Methods and apparatus to monitor shoppers in a retail environment
First Claim
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1. A method, comprising:
- determining a direction of travel of a third device associated with a shopper based on a first signal transmitted via a first device in a first direction to a second device; and
determining a path of travel of the third device through a monitored establishment based on a second signal transmitted via the first device in a second direction to the third device.
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Abstract
Methods and apparatus to monitor shoppers in a retail environment are disclosed herein. In a disclosed example method, a first signal is transmitted via a first device in a first direction to a second device and a second signal is transmitted via the first device in a second direction to a third device associated with a shopper. A direction of travel of the third device is determined based on the first signal and a path of travel of the third device through a monitored establishment is determined based on the second signal.
138 Citations
27 Claims
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1. A method, comprising:
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determining a direction of travel of a third device associated with a shopper based on a first signal transmitted via a first device in a first direction to a second device; and determining a path of travel of the third device through a monitored establishment based on a second signal transmitted via the first device in a second direction to the third device. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14)
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15. A system, comprising:
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a first device to transmit a first signal via a first source in a first direction and a second signal via a second source in a second direction; a second device to receive the first signal and determine a direction of travel of a shopper based on detecting an interruption of the reception of the first signal at the second device; and a third device to receive the second signal and store a location identification code received via the second signal in a path of travel log indicative of at least one path of travel through a monitored establishment. - View Dependent Claims (16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27)
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Specification