Directed media based on user preferences
First Claim
1. A method for providing directed media to a user on a network, comprising:
- retrieving user profile information based on a device identifier associated with a user profile; and
analyzing the retrieved information to determine a directed media component.
2 Assignments
0 Petitions
Accused Products
Abstract
A system for determining directed media for a user is provided. The exemplary system comprises a media selection optimizer which is configured to determine a directed media component based on a user profile associated, via a device identifier, with a network access device. The media selection optimizer may also utilize access point information, historic information, and access point location-centric information in its determination of the directed media component. The directed media component may then be forward to a media server which provides the corresponding directed media to the user. The directed media may comprise advertisement, coupons, video, music, or any other media which is customizable to the user.
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Citations
20 Claims
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1. A method for providing directed media to a user on a network, comprising:
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retrieving user profile information based on a device identifier associated with a user profile; and
analyzing the retrieved information to determine a directed media component. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12)
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13. A system for providing directed media to a user on a network, comprising:
a media selection optimizer configured to determine a directed media component based on a user profile, the user profile being associated with a device identifier of a network access device used by the user. - View Dependent Claims (14, 15, 16, 17, 18, 19)
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20. A machine-readable medium having embodied thereon a program, the program being executable to provide a method for providing directed media to a user on a network, the method comprising:
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retrieving user profile information based on a device identifier associated with a user profile; and
analyzing the retrieved information to determine a directed media component.
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Specification