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Systems and methods regarding point-of-recognition optimization of onsite user purchases at a physical location

  • US 9,978,086 B1
  • Filed: 06/29/2017
  • Issued: 05/22/2018
  • Est. Priority Date: 06/29/2017
  • Status: Active Grant
First Claim
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1. A point-of-recognition optimizer system configured to optimize user purchases at a physical location, the point-of-recognition optimizer system comprising:

  • a computer memory operating to store instructions to optimize user purchases at the physical location; and

    a processor operating to execute the instructions,the processor and the computer memory comprising an optimizer server, the processor executing the instructions on the optimizer server to;

    (a) receive at the optimizer server, via a computer transmission from an optimizer device associated with a user, a purchasable-unit identifier (ID) associated with a recognized purchasable-unit, the purchasable-unit ID identified by the optimizer device, wherein the recognized purchasable-unit is located onsite at the physical location with the optimizer device,(b) determine a plurality of competing purchasable-units based on the purchasable-unit ID, the determination including the optimizer server sending the purchasable-unit ID to one or more distributor servers associated with a plurality of competing purchasable-unit distributors, and the optimizer server receiving one or more offers from the one or more distributor servers corresponding to the plurality of competing purchasable-units, wherein the plurality of competing purchasable-units includes the recognized purchasable-unit and one or more additional purchasable-units, the additional purchasable-units located either onsite at the physical location or offsite of the physical location, and(c) transmit from the optimizer server, via a second computer transmission to the optimizer device, an offer for an offered purchasable-unit, the offer originating from the one or more distributor servers of an outbidding purchasable-unit distributor, the offer chosen from the one or more offers, wherein the one or more distributor servers of the outbidding purchasable-unit distributor outbid the one or more distributor servers of all other distributors from the plurality of competing purchasable-unit distributors for an opportunity of the optimizer device to receive the offer.

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