METHOD AND SYSTEM FOR DELIVERY OF TARGETED INFORMATION BASED ON A USER PROFILE IN A MOBILE COMMUNICATION DEVICE

• US 20090011744A1
• Filed: 06/06/2008
• Published: 01/08/2009
• Est. Priority Date: 07/07/2007
• Status: Active Grant

• Current Assignee: Qualcomm, Inc.
• Original Assignee: Qualcomm, Inc.
• Inventors: Krishnaswamy, Dilip, Daley, Robert S., Lundqvist, Patrik, Aggarwal, Pooja
• Granted Patent: US 9,596,317 B2
• Time in Patent Office: Days
• US Class Current: 455/414.100
• CPC Class Codes: G06F 16/9535 Search customisation based on user profiles and personalisation
• CPC Class Codes: G06F 16/9537 Spatial or temporal dependent retrieval, e.g. spatiotemporal queries
• CPC Class Codes: G06F 21/101 by binding digital rights to specific entities
• CPC Class Codes: G06F 21/1062 Editing
• CPC Class Codes: G06F 21/1063 Personalisation
• CPC Class Codes: G06F 21/1073 Conversion
• CPC Class Codes: G06F 21/1075 Editing
• CPC Class Codes: G06F 21/1078 Logging; Metering
• CPC Class Codes: G06F 21/6254 by anonymising data, e.g. decorrelating personal data from the owner's identification
• CPC Class Codes: G06F 2221/2101 Auditing as a secondary aspect
• CPC Class Codes: G06F 2221/2103 Challenge-response
• CPC Class Codes: G06F 2221/2115 Third party
• CPC Class Codes: G06F 2221/2117 User registration
• CPC Class Codes: G06F 2221/2129 Authenticate client device independently of the user
• CPC Class Codes: G06F 2221/2135 Metering
• CPC Class Codes: G06F 2221/2141 Access rights, e.g. capability lists, access control lists, access tables, access matrices
• CPC Class Codes: G06F 2221/2143 Clearing memory, e.g. to prevent the data from being stolen
• CPC Class Codes: G06F 2221/2145 Inheriting rights or properties, e.g., propagation of permissions or restrictions within a hierarchy
• CPC Class Codes: G06F 2221/2151 Time stamp
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0251 : Targeted advertisements
• CPC Class Codes: G06Q 30/0267 : Wireless devices
• CPC Class Codes: G06Q 30/0269 : based on user profile or attribute
• CPC Class Codes: H04L 67/025 : for remote control or remote monitoring of applications
• CPC Class Codes: H04L 67/306 : User profiles
• CPC Class Codes: H04L 67/535 : Tracking the activity of the user network monitoring arrangements H04L43/00; recording of computer activity G06F11/34
• CPC Class Codes: H04W 4/02 : Services making use of location information
• CPC Class Codes: H04W 4/029 : Location-based management or tracking services
• CPC Class Codes: H04W 4/12 : Messaging; Mailboxes; Announcements
• CPC Class Codes: H04W 64/00 : Locating users or terminals or network equipment for network management purposes, e.g. mobility management
• CPC Class Codes: H04W 8/245 : from a network towards a terminal

Abstract

Methods and systems for receiving targeted content messages on a wireless access terminal (W-AT) are disclosed. For example, a particular method may include selecting at least one reception time based on a user profile and a targeted content message delivery schedule, and receiving a targeted content message at the selected reception time.

Claims

1. A method of receiving targeted content messages on a wireless access terminal (W-AT), the method comprising:

selecting at least one message reception time based on a user profile and a message delivery schedule; and

receiving at least a first targeted content message at the selected reception time via a wireless link.

2. The method of claim 1, further comprising:

receiving the message delivery schedule from a remote apparatus.

3. The method of claim 1, wherein the message delivery schedule includes information related to the user profile.

4. The method of claim 1, further comprising:

engaging the W-AT in a sleep mode based on the message delivery schedule.

5. The method of claim 1, further comprising:

responding to a sleep mode setting of the W-AT by engaging a sleep mode subsequent to receiving of the first targeted content message.

6. The method of claim 1, wherein in the case of the W-AT being set to sleep mode at a time where the first targeted content message is to be received according to the schedule, dis-engaging the sleep mode before or during the contact window specified in the message delivery schedule.

