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Habituation-compensated library of affective response

  • US 8,918,344 B2
  • Filed: 06/25/2011
  • Issued: 12/23/2014
  • Est. Priority Date: 05/11/2011
  • Status: Active Grant
First Claim
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1. A method for generating a habituation-compensated library, comprising:

  • receiving samples comprising temporal windows of token instances to which a user was exposed, wherein the temporal windows of token instances comprise a window comprising instantiations of first and second tokens that have overlapping instantiation periods;

    receiving data on previous instantiations of the first and second tokens, to which the user was exposed;

    receiving target values corresponding to the temporal windows of token instances;

    the target values represent affective responses of the user to the token instances from the temporal windows of token instances;

    wherein the affective responses are values comprising representations of emotional responses;

    training a machine learning-based user response model using data comprising;

    the samples, the data on previous instantiations of the first and second tokens, and the corresponding target values; and

    generating, based on the machine learning-based user response model, the habituation-compensated library that comprises for each token of the first and second tokens;

    a first expected affective response of the user to an instance of the token after a first number of previous exposures to instantiations of the token, and a second expected affective response of the user to an instance of the token after a second number, that is greater than the first number, of previous exposures to instantiations of the token;

    wherein for the first token, the first expected affective response is stronger than the second expected affective response, while for the second token, the first expected affective response is weaker than the second expected affective response.

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