Determination of originality of content
First Claim
Patent Images
1. A method of making a determination of originality of content including:
- determining whether there are any matching content objects that match the content;
in the event that it is determined that there are one or more matching content objects;
analyzing at least one originality factor related to the content, wherein the at least one originality factor is independent of a time when the content is detected, wherein analyzing is performed by a computer processor, wherein the at least one originality factor is related to whether a host or a claimed owner of the content is registered, authenticated, or legally bound;
based on the analysis of the at least one originality factor, automatically making a determination of originality, the determination of originality comprising an originality score that indicates an extent to which the content is an authorized version of the content served by a site that is authorized to present the content; and
outputting the determination of originality for use by an advertising network to determine whether or how to provide advertising revenue or other benefit based at least in part on the determination.
2 Assignments
0 Petitions
Accused Products
Abstract
Making a determination of originality of content is disclosed. At least one originality factor related to the content is analyzed, wherein the originality factor is independent of a time when the content is detected. Based on the analysis of the at least one originality factor, automatically the determination is automatically made. The determination is outputted.
115 Citations
25 Claims
-
1. A method of making a determination of originality of content including:
-
determining whether there are any matching content objects that match the content; in the event that it is determined that there are one or more matching content objects; analyzing at least one originality factor related to the content, wherein the at least one originality factor is independent of a time when the content is detected, wherein analyzing is performed by a computer processor, wherein the at least one originality factor is related to whether a host or a claimed owner of the content is registered, authenticated, or legally bound; based on the analysis of the at least one originality factor, automatically making a determination of originality, the determination of originality comprising an originality score that indicates an extent to which the content is an authorized version of the content served by a site that is authorized to present the content; and outputting the determination of originality for use by an advertising network to determine whether or how to provide advertising revenue or other benefit based at least in part on the determination. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22)
-
-
23. A method of making a determination of originality of content including:
-
determining whether there are any matching content objects that match the content; in the event that it is determined that there are one or more matching content objects; analyzing at least one originality factor related to the content, wherein the at least one originality factor is independent of a time when the content is detected, wherein analyzing is performed by a computer processor, wherein the at least one originality factor includes similarity to one or more matches, and wherein the similarity includes whether the content is a subset of one or more matches, a superset of one or more matches, or identical to one or more matches; based on the analysis of the at least one originality factor, automatically making a determination of originality, the determination of originality comprising an originality score that indicates an extent to which the content is an authorized version of the content served by a site that is authorized to present the content; and outputting the determination of originality for use by an advertising network to determine whether or how to provide advertising revenue or other benefit based at least in part on the determination.
-
-
24. A system for making a determination of originality of content including:
-
a processor configured to; determine whether there are any matching content objects that match the content; in the event that it is determined that there are one or more matching content objects; analyze at least one originality factor related to the content, wherein the at least one originality factor is independent of a time when the content is detected, wherein the at least one originality factor includes similarity to one or more matches, and wherein the similarity includes whether the content is a subset of one or more matches, a superset of one or more matches, or identical to one or more matches; based on the analysis of the at least one originality factor, automatically make a determination of originality, the determination of originality comprising an originality score that indicates an extent to which the content is an authorized version of the content served by a site that is authorized to present the content; and determine whether or how to provide advertising revenue or other benefit based at least in part on the determination; a memory coupled with the processor, wherein the memory provides the processor with instructions.
-
-
25. A computer program product for making a determination of originality of content, the computer program product being embodied in a non-transitory computer readable medium and comprising computer instructions for:
-
determining whether there are any matching content objects that match the content; in the event that it is determined that there are one or more matching content objects; analyzing at least one originality factor related to the content, wherein the at least one originality factor is independent of a time when the content is detected, wherein the at least one originality factor includes similarity to one or more matches, and wherein the similarity includes whether the content is a subset of one or more matches, a superset of one or more matches, or identical to one or more matches; based on the analysis of the at least one originality factor, automatically making a determination of originality, the determination of originality comprising an originality score that indicates an extent to which the content is an authorized version of the content served by a site that is authorized to present the content; and determining whether or how to provide advertising revenue or other benefit based at least in part on the determination.
-
Specification