MOBILE MARKETING APPLICATION
First Claim
1. A method of facilitating quick mobile website creation by mobile advertisers, the method comprising:
- providing access to an advertiser of a mobile marketing application that interfaces with an ad server, wherein the advertiser is authenticated for access to the ad server;
enabling the advertiser to input to an interface of the application a plurality of content items selected from the group consisting of a descriptive text, an image, a phone number, and a hyperlink;
presenting the advertiser with a go live option;
automatically creating the mobile website to include the submitted content items when the go live option is selected, wherein the application facilitates rapid creation by the advertiser of a mobile website having a plurality of web pages, and the mobile website is optimized for mobile delivery;
subjecting the created mobile website to a plurality of error checks; and
publishing the mobile website to a network through a mobile service provider system.
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Accused Products
Abstract
Disclosed is a method for facilitating quick mobile website creation by mobile advertisers, including providing access to an advertiser of a mobile marketing application that interfaces with an ad server, wherein the advertiser is authenticated for access to the ad server; enabling the advertiser to input to an interface of the application a plurality of content items selected from the group consisting of a descriptive text, an image, a phone number, and a hyperlink; presenting the advertiser with a go live option; automatically creating the mobile website to include the submitted content items when the go live option is selected, wherein the application facilitates rapid creation by the advertiser of a mobile website having a plurality of web pages, and the mobile website is optimized for mobile delivery; subjecting the created mobile website to a plurality of error checks; and publishing the mobile website to a network through a mobile service provider system.
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Citations
25 Claims
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1. A method of facilitating quick mobile website creation by mobile advertisers, the method comprising:
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providing access to an advertiser of a mobile marketing application that interfaces with an ad server, wherein the advertiser is authenticated for access to the ad server; enabling the advertiser to input to an interface of the application a plurality of content items selected from the group consisting of a descriptive text, an image, a phone number, and a hyperlink; presenting the advertiser with a go live option; automatically creating the mobile website to include the submitted content items when the go live option is selected, wherein the application facilitates rapid creation by the advertiser of a mobile website having a plurality of web pages, and the mobile website is optimized for mobile delivery; subjecting the created mobile website to a plurality of error checks; and publishing the mobile website to a network through a mobile service provider system. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13)
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14. A method of integrating third party applications for rapid mobile website creation by mobile advertisers, the method comprising:
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providing a mobile marketing application from a third party provider different than a mobile service provider; integrating an advertiser interface of the mobile marketing application with a user interface (UI) of an ad server of the mobile service provider; enabling an advertiser to login to the mobile marketing application using a same set of login credentials as used for access to the ad server; enabling the advertiser to input to the advertiser interface of the mobile marketing application a plurality of content items to create a mobile website that displays the content items and that is optimized for mobile delivery; automatically creating the mobile website; and enabling the advertiser to create an advertisement from the UI of the ad server that links to the mobile website created by the mobile marketing application. - View Dependent Claims (15)
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16. A system for facilitating quick mobile website creation by mobile advertisers, the system comprising:
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a memory to store instructions of a mobile marketing application, a mobile website data, and a mobile carrier data; an interface operatively connected to the memory to communicate with advertisers that use a mobile device or a web-based computer; and a processor operatively connected to the memory and the interface to execute the instructions, wherein the processor ensures the integration of the interface with an advertiser user interface (UI) of an ad server to facilitate creation of a mobile website by the advertiser; wherein the processor automatically creates a destination uniform resource locator (URL) to be affiliated with the mobile website, generates a display URL based on the destination URL, and enables transmittal of the destination and display URLs to the ad server to enable creation of a mobile advertisement that operably links to the mobile website. - View Dependent Claims (17, 18, 19, 20, 21, 22, 23, 24, 25)
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Specification