SYSTEM AND METHOD FOR MEDIA CONTENT DELIVERY

• US 20080040354A1
• Filed: 02/26/2007
• Published: 02/14/2008
• Est. Priority Date: 08/10/2006
• Status: Active Grant

• Current Assignee: Qualcomm, Inc.
• Original Assignee: Qualcomm, Inc.
• Inventors: Matsumoto, Ted, Ray, Rajarshi
• Granted Patent: US 8,887,040 B2
• Time in Patent Office: Days
• US Class Current: 707/10
• CPC Class Codes: G06F 16/437 Administration of user profiles, e.g. generation, initialisation, adaptation, distribution
• CPC Class Codes: G06F 16/48 Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually
• CPC Class Codes: H04L 12/189 in combination with wireless systems selective distribution or broadcast in wireless communication networks H04W4/06
• CPC Class Codes: H04L 65/1101 Session protocols
• CPC Class Codes: H04L 65/611 for multicast or broadcast systems for broadcast or conference H04L12/18; arrangements for broadcast or distribution combined with broadcast H04H20/00; arrangements for broadcast applications with a direct linkage to broadcast information or to broadcast space-time H04H60/00; selective distribution of broadcast services, e.g. multimedia broadcast multicast service [MBMS], H04W4/06
• CPC Class Codes: H04L 65/756 adapting media to device capabilities
• CPC Class Codes: H04L 65/764 at the destination reformatting of additional data in video clients H04N21/4355
• CPC Class Codes: H04L 67/306 User profiles
• CPC Class Codes: H04L 67/55 Push-based network services
• CPC Class Codes: H04M 1/72406 by software upgrading or downloading

Abstract

Systems and methodologies are described that facilitate the automated delivery of media content, such as music, audio clips, advertisements and including other digitized multi-media files, in a wireless communication environment. In an aspect, the media content may be downloaded to a user based on various user-characteristics, such as a profile of the user, the preferences of the user for a genre of media content, and the behavior of the user with respect to user actions on a wireless communication device.

Claims

1. A method of receiving and managing content on a device, comprising:

receiving a plurality of content;

combining one of the plurality of content with a user-selected content, wherein the user-selected content comprises a predetermined marker operable to define a presentation attribute of content to be combined with the user-selected content;

reformatting the one of the plurality of content from a first content format to a second content format based on the predetermined marker, wherein reformatting is operable to allow execution of the one of the plurality of content with the user-selected content; and

generating a content presentation including a combination of the user-selected content, in the second content format, and the one of the plurality of content.

2. The method of claim 1, wherein reformatting further comprises changing a content generation characteristic of the one of the plurality of content.

3. The method of claim 2, wherein changing the content generation characteristic further comprises changing at least one of a content size, a content shape, a content protocol, a content color characteristic, and a content sound characteristic.

4. The method of claim 2, wherein the first content format corresponds to a first content display shape and the second content format corresponds to a second content display shape different from the first content display shape, and wherein reformatting further comprises determining the second content display shape based on the predetermined marker.

5. The method of claim 2, wherein reformatting further comprises determining placement of the one of the plurality of content relative to the user-selected content a display of the device based on the predetermined marker.

6. The method of claim 1, further comprising selecting the one of the plurality of content based on a predetermined algorithm operable to minimize a repeat presentation of the one of the plurality of content.

7. The method of claim 1, wherein the user-selected content comprises primary content and each of the plurality of content comprises secondary content, further comprising selecting the one of the plurality of content only when a secondary content state associated with the device comprises a predetermined value comprising an indication to include the secondary content.

8. The method of claim 1, further comprising selecting the one of the plurality of content based on a user profile associated with the device.

9. The method of claim 1, wherein the one of the plurality of content comprises an interactive element, further comprising tracking a user input in response to the interactive element in a user history, and selecting a next one of the plurality of content based on the user history.

10. The method of claim 1, wherein the one of the plurality of content comprises an interactive element, further comprising tracking a user input in response to the interactive element in a user history, forwarding the user history to another device, and receiving an association of an item of value with the device based on the forwarded user history.

11. The method of claim 1, wherein the one of the plurality of content comprises at least one of a coupon and an advertisement, further comprising storing the one of the plurality of content including the at least one of the coupon and the advertisement in a memory of the device.

12. The method of claim 1, further comprising connecting to a wireless communications network having a peak data rate of less than about 160 kilobits per second (kbps), and wherein receiving further comprises receiving each of the plurality of content in a predetermined compressed format of less than about 64 kbps.

13. At least one processor configured to perform the actions of:

receiving a plurality of content;

combining one of the plurality of content with a user-selected content, wherein the user-selected content comprises a predetermined marker operable to define a presentation attribute of content to be combined with the user-selected content;

reformatting the one of the plurality of content from a first content format to a second content format based on the predetermined marker, wherein reformatting is operable to allow execution of the one of the plurality of content with the user-selected content; and

generating a content presentation including a combination of the user-selected content, in the second content format, and the one of the plurality of content.

