comprises using a weighted function on a plurality of items of user information.

23. The method of claim 22, wherein the weighted function is based upon a length of time since creation of a user account for the user, number of users views of the videos uploaded by the user, and a number of strikes associated with videos uploaded by the user, a strike corresponding to an event where a video uploaded by a user is identified as inappropriate by at least one other user.

24. The method of claim 13, wherein selectively evaluating videos comprises classifying the user account associated with the user into one of a plurality of trust categories based on the trust score.

25. A non-transitory computer-readable storage medium having computer executable code contained therein for measuring confidence in a user in a video hosting system, the computer executable code comprising code for:

generating a trust score based on user information, the trust score representing a measure of trust in the user, and the user information including information describing the activities of other users with respect to the user'"'"'s uploaded videos; and

ranking a user account associated with the user into one of a plurality of ranking tiers based on the trust score;

selectively evaluating videos provided by the user based on the trust score, the users of different trust ranks being able to upload videos of different lengths, and wherein users of higher trust ranks being able to upload longer videos than users of lower trust ranks.

26. The computer-readable storage medium of claim 25, wherein the user information comprises:

a length of time since creation of a user account for the user.

27. The computer-readable storage medium of claim 25, wherein the user information of the activities of other users with respect to the user'"'"'s uploaded videos comprises:

a number of users views of the videos uploaded by the user.

28. The computer-readable storage medium of claim 25, wherein the user information of the activities of other users with respect to the user'"'"'s uploaded videos comprises:

a number of strikes associated with videos uploaded by the user, a strike corresponding to an event where a video uploaded by a user is identified as inappropriate by at least one other user.

29. The computer-readable storage medium of claim 25, wherein the scoring server is configured to generate a trust score using a weighted function on a plurality of items of user information.

30. The computer-readable storage medium of claim 29, wherein the weighted function is based upon a length of time since creation of a user account for the user, number of users views of the videos uploaded by the user, and a number of strikes associated with videos uploaded by the user, a strike corresponding to an event where a video uploaded by a user is identified as inappropriate by at least one other user.

31. The computer-readable storage medium of claim 25, further comprises code for classifying the user account associated with the user into one of a plurality of trust categories based on the trust score.