Systems and methods for adaptive content distribution

  • US 8,881,033 B2
  • Filed: 03/27/2013
  • Issued: 11/04/2014
  • Est. Priority Date: 06/25/2010
  • Status: Active Grant
First Claim
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1. A method, comprising:

  • providing computer-readable code configured to identify unused space within a browser interface of a client computing device, wherein identifying the unused space comprises,determining a configuration of the browser interface of the client computing device in response to receiving primary content markup at the client computing device,determining an in-memory representation of a rendering of the primary content markup within a virtual display on the client computing device by use of a markup rendering engine of the client computing device,identifying unused space within the virtual display comprising the in-memory representation of the rendering of the primary content markup based on a layout of the rendering of the primary content markup and the determined configuration of the browser interface; and

    modifying the primary content markup to include a placeholder for secondary content in the identified unused space within the virtual display comprising the in-memory representation of the rendering of the primary content markup.

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