14. A computer program product, comprising:

a computer readable medium, comprising;

a first set of codes operable to cause a computer to receive a plurality of content;

a second set of codes operable to cause the computer to combine one of the plurality of content with a user-selected content, wherein the user-selected content comprises a predetermined marker operable to define a presentation attribute of content to be combined with the user-selected content;

a third set of codes operable to cause the computer to reformat the one of the plurality of content from a first content format to a second content format based on the predetermined marker, wherein reformatting is operable to allow execution of the one of the plurality of content with the user-selected content; and

a fourth set of codes operable to cause the computer to generate a content presentation including a combination of the user-selected content, in the second content format, and the one of the plurality of content.

15. A computer device, comprising:

means for receiving a plurality of content;

means for combining one of the plurality of content with a user-selected content, wherein the user-selected content comprises a predetermined marker operable to define a presentation attribute of content to be combined with the user-selected content;

means for reformatting the one of the plurality of content from a first content format to a second content format based on the predetermined marker, wherein reformatting is operable to allow execution of the one of the plurality of content with the user-selected content; and

means for generating a content presentation including a combination of the user-selected content, in the second content format, and the one of the plurality of content.

16. A computer device, comprising:

a device interface operable to receive a first user input;

a receiver operable to receive a plurality of media content from a communications network;

a memory comprising a media management module and a mixer/aggregator module, wherein the memory is operable to store the plurality of media content;

a processor in communication with the device interface, the receiver and the memory, wherein the processor is operable to execute the mixer/aggregator module to combine one of the plurality of media content with a user-selected content, wherein the user-selected content is based on the first user input associated with execution of the media management module by the processor, wherein the user-selected content comprises a predetermined marker operable to define a presentation attribute of content to be combined with the user-selected content;

a reformat module operable to be initiated by the mixer/aggregator module and operable to be executed by the processor to reformat the one of the plurality of media content from a first content format to a second content format based on the predetermined marker, wherein the second content format is operable to allow execution of the one of the plurality of media content with the user-selected content; and

wherein the mixer/aggregator module is further operable to initiate generation of a content presentation including a combination of the user-selected content, in the second content format, and the one of the plurality of media content.

17. The device of claim 16, wherein the reformat module is further operable to change a content generation characteristic of the one of the plurality of media content.

18. The device of claim 17, wherein the reformat module is further operable to change at least one of a content size, a content shape, a content protocol, a content color characteristic, and a content sound characteristic.

19. The device of claim 17, wherein the first content format corresponds to a first content display shape and the second content format corresponds to a second content display shape different from the first content display shape, and wherein the reformat module is further operable to determine the second content display shape based on the predetermined marker.

20. The device of claim 17, further comprising a display operable to present the content presentation, wherein the reformat module is further operable to determine a placement of the one of the plurality of media content relative to the user-selected content on the display based on the predetermined marker.

21. The device of claim 16, wherein the mixer/aggregator further comprises predetermined logic operable to select the one of the plurality of media content based on minimizing a repeat presentation of the one of the plurality of media content.

22. The device of claim 16, wherein the user-selected content comprises primary content and each of the plurality of media content comprises secondary content, wherein the mixer/aggregator module further comprises a secondary content state associated with the device and having a value comprising an indication to include the secondary content, wherein the mixer/aggregator is further operable to select the one of the plurality of media content based on the value of the secondary content state.

23. The device of claim 16, wherein the memory further comprises a user profile associated with the device, and wherein the mixer/aggregator is further operable to select the one of the plurality of media content based on the user profile.

24. The device of claim 16, wherein the one of the plurality of media content comprises an interactive element, further comprising a tracker module executable by the processor to track a second user input to the device interface in response to the interactive element in a user history, and wherein the mixer/aggregator is further operable to select a next one of the plurality of media content based on the user history.

25. The device of claim 16, wherein the one of the plurality of media content comprises an interactive element, further comprising a tracker module executable by the processor to track a second user input to the device interface in response to the interactive element in a user history, wherein the media management module is further operable to forward the user history to another device, and wherein the communications module is further operable to receive an association of an item of value with the device based on the forwarded user history.

26. The device of claim 16, wherein the one of the plurality of media content comprises at least one of a coupon and an advertisement, and wherein the media management module is further operable to initiate storage of the one of the plurality of media content including the at least one of the coupon and the advertisement in the memory.

27. The device of claim 16, wherein the receiver is further operable to receive the plurality of media content from a communications network having a peak data rate of less than about 160 kilobits per second (kbps), and wherein each of the plurality of media content have a predetermined compressed format of less than about 64 kbps.

