Systems and methods for targeted advertising on food and beverage preparation and dispensing machines
First Claim
1. A method for providing advertising in a system for advertising on a beverage preparation and dispensing machine, the method comprising:
- receiving input, by the system for advertising on a beverage preparation and dispensing machine, from a user or from a device of the user, wherein the system includes a computer processor and a non-transitory memory coupled to the computer processor;
automatically selecting, by the system for advertising on a beverage preparation and dispensing machine, media to be presented to the user based on the received input;
electronically presenting, by the system for advertising on a beverage preparation and dispensing machine, the selected media;
automatically activating, by the system for advertising on a beverage preparation and dispensing machine, operation of one or more beverage preparation or dispensing mechanisms, or a displaying of a beverage selection menu, causing the operation or displaying to occur at least partially concurrently with the electronically presenting the selected media;
associating, by the system for advertising on a beverage preparation and dispensing machine, a beverage dispensing cycle of the beverage preparation or dispensing mechanisms with compensation for the presenting of the selected media; and
recording, by the system for advertising on a beverage preparation and dispensing machine, information regarding the association between the beverage dispensing cycle of the beverage preparation or dispensing mechanisms and the compensation for the presenting of the selected media.
1 Assignment
0 Petitions
Accused Products
Abstract
Providing targeted advertising on food/beverage preparation or dispensing machines may include electronically presenting selected targeted media on or in proximity to a food/beverage preparation or dispensing machine. This may involve automatically activating consumable item preparation or dispensing mechanisms of the food/beverage preparation or dispensing machine, or activating an item selection menu, in conjunction with electronically presenting the selected media. The targeted advertising may be based on receiving user input such as information identifying a particular user or consumer or menu selections and then selecting the selected media based on the received user input. User interface elements may also be provided enabling a user to request additional information regarding selected targeted media be electronically sent to them or an order be placed for a related product. Compensation to a user or another entity may be activated each time the selected media is played.
26 Citations
36 Claims
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1. A method for providing advertising in a system for advertising on a beverage preparation and dispensing machine, the method comprising:
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receiving input, by the system for advertising on a beverage preparation and dispensing machine, from a user or from a device of the user, wherein the system includes a computer processor and a non-transitory memory coupled to the computer processor; automatically selecting, by the system for advertising on a beverage preparation and dispensing machine, media to be presented to the user based on the received input; electronically presenting, by the system for advertising on a beverage preparation and dispensing machine, the selected media; automatically activating, by the system for advertising on a beverage preparation and dispensing machine, operation of one or more beverage preparation or dispensing mechanisms, or a displaying of a beverage selection menu, causing the operation or displaying to occur at least partially concurrently with the electronically presenting the selected media; associating, by the system for advertising on a beverage preparation and dispensing machine, a beverage dispensing cycle of the beverage preparation or dispensing mechanisms with compensation for the presenting of the selected media; and recording, by the system for advertising on a beverage preparation and dispensing machine, information regarding the association between the beverage dispensing cycle of the beverage preparation or dispensing mechanisms and the compensation for the presenting of the selected media. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24)
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25. A beverage preparation or dispensing machine comprising:
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means for electronically presenting selected media; and means for automatically activating operation of beverage preparation or dispensing mechanisms, or displaying of an item selection menu, causing the operation or displaying to occur at least partially concurrently with the electronically presenting the selected media; means for associating a beverage dispensing cycle of the beverage preparation or dispensing mechanisms with compensation for the presenting of the selected media; and means for recording information regarding the association between the beverage dispensing cycle of the beverage preparation or dispensing mechanisms and the compensation for the presenting of the selected media. - View Dependent Claims (26, 27, 28, 29)
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30. A non-transitory computer readable medium having computer executable instructions thereon, that when executed, cause a computer processor to perform:
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electronically presenting selected media; and automatically activating operation of one or more beverage preparation or dispensing mechanisms, or displaying of a beverage selection menu, and causing the operation of the one or more beverage preparation or dispensing mechanisms or the displaying of beverage selection menus at least partially concurrently with the electronically presenting the selected median; associating, by the system for advertising on a beverage preparation and dispensing machine, a beverage dispensing cycle of the beverage preparation or dispensing mechanisms with compensation for the presenting of the selected media; and recording, by the system for advertising on a beverage preparation and dispensing machine, information regarding the association between the beverage dispensing cycle of the beverage preparation or dispensing mechanisms and the compensation for the presenting of the selected media. - View Dependent Claims (31, 32, 33, 34, 35, 36)
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Specification