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Systems and methods for matching and scoring sameness

  • US 9,749,357 B2
  • Filed: 09/04/2016
  • Issued: 08/29/2017
  • Est. Priority Date: 09/05/2015
  • Status: Active Grant
First Claim
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1. A computer-implemented method for providing a profile of an anchor value, comprising acts of:

  • detecting a plurality of digital interactions at different points in time, the plurality of digital interactions comprising web site and/or mobile device app interactions;

    for each digital interaction of the plurality of digital interactions;

    identifying from the digital interaction an anchor value X of an anchor type T, wherein the anchor type T is selected from a group consisting of network address, account identifier, email address, phone number, credit card number, location, device characteristic, and device identifier; and

    updating a profile of the anchor value X, wherein;

    the profile of the anchor value X comprises a plurality of counters C[i,j] (i=0, . . . , M−

    1;

    j=0, . . . , Ni

    1);

    for each i=0, . . . , M−

    1 and j=0, . . . , Ni

    1, the counter C[i,j] indicates a number of times an event E is observed during a time interval Ii,j; and

    updating the profile of the anchor value X comprises;

    analyzing the digital interaction to determine if the event E is observed in connection with the digital interaction; and

    in response to determining that the event E is observed in connection with the digital interaction, incrementing the counter C[i,0] for each i=0, . . . , M−

    1;

    identifying the anchor value X from an on-going web site or mobile device app interaction;

    using the profile of the anchor value X to generate a score indicative of a level of risk associated with the on-going web site or mobile device app interaction; and

    if the score is above a selected threshold, alerting an operator of a web site or mobile device app via which the on-going web site or mobile device app interaction is conducted.

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