28. A method of distributing content, comprising:

obtaining a plurality of content each having content metadata;

receiving a plurality of user profile information each associated with one of a plurality of devices operable to execute the plurality of content;

determining a delivery schedule for selected ones of the plurality of content to be delivered to selected ones of the plurality of devices based on a predetermined combination of each of at least two of the plurality of user profile information, the content metadata associated with each of the plurality of content, and network capacity information of a communications network associated with each of the plurality of devices; and

transmitting, via the respective communications network, the selected ones of the plurality of content to the selected ones of a plurality of devices based on the delivery schedule.

29. The method of claim 28, further comprising determining an item of value based on the user profile information for each of the plurality of devices, and associating each respective item of value with a predetermined entity.

30. The method of claim 29, wherein associating further comprises associating each respective item of value with the respective one of the plurality of devices.

31. The method of claim 29, wherein associating further comprises associating each respective item of value with a content distributor.

32. The method of claim 28, further comprising determining the selected ones of the plurality of content to be delivered to selected ones of the plurality of devices based on static information and dynamic information included with each respective one of the plurality of user profile information.

33. The method of claim 28, further comprising determining the selected ones of the plurality of content to be delivered to selected ones of the plurality of devices based on user environment information included with each respective one of the plurality of user profile information.

34. The method of claim 28, further comprising compressing the selected ones of the plurality of content into a format of less than about 64 kilobits per second (kbps), and wherein transmitting further comprises transmitting at a peak data rate of less than about 160 kbps.

35. At least one processor configured to perform the actions of:

obtaining a plurality of content each having content metadata;

receiving a plurality of user profile information each associated with one of a plurality of devices operable to execute the plurality of content;

determining a delivery schedule for selected ones of the plurality of content to be delivered to selected ones of the plurality of devices based on a predetermined combination of each of at least two of the plurality of user profile information, the content metadata associated with each of the plurality of content, and network capacity information of a communications network associated with each of the plurality of devices; and

transmitting via the respective communications network the selected ones of the plurality of content to the selected ones of a plurality of devices based on the delivery schedule.

36. A computer program product, comprising:

a computer readable medium, comprising;

a first set of codes operable to cause a computer to obtain a plurality of content each having content metadata;

a second set of codes operable to cause the computer to receive a plurality of user profile information each associated with one of a plurality of devices operable to execute the plurality of content;

a third set of codes operable to cause the computer to determine a delivery schedule for selected ones of the plurality of content to be delivered to selected ones of the plurality of devices based on a predetermined combination of each of at least two of the plurality of user profile information, the content metadata associated with each of the plurality of content, and network capacity information of a communications network associated with each of the plurality of devices; and

a fourth set of codes operable to cause the computer to transmit via the respective communications network the selected ones of the plurality of content to the selected ones of a plurality of devices based on the delivery schedule.

37. A network device, comprising:

means for obtaining a plurality of content each having content metadata;

means for receiving a plurality of user profile information each associated with one of a plurality of devices operable to execute the plurality of content;

means for determining a delivery schedule for selected ones of the plurality of content to be delivered to selected ones of the plurality of devices based on a predetermined combination of each of at least two of the plurality of user profile information, the content metadata associated with each of the plurality of content, and network capacity information of a communications network associated with each of the plurality of devices; and

means for transmitting via the respective communications network the selected ones of the plurality of content to the selected ones of a plurality of devices based on the delivery schedule.

38. A network device, comprising:

a receiver operable to obtain a plurality of content, each having content metadata, and a plurality of user profile information, each associated with one of a plurality of devices operable to execute the plurality of content;

a memory comprising a management module operable to determine a delivery schedule for selected ones of the plurality of content to be delivered to selected ones of the plurality of devices based on a predetermined combination of each of at least two of the plurality of user profile information, the content metadata associated with each of the plurality of content, and network capacity information of a communications network associated with each of the plurality of devices;

a processor in communication with the memory and operable to execute the management module to generate the delivery schedule; and

a transmitter operable to transmit via the respective communications network the selected ones of the plurality of content to the selected ones of a plurality of devices based on the delivery schedule.

39. The network device of claim 38, wherein the management module is further operable to determine an item of value based on the user profile information for each of the plurality of devices, and wherein the management module is further operable to associate each respective item of value with a predetermined entity.

40. The network device of claim 39, wherein the predetermined entity comprises a respective one of the plurality of devices.

41. The network device of claim 39, wherein the predetermined entity comprises a content distributor.

42. The network device of claim 38, wherein the management module further comprises a mixer/aggregator module having selection/presentation logic operable to determine the selected ones of the plurality of content to be delivered to selected ones of the plurality of devices based on static information and dynamic information included with each respective one of the plurality of user profile information.

43. The network device of claim 38, further comprising a mixer/aggregator module having selection/presentation logic operable to determine the selected ones of the plurality of content to be delivered to selected ones of the plurality of devices based on user environment information included with each respective one of the plurality of user profile information.

