Application monetization platform with gameplay behavior metrics

• US 10,282,940 B2
• Filed: 05/06/2015
• Issued: 05/07/2019
• Est. Priority Date: 08/09/2011
• Status: Active Grant

• Current Assignee: Collisse Group Limited (Rubicon Media, Inc.)
• Original Assignee: Collisse Group Limited (Rubicon Media, Inc.)
• Inventors: Griffin, Christopher E.
• Primary Examiner(s): Myhr, Justin L
• Application Number:
  US14/705,466
• Publication Number:
  US 20150235517A1
• Time in Patent Office: 1,462 Days
• CPC Class Codes: A63F 13/50 Controlling the output signals based on the game progress
• CPC Class Codes: A63F 2300/535 for monitoring, e.g. of user parameters, terminal parameters, application parameters, network parameters
• CPC Class Codes: G06Q 30/00 Commerce
• CPC Class Codes: G06Q 30/0241 Advertisements
• CPC Class Codes: G07F 17/3204 Player-machine interfaces
• CPC Class Codes: G07F 17/3209 Input means, e.g. buttons, touch screen
• CPC Class Codes: G07F 17/3213 Details of moving display elements, e.g. spinning reels, tumbling members
• CPC Class Codes: G07F 17/3223 Architectural aspects of a gaming system, e.g. internal configuration, master/slave, wireless communication
• CPC Class Codes: G07F 17/3225 Data transfer within a gaming system, e.g. data sent between gaming machines and users
• CPC Class Codes: G07F 17/3227 Configuring a gaming machine, e.g. downloading personal settings, selecting working parameters
• CPC Class Codes: G07F 17/3237 about the players, e.g. profiling, responsible gaming, strategy/behavior of players, location of players
• CPC Class Codes: G07F 17/3239 Tracking of individual players
• CPC Class Codes: G07F 17/3241 Security aspects of a gaming system, e.g. detecting cheating, device integrity, surveillance computer security G06F21/00
• CPC Class Codes: G07F 17/3244 Payment aspects of a gaming system, e.g. payment schemes, setting payout ratio, bonus or consolation prizes
• CPC Class Codes: G07F 17/329 Regular and instant lottery, e.g. electronic scratch cards
• CPC Class Codes: G07F 17/34 depending on the stopping of moving members in a mechanical slot machine, e.g. "fruit" machines
• CPC Class Codes: H04L 2463/102 applying security measure for e-commerce data processing systems or methods, specially adapted for e-commerce G06Q30/00
• CPC Class Codes: H04L 9/321 involving a third party or a trusted authority

Abstract

Various example embodiments are directed to a computer-implemented gaming management system for facilitating applications that support user wagering. The gaming management system may comprise a computer system in communication with a developer computer device. The computer system may be programmed to receive from the developer computer device configuration data for a contingent event to be associated with a user application; determine whether the configuration data meets at least one predetermined standard; and provided that the configuration data meets the at least one predetermined standard, provide the developer computer device with an application program interface (API) credential to be utilized by the user application, wherein the API credential is to give the user application access to an API for resolving the contingent event.

Claims

1. A computer-implemented gaming management system for facilitating gaming applications, the system comprising:

a computer system comprising at least one processor and operatively-associated memory, wherein the computer system is programmed to;

record values for a plurality of game play behavior metrics describing game play of at least one user of a gaming application including a contingent event that is the subject of a wager, wherein at least one of the plurality of game play behavior metrics describes the wager placed by the at least one user through the gaming application on the contingent event, and wherein recording values for the plurality of game play behavior metrics comprises recording values for a wager limit allowed by the gaming application selected by the at least one user;

based on the plurality of game play behavior metrics, determine at least one game play preference for the at least one user; and

modify at least one of a contingent event type and a characteristic of the contingent event type of the contingent event for a first user based on the determined at least one game play preference for the at least one user.

2. The system of claim 1, wherein the computer system is further programmed to modify game play for the user by:

selecting at least one recommended gaming application based on the determined at least one game play preference for the at least one user; and

providing an indication of the at least one recommended gaming application to the first user.

3. The system of claim 1, wherein the computer system is further programmed to modify game play for the user by:

modifying at least one wager parameter of the gaming application.

