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SYSTEM TO GENERATE AND SET UP AN ADVERTISING CAMPAIGN BASED ON THE INSERTION OF ADVERTISING MESSAGES WITHIN AN EXCHANGE OF MESSAGES, AND METHOD TO OPERATE SAID SYSTEM

  • US 20090030775A1
  • Filed: 01/24/2008
  • Published: 01/29/2009
  • Est. Priority Date: 07/26/2007
  • Status: Active Grant
First Claim
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1. A method, comprising:

  • receiving message data at a server from a first remote device, the message data associated with a message and the message including text of one or more words, one or more characters, one or more symbols, or any combination thereof;

    determining an intended recipient of the message;

    parsing the message data to identify text, symbols, or any combination thereof, that match criteria associated with an advertisement campaign;

    composing an advertisement based on at least one of the characteristics of the intended recipient and the text, symbols, or any combination thereof, that match the criteria associated with the advertisement campaign;

    creating an audio file based on the message data and the advertisement; and

    sending the audio file from the server to a second remote device, the second remote device associated with the intended recipient.

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