SYSTEMS AND METHODS FOR PROVIDING AN ACTIVITY AND PARTICIPATION INCENTIVES
First Claim
Patent Images
1. A computer-readable non-transitory storage medium comprising instructions to cause a computing device to perform a method of providing an activity and an incentive offer, the method comprising:
- generating a computer activity offering user participation on the computing device;
generating activity points for a user account corresponding to the user based on the user participation of the activity;
simultaneously displaying an incentive offer with the computer activity, the incentive offer relating to a tangible good or tangible service and being redeemable only upon reaching a predetermined activity point value, the incentive offer displaying a description of the tangible good or tangible service and the activity point value; and
reducing the activity points by the activity point value upon selection of the incentive offer by the user.
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Accused Products
Abstract
An on-line computer activity is provided to users who generate points through participation. Promotional and incentive offers are displayed simultaneously with the activity to encourage participating users to select and enjoy the offers. Accumulated points may be applied to activate displayed offers to thereby allow participating users to be eligible for offers as sufficient points are accrued. Users are thereby filtered based on interest and willingness to participate.
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Citations
39 Claims
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1. A computer-readable non-transitory storage medium comprising instructions to cause a computing device to perform a method of providing an activity and an incentive offer, the method comprising:
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generating a computer activity offering user participation on the computing device; generating activity points for a user account corresponding to the user based on the user participation of the activity; simultaneously displaying an incentive offer with the computer activity, the incentive offer relating to a tangible good or tangible service and being redeemable only upon reaching a predetermined activity point value, the incentive offer displaying a description of the tangible good or tangible service and the activity point value; and reducing the activity points by the activity point value upon selection of the incentive offer by the user. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18)
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19. A computer system to perform a method of providing an activity and an incentive offer, comprising:
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a processor; a computer-readable non-transitory storage medium comprising distinct modules operable on the computer system, wherein the modules include an activity module, the activity module configured to generate a computer activity offering user participation on the computing device; the activity module to generate activity points for a user account corresponding to the user based on the user participation of the activity; the activity module to simultaneously display an incentive offer with the computer activity, the incentive offer relating to a tangible good or tangible service and only redeemable upon reaching a predetermined activity point value, the incentive offer displaying a description of the tangible good or tangible service and the activity point value; and the activity module to reduce the activity points by the activity point value upon selection of the incentive offer by the user. - View Dependent Claims (20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36)
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37. A computer-readable non-transitory storage medium comprising instructions to cause a computing device to perform a method of providing an incentive offer, the method comprising:
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receiving an image corresponding to a user and taken at a venue; storing the image in a computer readable medium; receiving user profile information including contact information corresponding to the user; and generating an incentive offer for the venue and sending the incentive offer to the user. - View Dependent Claims (38, 39)
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Specification