Method and apparatus for advertisement placement in a user dialog on a set-top box

Method and apparatus for advertisement placement in a user dialog on a set-top box

  • CN 101,512,501 A
  • Filed: 06/26/2006
  • Published: 08/19/2009
  • Est. Priority Date: 06/23/2006
  • Status: Active Application
First Claim
Patent Images

1. , a kind of method by the multimedia device presentation information, described method comprises:

  • Receive user'"'"'s input, described input indicates described multimedia device to stop play content stream;

    AndIn response to receiving described user input, show customizing messages to the user of described multimedia device;

    Wherein, described customizing messages comprises following at least one;

    (a) advertisement;

    (b) product or service can be bought by described interface user in interface;

    (c) menu, described menu comprise that at least one user can select option, and the user of this option selects to make described multimedia device to user'"'"'s playing advertisements;

    (d) menu, described menu comprise that at least one user can select option, and the user of this option selects to make described multimedia device to user'"'"'s broadcast interface, can buy product or service by described interface user;

    (e) interface, the answer that can submit a question by multimedia device by described interface user;

    (f) menu, described menu comprises that at least one user can select option, the user of this option selects to make described multimedia device to send request to request-receiving entity, and wherein said request requires at least one in (i) specific e-mail address and (ii) specific address of described request-receiving entity to send customizing messages;

    (g) menu, described menu comprise that at least one user can select option, and the user of this option selects to make described multimedia device that the ability of booking situation content stream on the horizon is provided to the user;

    And(h) interface can ask to download particular video frequency so that watch later on by described interface user.

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