7. The method of claim 6, further comprising:

responding to a sleep mode setting of the W-AT by engaging a sleep mode subsequent to the receiving of the targeted content message.

8. The method of claim 1 ,wherein selecting the reception time is performed so as to receive the first targeted content message according to at least one contact window.

9. The method of claim 1, further comprising retaining the targeted content messages in a cache on the W-AT.

10. The method of claim 1, further comprising retaining the targeted content messages in a cache on the W-AT in accordance with rules provided in metadata associated with the targeted content messages.

11. The method of claim 1, wherein the first targeted content message contains targeting meta-data and a reception time for at least one targeted content message.

12. The method of claim 11, further comprising,

determining a second reception time for a second targeted content message based on the targeting meta-data and the user profile on the W-AT;

receiving the second targeted content message at the second reception time.

13. A wireless access terminal (W-AT) configured to receive method of receiving targeted content messages, the terminal comprising:

means for selecting at least one reception time based on a user profile and a targeted content message delivery schedule; and

means for receiving at least a first targeted content message at the selected reception time.

14. The terminal of claim 13, further comprising:

means for receiving the targeted content message delivery schedule.

15. The terminal of claim 13, further comprising:

means for responding to a sleep mode setting of the W-AT by engaging a sleep mode subsequent to the receiving of the targeted content message.

16. The terminal of claim 13, wherein in the case of the W-AT being set to sleep mode at a time where a message is to be receive according to the schedule, the W-AT is configured to dis-engage the sleep mode before or during the contact window.

17. The terminal of claim 16, further comprising:

means for responding to a sleep mode setting of the W-AT by engaging a sleep mode subsequent to the receiving of the targeted content message.

18. The terminal of claim 13, further comprising means for retaining the targeted content messages in a cache on the W-AT.

19. The terminal of claim 13, wherein the first targeted content message is a targeted advertisement.

20. A wireless access terminal (W-AT) configured to receive method of receiving targeted content messages, the terminal comprising:

selection circuitry module configured to select at least one reception time based on a user profile and a targeted content message delivery schedule; and

receiving circuitry configured to receive at least a first targeted content message at the selected reception time.

21. The terminal of claim 20, wherein the receiving circuitry is further configured to receive the targeted content message delivery schedule.

22. The terminal of claim 20, further comprising:

timing circuitry configure to respond to a sleep mode setting of the W-AT by engaging a sleep mode subsequent to the receiving of the targeted content message.

23. The terminal of claim 20, wherein in the case of the W-AT being set to sleep mode at a time where a message is to be receive according to the schedule, the W-AT is configured to dis-engage the sleep mode before or during the contact window.

24. The terminal of claim 23, further comprising:

timing circuitry configure to respond a sleep mode setting of the W-AT by engaging a sleep mode subsequent to the receiving of the targeted content message.

25. The terminal of claim 20, wherein the first targeted content message is a targeted advertisement.

26. A computer program product, comprising:

a computer-readable medium comprising;

a first set of instructions for selecting at least one message reception time based on a user profile and a message delivery schedule; and

a second set of instructions for receiving at least a first targeted content message at the selected reception time via a wireless link..

27. The computer program product of claim 26, further comprising:

a third set of instructions for receiving the message delivery schedule from a remote apparatus.

28. The computer program product of claim 26, further comprising:

a fourth set of instructions for responding to a sleep mode setting of the W-AT by engaging a sleep mode subsequent to receiving of the first targeted content message.

29. The computer program product of claim 26, further comprising:

a fifth set of instructions for dis-engaging a sleep mode before or during the contact window in the case of the W-AT being set to sleep mode at a time where the first targeted content message is to be receive according to the schedule

30. The method of claim 29, wherein the first targeted content message is a targeted advertisement.

31. One or more integrated circuits that together comprise:

selection circuitry module configured to select at least one reception time based on a user profile and a targeted content message delivery schedule; and

receiving circuitry configured to receive at least a first targeted content message at the selected reception time.

32. An apparatus, comprising:

processing circuitry; and

a memory coupled to the processing circuitry that includes;

a first set of instructions for selecting at least one message reception time based on a user profile and a message delivery schedule; and

a second set of instructions for receiving at least a first targeted content message at the selected reception time via a wireless link.