Method and apparatus for attracting a user's gaze to information in a non-intrusive manner
First Claim
Patent Images
1. A method comprising:
- determining, by a processor, to attract a user'"'"'s gaze to information associated with a portion of a display;
determining a focal point of the user'"'"'s gaze;
causing presentation of a visual attractant on the display proximate the portion of the display and in relation to the focal point of the user'"'"'s gaze so as to attract the focal point of the user'"'"'s gaze toward the information;
determining an instance in which the focal point of the user'"'"'s gaze is moving toward the information; and
causing, in response to determining the instance in which the focal point of the user'"'"'s gaze is moving toward the information, presentation of the visual attractant on the display to be ceased prior to the focal point of the user'"'"'s gaze reaching the visual attractant such that the visual attractant is presented in a non-intrusive manner.
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Abstract
Methods, apparatuses, and computer program products are herein provided for attracting a user'"'"'s gaze to information associated with a portion of a display in a non-intrusive manner. A method may include determining to attract a user'"'"'s gaze to information associated with a portion of a display. The method may further include causing presentation of a visual attractant on the display proximate the portion of the display. The method may further include causing presentation of the visual attractant on the display to be ceased in an instance in which the user'"'"'s gaze is determined to be moving toward the information. Corresponding apparatuses and computer program products are also provided.
53 Citations
21 Claims
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1. A method comprising:
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determining, by a processor, to attract a user'"'"'s gaze to information associated with a portion of a display; determining a focal point of the user'"'"'s gaze; causing presentation of a visual attractant on the display proximate the portion of the display and in relation to the focal point of the user'"'"'s gaze so as to attract the focal point of the user'"'"'s gaze toward the information; determining an instance in which the focal point of the user'"'"'s gaze is moving toward the information; and causing, in response to determining the instance in which the focal point of the user'"'"'s gaze is moving toward the information, presentation of the visual attractant on the display to be ceased prior to the focal point of the user'"'"'s gaze reaching the visual attractant such that the visual attractant is presented in a non-intrusive manner. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
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9. An apparatus comprising a processor and a memory including computer program code, the memory and the computer program code configured to, with the processor, cause the apparatus to:
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determine to attract a user'"'"'s gaze to information associated with a portion of a display; determine a focal point of the user'"'"'s gaze; cause presentation of a visual attractant on the display proximate the portion of the display and in relation to the focal point of the user'"'"'s gaze so as to attract the focal point of the user'"'"'s gaze toward the information; determine an instance in which the focal point of the user'"'"'s gaze is moving toward the information; and cause, in response to determining the instance in which the focal point of the user'"'"'s gaze is moving toward the information, presentation of the visual attractant on the display to be ceased prior to the focal point of the user'"'"'s gaze reaching the visual attractant such that the visual attractant is presented in a non-intrusive manner. - View Dependent Claims (10, 11, 12, 13, 14, 15, 16)
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17. Computer program product comprising a non-transitory computer readable medium having program code portions stored thereon, the program code portions being configured when said program product is run on a computer or network device, to:
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determine to attract a user'"'"'s gaze to information associated with a portion of a display; determine a focal point of the user'"'"'s gaze; cause presentation of a visual attractant on the display proximate the portion of the display and in relation to the focal point of the user'"'"'s gaze so as to attract the focal point of the user'"'"'s gaze toward the information; determine an instance in which the focal point of the user'"'"'s gaze is moving toward the information; and cause, in response to determining the instance in which the focal point of the user'"'"'s gaze is moving toward the information, presentation of the visual attractant on the display to be ceased prior to the focal point of the user'"'"'s gaze reaching the visual attractant such that the visual attractant is presented in a non-intrusive manner. - View Dependent Claims (18, 19, 20, 21)
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Specification