Method and system for providing interactive adversing cross reference to related application
First Claim
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1. A method for providing interactive advertising, the method comprising:
- presenting an advertisement to a user;
presenting questions to the user, the questions related to the advertisement;
providing an amount of credits to the user, the amount based on a number of the questions answered correctly by the user.
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Abstract
A method and system of providing interactive advertising via the Internet, print, radio and other mediums. According to one embodiment, the method comprises presenting an advertisement to a user; presenting questions to the user, the questions related to the advertisement; providing an amount of credits to the user, the amount based on a number of the questions answered correctly by the user. Such advertisements may be provided via the Internet, print, radio and other mediums. The credits may take any form, including monetary, coupons, merchandise credits and the like.
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Citations
20 Claims
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1. A method for providing interactive advertising, the method comprising:
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presenting an advertisement to a user;
presenting questions to the user, the questions related to the advertisement;
providing an amount of credits to the user, the amount based on a number of the questions answered correctly by the user. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13)
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14. The method of providing interactive advertising, the method comprising:
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identifying groups of advertisements to a plurality of users, wherein each advertisement has an advertisement profile and each user has a user profile, and each group is presented to each user based on a correspondence between advertisement profile and user profile;
receiving an indication of a selected advertisement from each user, the selected advertisement being one of the groups identified to the user;
presenting each user'"'"'s selected advertisement to that user;
receiving from each user an answer to one or more questions concerning the advertisement selected by that user;
providing each one or more users with an incentive based on answers received from each of the one or more users that are correct; and
compiling information based on the answers to questions and making such information available to advertisers.
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15. A system for providing advertisements to user, the system comprising:
a computer configured to;
select one or more advertisements from a group of advertisements for identification to a user;
present to the user an advertisement from the one or more advertisements;
provide one or more questions to the user based on the advertisements; and
provide the user with a level of credits based on correct answers to the questions. - View Dependent Claims (16, 17, 18, 19, 20)
Specification