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Methods, systems, and products for targeting advertisements

  • US 8,548,820 B2
  • Filed: 06/08/2012
  • Issued: 10/01/2013
  • Est. Priority Date: 12/14/2001
  • Status: Expired due to Fees
First Claim
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1. A method, comprising:

  • storing in memory clickstream data describing commands entered by a user during programming;

    retrieving content information describing the programming;

    merging by a processor the clickstream data with the content information to generate data describing an event timeline;

    retrieving a purchase history associated with the user;

    comparing the data describing the event timeline to the purchase history;

    determining a common attribute between the data describing the event timeline and the purchase history;

    retrieving an advertisement associated with the common attribute; and

    sending the advertisement to an address associated with the user.

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