BEHAVIOR TRACKING AND USER PROFILING SYSTEM
First Claim
Patent Images
1. A method for user profiling, comprising:
- (a) supplying an inventory of digital content, wherein at least part of said inventory is pre-stored on a client computer prior to delivery of said client computer to a user and wherein said inventory includes at least one member of the set consisting of assets, collateral for said assets, and advertisements;
(b) displaying information about said inventory to said user of said client computer;
(c) collecting user data about said user based on actions of said user with regard to said information about said inventory; and
(d) constructing a user profile based on said user data.
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Abstract
A method for collecting user data and constructing a user profile as a digital content vending machine, DCVM is employed which includes an infrastructure and an inventory on a client in a computerized device. The infrastructure presents a graphical user interface on the client which may metaphorically resemble a pillar cover or a plurality of stores operated by vendors. User-customers shop by navigating the pillars or visiting the stores, thus viewing and selecting assets (inventory) and their actions during this are monitored to collect data.
75 Citations
25 Claims
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1. A method for user profiling, comprising:
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(a) supplying an inventory of digital content, wherein at least part of said inventory is pre-stored on a client computer prior to delivery of said client computer to a user and wherein said inventory includes at least one member of the set consisting of assets, collateral for said assets, and advertisements; (b) displaying information about said inventory to said user of said client computer; (c) collecting user data about said user based on actions of said user with regard to said information about said inventory; and (d) constructing a user profile based on said user data. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16)
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17. A method for collecting user data, comprising:
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(a) supplying an inventory of digital content, wherein at least part of said inventory is pre-stored on a client computer prior to delivery of said client computer to a user; (b) displaying information about said inventory to said user of said client computer; and (c) collecting the user data about said user based on actions of said user with regard to said information about said inventory. - View Dependent Claims (18, 19, 20, 21, 22, 23, 24)
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25. A system for collecting user data, comprising:
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a client computer wherein at least part of an inventory is pre-stored prior to delivery of said client computer to a user; means for displaying information about said inventory to said user of said client computer; and means for collecting the user data about said user based on actions of said user with regard to said information about said inventory.
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Specification