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Systems and methods for enterprise branded application frameworks for mobile and other environments

  • US 9,965,775 B2
  • Filed: 07/21/2014
  • Issued: 05/08/2018
  • Est. Priority Date: 02/25/2010
  • Status: Active Grant
First Claim
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1. A system for creating mobile applications to extend or promote a brand of each of a plurality of customers, comprising:

  • a computer processor that is programmed to (i) organize a set of substantially identical branding features into a plurality of pre-defined branding categories that are designed to promote or extend the brand of each of the plurality of customers, and (ii) create a mobile application for a given customer within an industry segment by packaging at least a subset of the set of substantially identical branding features according to the pre-defined branding categories, wherein upon execution on a mobile device, the mobile application is programmed to provide a common user interface with the at least a subset of substantially identical branding features and a set of customized branding features designed for the given customer within the industry segment, wherein the common user interface is distinguishable from other customers within the same industry segment; and

    computer memory in communication with the computer processor for storing the mobile application.

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