Promoting offers through social network influencers
DCFirst Claim
1. A non-transitory computer readable storage medium having embodied thereon instructions executable by a processor to perform a method for presenting an offer for a good or service, the method comprising:
- identifying the location of both a user and a plurality of merchants associated with offers for one or more goods or services;
selecting a plurality of offers based on the identified location of both the user and the plurality of merchants;
identifying a profile of the user, wherein the profile is based upon recorded information about the user including at least one stored preference and a past purchase;
presenting an offer to the user based on the profile of the user and the identified location of both the user and the plurality of merchants, wherein the offer presentation includes;
a map for a particular geographic area that identifies the location of a merchant for the offer,a retail list price of a good or service associated with the offer,a time of expiration of the offer, anda price for the good or service that is discounted from the retail list price; and
sharing the offer with one or more members of a social network, wherein at least one interaction between the one or more members of the social network is recorded thereby tracking a connection between the one or members of the social network with respect to the offer.
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Abstract
Mechanisms are provided to facilitate buying and selling products utilizing social pricing. Sellers initiate sale of a product with volume discounts for a limited time. In other words, the more people that buy a product, the lower the price for the group. Buyers have a real incentive to become prosumers that not only purchase a product but also promote purchase by others. A social pricing system brokers interaction between sellers and buyer groups, and provisions mechanisms to aid promotion of products by consumers utilizing social networks and other online activities.
463 Citations
29 Claims
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1. A non-transitory computer readable storage medium having embodied thereon instructions executable by a processor to perform a method for presenting an offer for a good or service, the method comprising:
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identifying the location of both a user and a plurality of merchants associated with offers for one or more goods or services; selecting a plurality of offers based on the identified location of both the user and the plurality of merchants; identifying a profile of the user, wherein the profile is based upon recorded information about the user including at least one stored preference and a past purchase; presenting an offer to the user based on the profile of the user and the identified location of both the user and the plurality of merchants, wherein the offer presentation includes; a map for a particular geographic area that identifies the location of a merchant for the offer, a retail list price of a good or service associated with the offer, a time of expiration of the offer, and a price for the good or service that is discounted from the retail list price; and sharing the offer with one or more members of a social network, wherein at least one interaction between the one or more members of the social network is recorded thereby tracking a connection between the one or members of the social network with respect to the offer. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22)
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23. A method for presenting an offer for a good or service, the method comprising:
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executing instructions stored in memory, wherein execution of the instructions by a processor effectuates the identification of the location of both a user and a plurality of merchants associated with offers for one or more goods or services; executing instructions stored in memory thereby selecting a plurality of offers based on the identified location of both the user and the plurality of merchants; identifying a profile of the user stored in memory, wherein the profile is based upon recorded information about the user, including at least one preference by the user and a past purchase; presenting an offer to the user based on the identified profile of the user and the identified location of both the user and the plurality of merchants, wherein the presentation of the offer includes; a map for a particular geographic area that identifies the location of a merchant for the offer, a retail list price of a good or service associated with the offer, and a time of expiration of the offer, and a price for the good or service that is discounted from the retail list price; and sharing the offer with one or more members of a social network by way of a network connection to a communications medium, wherein at least one interaction between the one or more members of the social network is recorded in memory, thereby tracking a connection between the one or members of the social network with respect to the offer. - View Dependent Claims (24, 25, 26, 27, 28)
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29. A non-transitory computer readable storage medium having embodied thereon instructions executable by a processor to present an offer for a good or service, the method comprising:
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identifying the location of both a user and a plurality of merchants associated with offers for one or more goods or services; selecting a plurality of offers based on the identified location of both the user and the plurality of merchants; identifying a profile of the user, wherein the profile is based upon at least one preference by the user and a past purchase; presenting an offer to the user based on the profile of the user and the plurality of offers based on the identified location of both the user and the plurality of merchants, wherein the offer presentation includes; a map for a particular geographic area that identifies the location of a merchant for the offer. a retail list price of a good or service associated with the offer, and a time of expiration of the offer, wherein a price paid for the good or service is discounted from the retail list price; and sharing the offer with one or more members of a social network, wherein; at least one interaction between the one or more members of the social network is recorded, the recording tracks a connection between the one or members of the social network with respect to the offer, the at least one recorded interaction is presented in the context of a table, chart, graph, tree, map, or color coded display, the presentation of the at least one recorded interaction correlates to a purchase of the good or service, and the at least one recorded interaction further correlates to influence of members in the social network with regard to the purchase of the good or service.
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Specification