Method and apparatus for providing search result

  • US 9,910,900 B2
  • Filed: 11/18/2014
  • Issued: 03/06/2018
  • Est. Priority Date: 03/11/2014
  • Status: Active Grant
First Claim
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1. A method for providing a search result, comprising:

  • receiving an input search term from a user, the input search term corresponding to an internet search request;

    obtaining at least two search result cards, in a computer memory, according to the input search term, wherein each of the at least two search result cards comprises a first surface and a second surface, and a search result based on the input search term is recorded on the first surface and/or the second surface;

    displaying the first surface of each of the at least two search result cards in a page on a display;

    determining that a request to turn a first search result card of the at least two search result cards over is received, wherein the first search result card is the search result card firstly selected from the at least two research result cards;

    turning the first search result card over in the page to display the second surface of the first search result card in the page on the display without turning a second search result card of the at least two search result cards on the display;

    monitoring content browsed by the user on the first surface and the second surface of the at least two search result cards; and

    reporting advertisement analysis information based on the monitored content;

    wherein determining that a request to turn a first search result card over is received comprises;

    determining that the request to turn the first search result card over is received when a predetermined hot region is clicked, in which the predetermined hot region on the first surface of the first search result card is identical with or different from that on the second surface of the first search result card.

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