Advertisement scheduling
First Claim
1. A method comprising:
- populating, by a processor, at least one scheduling parameter value based on an analysis of identified communication events associated with a user, wherein the at least one scheduling parameter value indicates a time when the user performs a recurring activity and is populated as a function of time on the basis of the identified communication events; and
deriving, by the processor, a set of message transmission rules associated with the user based on the at least one populated scheduling parameter, wherein the set of message transmission rules dictate when messages are to be transmitted to the user in relation to the at least one populated scheduling parameter.
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Abstract
Embodiments of the invention are concerned with a method and a system for scheduling the transmission of messages to a subscriber in a communications network based on communications events determined to have occurred from communications events generated by the communications network. The method includes identifying a communications event as one of a plurality of predetermined types of communications events on the basis of at least one said identified current or previous communications session, and, responsive to the identified communications event triggering a scheduling process for scheduling transmission of a message to the subscriber, in which the scheduling process is dependent on the type of communications event. Thus in embodiments of the invention, the transmission of messages is determined on the basis of communications events associated with the subscriber; typical communications events include making calls, sending messages, switching off, switching on, roaming, cell to cell handover, answering calls, and trends.
195 Citations
21 Claims
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1. A method comprising:
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populating, by a processor, at least one scheduling parameter value based on an analysis of identified communication events associated with a user, wherein the at least one scheduling parameter value indicates a time when the user performs a recurring activity and is populated as a function of time on the basis of the identified communication events; and deriving, by the processor, a set of message transmission rules associated with the user based on the at least one populated scheduling parameter, wherein the set of message transmission rules dictate when messages are to be transmitted to the user in relation to the at least one populated scheduling parameter. - View Dependent Claims (2, 3, 4, 5, 6, 7)
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8. A system comprising:
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a processor; and a memory containing instructions that, when executed, cause the processor to; populate at least one scheduling parameter value based on an analysis of identified communication events associated with a user, wherein the at least one scheduling parameter value indicates a time when the user performs a recurring activity and is populated as a function of time on the basis of the identified communication events; and derive a set of message transmission rules associated with the user based on the at least one populated scheduling parameter, wherein the set of message transmission rules dictate when messages are to be transmitted to the user in relation to the at least one populated scheduling parameter. - View Dependent Claims (9, 10, 11, 12, 13, 14)
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15. A non-transitory computer-readable medium containing instructions that, when executed by a computing device, cause the computing device to:
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populate at least one scheduling parameter value based on an analysis of identified communication events associated with a user, wherein the at least one scheduling parameter value indicates a time when the user performs a recurring activity and is populated as a function of time on the basis of the identified communication events; and derive a set of message transmission rules associated with the user based on the at least one populated scheduling parameter, wherein the set of message transmission rules dictate when messages are to be transmitted to the user in relation to the at least one populated scheduling parameter. - View Dependent Claims (16, 17, 18, 19, 20, 21)
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Specification