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Methods and apparatuses to connect people for real time communications via voice over internet protocol (VOIP)

  • US 8,599,832 B2
  • Filed: 05/22/2007
  • Issued: 12/03/2013
  • Est. Priority Date: 09/28/2005
  • Status: Active Grant
First Claim
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1. A method, comprising:

  • receiving, via a data communication network, a search query from a telephonic apparatus, the search query comprising search criterion;

    identifying an advertisement based on the query;

    generating a telephonic reference of a connection provider comprising the search criterion, a telephonic reference of an advertiser of the advertisement, an identification of the advertisement, a timestamp of the query, an identity of the telephonic apparatus, an identification of a user of the telephonic apparatus, a position of the advertisement in a result of a search performed in response to the query, and a price of an advertisement fee offered by the advertiser, wherein the telephonic reference of the connection provider further comprises one of a session initiation protocol uniform resource identifier, a telephone number without an extension, a telephone number with an extension, and a voice over internet protocol user identifier, and wherein the telephonic reference of the connection provider is encrypted;

    providing, via the data communication network, the advertisement with the telephonic reference of the connection provider to the telephonic apparatus;

    responsive to a user selection of the advertisement at the telephonic apparatus, initiating a telephonic call to the connection provider using the telephonic reference of the connection provider;

    extracting the search criterion and the telephonic reference of the advertiser from the telephonic reference of the connection provider;

    connecting a telephonic call to the advertiser using the telephonic reference of the advertiser; and

    associating the telephonic call to the advertiser with the search criterion.

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