44. The network device of claim 38, a mixer/aggregator module having an encoder operable to compress the selected ones of the plurality of content into a format of less than about 64 kilobits per second (kbps), and wherein the transmitter is further operable to transmit at a peak data rate of less than about 160 kbps.

45. A method of managing media content, comprising:

obtaining a media management module;

connecting to a wireless communications network having a peak data rate of less than about 160 kilobits per second (kbps);

receiving a media content file having a predetermined compressed format of less than about 64 kbps; and

storing the media content file for execution by the media management module.

46. The method of claim 45, wherein receiving further comprises receiving the media content file having the compressed format of about 32 kbps to about 64 kbps.

47. The method device of claim 45, wherein connecting further comprises connecting to the wireless communications network having the peak data rate of about 140 kbps to about 160 kbps.

48. The method of claim 45, wherein connecting further comprises connecting to the wireless communications network at an average data throughput rate of about 40 kbps to about 50 kbps.

49. The method of claim 45, wherein receiving further comprises receiving the media content file pushed from a media content distributor in at least one of a synchronous manner and an asynchronous manner, wherein the wireless communication network comprises at least one of a unicast network and a multicast network.

50. The method of claim 45, further comprising generating a user profile having user information, and wherein receiving further comprises receiving based on a match between the media content file and the user information.

51. The method of claim 45, further comprising decompressing the media content file, obtaining user environment information, and playing the media content file based on the user environment information.

52. The method of claim 51, wherein playing the media content file based on the user environment information further comprises playing based on at least one of a display screen format, a software configuration and a hardware configuration.

53. The method of claim 45, further comprising selecting the media content file from a plurality of locally-stored media content files based on initiation of playing a user-selected piece of content, and generating a content presentation comprising a combination of the user-selected piece of content and the media content file.

54. The method of claim 53, further comprising reformatting the media content file, for inclusion in the content presentation, based on markers associated with the user-selected piece of content.

55. The method of claim 53, further comprising tracking user interactivity information with respect to the media content file, transmitting the user interactivity information to another entity across the wireless communications network, and receiving an item of value based on the transmitted user interactivity information.

56. At least one processor configured to perform the actions of:

obtaining a media management module;

connecting to a wireless communications network having a peak data rate of less than about 160 kilobits per second (kbps);

receiving a media content file having a predetermined compressed format of less than about 64 kbps;

storing the media content file for execution by the media management module.

57. An apparatus for managing media content, comprising:

means for obtaining a media management module;

means for connecting to a wireless communications network having a peak data rate of less than about 160 kilobits per second (kbps);

means for receiving a media content file having a predetermined compressed format of less than about 64 kbps; and

means for storing the media content file for execution by the media management module.

58. A computer program product, comprising:

a computer-readable medium comprising;

a first set of codes for causing a computer to obtain a media management module;

a second set of codes for causing the computer to connect to a wireless communications network having a peak data rate of less than about 160 kilobits per second (kbps);

a third set of codes for causing the computer to receive a media content file having a predetermined compressed format of less than about 64 kbps; and

a second set of codes for causing the computer to store the media content file for execution by the media management module.

59. A wireless device, comprising:

a processor comprising integrated logic to operate a baseband modem, a radio transceiver and a power management functionality in a single chip;

a communications module operable to exchange communications with a wireless communications network; and

a system memory having a media management module and a media content file, wherein the media content file comprises a predetermined compressed format of less than about 64 kilobits per second (kbps) received at a peak data rate of less than about 160 kbps by the communications module from the wireless communications network, wherein the media management module is operable to play the media content file.

60. The wireless device of claim 59, wherein the media content file comprises a compressed format of at least about 32 kbps.

61. The wireless device of claim 59, wherein the communications module receives the media content file from the wireless communications network at the peak data rate of about 140 kbps to about 160 kbps.

62. The wireless device of claim 59, wherein the communications module receives the media content file from the wireless communications network at an average data throughput rate of about 40 kbps to about 50 kbps.

63. The wireless device of claim 59, wherein the communications module is operable to receive the media content file data from a media distribution system across the wireless communication network, wherein the media content file is pushed from the media distribution system in at least one of a synchronous and an asynchronous manner, wherein the wireless communication network comprises at least one of a unicast network and a multicast network.

64. The wireless device of claim 59, wherein the system memory further comprises a user profile having user information, wherein the media content file is received based on a match between the media content file and the user information.

65. The wireless device of claim 64, wherein the system memory further comprises a user profile having user environment information, wherein the media management module is operable to play the media content file based on the user environment information.

66. The wireless device of claim 65, wherein the user environment information comprises at least one of a display screen format and a media output port in use, and wherein the media management module is operable to play the media content file based on at least one of the display screen format and the media output port in use.