System for data management and on-demand rental and purchase of digital data products

DC CAFC
  • US 9,053,494 B2
  • Filed: 01/18/2014
  • Issued: 06/09/2015
  • Est. Priority Date: 06/12/1997
  • Status: Expired due to Term
First Claim
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1. A system for providing targeted advertising to a multimedia content end user, comprising:

  • at least one storage device, wherein at least one of said at least one storage device comprises at least one addressable and reserved storage space for storing digital advertising data;

    at least one processor; and

    software implemented by said at least one processor wherein said software comprises a program to reserve said at least one addressable storage space and wherein said software further comprises a program to select particular advertising data suitable for targeting to at least one end user based upon predefined criteria data, wherein particular advertising data is stored in said at least one addressable and reserved storage space and is accessible to the at least one end user.

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