4. The system of claim 1, wherein the at least one user consists of the first user.

5. The system of claim 1, wherein the computer system is further programmed to:

receive data describing the first user; and

select the at least one user based on the data describing the first user.

6. The system of claim 1, wherein the computer system is further programmed to:

record data describing the first user'"'"'s use of the gaming application after the game play is modified; and

determine a new value for the at least one game play preference in view of the recorded data describing the first user'"'"'s use of the gaming application after the game play is modified.

7. The system of claim 1, wherein determining the at least one game play preference comprises:

calculating a risk tolerance for the at least one user; and

calculating a perceived utility for the plurality of game play behavior metrics.

8. The system of claim 1, wherein the wager limit includes a maximum wager allowed by the gaming application selected by the at least one user.

9. The system of claim 1, wherein recording values for the plurality of game play behavior metrics comprises recording values for an amount of time elapsed between a placing of a wager and a resolution of the wager in the gaming application selected by the at least one user.

10. The system of claim 1, wherein recording values for the plurality of game play behavior metrics comprises recording values for a probability of winning a wager in the gaming application selected by the at least one user and a payout for the wager.

11. The system of claim 1, wherein recording values for the plurality of game play behavior metrics comprises recording values for a degree of control that the at least one user has over the outcome of at least one wager in the gaming application selected by the at least one user.

12. The system of claim 1, wherein recording values for the plurality of game play behavior metrics comprises recording values for a loss tolerance of the at least one user.

13. The system of claim 1, wherein the gaming application is described by a plurality of decision nodes, and wherein recording values for the plurality of game play behavior metrics comprises recording a value for a frequency of decision nodes in the gaming application selected by the at least one user.

14. The system of claim 1, wherein the gaming application is described by a plurality of decision nodes, and wherein recording values for the plurality of game play behavior metrics comprises recording a quantity of decision nodes encountered by the at least one user that allow the at least one user to place a wager in the gaming application selected by the at least one user.

15. The system of claim 1, wherein the computer system is further programmed to determine whether the values for the plurality of game play behavior metrics comprise a threshold number of values describing the first user.

16. The system of claim 15, wherein the computer system is further programmed to, conditioned upon the values for the plurality of game play behavior metrics comprising the threshold number of values describing the first user:

determine the at least one game play preference for the first user; and

modify game play for the first user based on the determined at least one game play preference for the first user.

19. The system of claim 1, wherein the at least one user includes at least the first user and a second user, and the game play for the first user is modified based, at least in part, on at least one game play preference for the second user.

17. A computer-implemented method for facilitating gaming applications, the method comprising:

recording, by a computer system, values for a plurality of game play behavior metrics describing game play of at least one user of a gaming application including a contingent event upon which a wager is placed, wherein at least one of the plurality of game play behavior metrics describes the wager placed by the at least one user through the gaming application on the contingent event, wherein recording values for the plurality of game play behavior metrics comprises recording values for a wager limit allowed by the gaming application selected by the at least one user, and wherein the computer system comprises at least one processor and operatively associated memory;

based on the plurality of game play behavior metrics, determining, by the computer system, at least one game play preference for the at least one user; and

modifying, by the computer system, at least one of a contingent event type and a characteristic of the contingent event type of the contingent event for a first user based on the determined at least one game play preference for the at least one user.

18. The computer-implemented method of claim 17, further comprising modifying a parameter of a different gaming application based on the determined at least one game play preference for the at least one user.

20. A computer-implemented gaming management system for facilitating gaming applications, the system comprising:

a computer system in communication with a developer computer device, the computer system comprising at least one processor and operatively-associated memory, wherein the computer system is programmed to;

record values for a plurality of game play behavior metrics describing game play of at least one user of a gaming application including a contingent event that is the subject of a wager,

based on the plurality of game play behavior metrics, determine at least one game play preference for the at least one user,

receive, from the developer computer device, configuration data for a contingent event type to be associated with the gaming application, wherein the contingent event type indicates a plurality of potential outcomes and wherein each of the plurality of potential outcomes is associated with a probability, and wherein the configuration data is based on the at least one game play preference of the at least one user,

determine whether the configuration data meets at least one predetermined standard, and

provided that the configuration data meets at least one predetermined standard, provide the developer computer device with an application program interface (API) credential to be utilized by the user application, wherein the API credential is to give the user application access to an API for resolving the contingent event of the gaming application.