SYSTEM AND METHOD FOR PROVISIONING ADVERTISEMENTS TO A VEHICLE USER
First Claim
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1. A method for provisioning of advertisement to a user of a vehicle, the method comprising:
- determining information comprising attributes associated with behavior of the user;
analyzing the information of the user; and
communicating at least one advertisement to the user wherein the at least one advertisement is based on the analyzed information.
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Abstract
A method for provisioning of advertisement to a user of a vehicle is provided. The method comprises determining information comprising attributes associated with behavior of the user, analyzing the information of the user and communicating at least one advertisement to the user wherein the at least one advertisement is based on the analyzed information.
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Citations
33 Claims
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1. A method for provisioning of advertisement to a user of a vehicle, the method comprising:
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determining information comprising attributes associated with behavior of the user; analyzing the information of the user; and communicating at least one advertisement to the user wherein the at least one advertisement is based on the analyzed information. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19)
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20. An apparatus for provisioning of advertisements to a user of a vehicle, comprising:
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a telematics device to determine information comprising attributes associated with behavior of the user of the vehicle; an agent for aggregating the information; and an advertising module to communicate at least one advertisement to the user wherein the at least one advertisement is associated with the behavior. - View Dependent Claims (21, 22, 23, 24)
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25. A system for provisioning of advertisements to a user of a vehicle, the system comprising:
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a vehicle comprising; a telematics device to determine information comprising attributes associated with behavior of the user of the vehicle, an agent for aggregating the information; and a server comprising; a classification module for classifying the user behavior; and an advertising module for provisioning of at least one advertisements to the vehicle, the at least one advertisement being provisioned based on the classification of user behavior. - View Dependent Claims (26, 27, 28, 29, 30)
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31. A method of retrofitting a vehicle for provisioning of advertisements to a user of the vehicle, the method comprising:
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providing a telematics device in the vehicle, the telematics device configured to generate and/or determine information comprising attributes associated with behavior of the user of the vehicle; and providing an agent in the vehicle, the agent configured to aggregate the information comprising the attributes associated with the user behavior. - View Dependent Claims (32, 33)
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Specification