Data processing system and data processing method

Data processing system and data processing method

  • CN 101,669,135 A
  • Filed: 03/04/2008
  • Published: 03/10/2010
  • Est. Priority Date: 03/13/2007
  • Status: Active Application
First Claim
Patent Images

1. data handling system comprises:

  • Ad data produces equipment, is used to produce by watermark embed the ad data that the reward voucher ID data of distributing to each reward voucher are arranged;

    Terminal device has;

    Advertising media is used to provide embedding that the described ad data of described reward voucher ID data is arranged,Deriving means is used for obtaining the advertising image data from the ad data that provides in described advertising media,Memory storage, the advertising image data that are used for storage terminal ID data and obtain by described deriving means,Image processing apparatus is used for further by watermark described Termination ID data being embedded into described advertising image data, andDisplay device is used to show by watermark embed the advertising image data that described reward voucher ID data and described Termination ID data are arranged;

    Exchange equipment has;

    Pick-up unit is used to detect the advertising image data that show on the display device of described terminal device,Extraction element is used for from advertising image extracting data described reward voucher ID data and described Termination ID data by described pick-up unit detection, andExchange the side communicator, be used to send described reward voucher ID data and the described Termination ID data of extracting by described extraction element, and be sent in the daily record that obtains when exchanging, thereby the reward voucher that exchange is associated with described reward voucher ID data with reward voucher that described reward voucher ID data are associated;

    AndThe reward voucher management equipment has;

    The coupon data storehouse is used for managing described coupon data by being associated with described reward voucher ID data,Coalignment is used for carrying out from the coupling of the reward voucher ID data of described exchange equipment transmission by visiting described coupon data storehouse, andThe management-side communicator, if be used for finding coupling by described coalignment, then the coupon data that will be associated with this reward voucher ID data is sent to described exchange equipment.

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